Life can be frustrating. For others, not for me. I am thinking of “others” faced with me, the rhetor(ician). Let me explain this: so far I have lived my rhetor(ician)'s life by observing others getting caught in a state of “admiration.” Whenever I reply to the unthinking question “And what do you do?” with “I am a professor of rhetoric,” I wait for the reaction, I smile inwardly, sometimes pour myself a drink, and watch “admiration” enfold. Descartes: “Admiration is a sudden surprise of the soul that makes it focus its attention on objects that seem rare and out of the ordinary” (Les passions de l'âme, 2:lxx, my translation). When, adding insult to injury, my interlocutor tries to get things back on an ordinary track and persists, asking “I see [do you?], you mean [no, I don't] like [bad start for a definition] ‘communication’ [here, substitute a string of annoying approximations, as you please]?,” I don't loosen the snare but rather tighten the noose: “No, rhetoric, just as the word says.” And I see how frustrating life can be for those who think and believe they know what rhetoric is—including that peculiar brand of unconfessed pedants: English teachers. I am at my worst, of course, when I am asked, “In French?” (they assume I teach elocution at a charm school).Indeed for Descartes “admiration” is one of the six architectonic passions. So, I make it my philosophical duty not to let my interlocutors off the hook on which they have snagged themselves. I should let go, I know, but I won't. I want to exploit the kairos. The energy of “admiration” literally lies in “surprise” (and materially in Cartesian physiology); that is how the soul is “caught” unawares, forcing it to reset itself and its atoms, if it can. That energy (see how relentless Descartes is) is made of two components: novelty and forcefulness (“insofar as the impulse it triggers is powerful right from the start”). In sum: admiration has a knock-out effect, like a tennis backhand coming from nowhere and applied with full power right on contact, never mind the follow-through and all those courtly frills. So, after a while I let the victims go, yet not without providing them, for the road, with one striking example of “rhetoric” applied to current news, so that no doubt be left in their mind that they are not dealing with something they can reduce to what they think they know but with something actually “admirable,” in sum “novel” and “powerful.” Life need not be frustrating.For some time now I have been testing publicly the impact of this uncompromising proselytizing, and I have learned a great deal about perceptions of rhetoric among an educated public, which in France we call the “honest public” (the assumption being that uneducated folks are dishonest by mistake, while educated ones should know better). I write a regular column for a leading French online, public intellectual magazine, Les influences (www.lesinfluences.fr). My blog is called Le rhéteur cosmopolite (The Cosmopolitan Rhetor). During the recent French elections, Le nouvel observateur plus asked for my collaboration—which caused some stupor among readers but created somewhat of a fleeting sensation. I call a spade a spade. I am a rhetor and I am cosmopolitan. I refuse to take a leaf from Stanley Fish's acribic blog in the New York Times, The Opinionator: I do rhetoric, not opinion. I am still hoping the Onion will run a spoof of Fish and call it “The Onionator.” Professor Fish is very smart indeed at peeling off onion layers of opinions, until what is usually left are the bitter tears of his contrite liberalism defeated by illiberal public arguments. In my own blog I never let my political opinions color my analysis: I also peel onions, but I do not expect anything in return (except fans, like a mysterious “Corinne,” who followed me from my previous blog on Mediapart, Les oies du Capitol [The Capitoline Geese], to Les influences when I got contracted). My own opinions are private; they are long-standing prejudices that have hardly changed since I reached the age of reason, and they are unlikely ever to alter. Like ancient, imperious Gods they command me when I cast my ballot or get involved in politics. Otherwise I keep them in check. It makes for uneasiness, but that is the destiny of those who keep Sextus Empiricus on their bedroom pedestal. A commentator, on another site, chastised me on account of my “pessimism.”Be that as it may, “Le rhéteur cosmopolite” led to a book (Paroles de Leaders, [2011]) and then to another (De l'art de séduire l'électeur indécis [2012]), as I watched the word “rhétorique” pass through phases of public “admiration” and become implanted, as it were, in current parlance. I say “current” because here again Descartes is right on the money when he describes who is more likely to be struck by admiration: “In any event, although the intellectually challenged are not by nature inclined toward admiration, it does not follow that clever people are always prone to it, unlike those who in general have enough common sense but not a very high opinion of their own capacities” (Les passions de l'âme, 2:lxxvii, my translation).Descartes, having lived in Holland where weighing gold was akin to weighing thoughts to the smallest ounce, offers a fine observation of life and of public life. The last part of his definition is, in my view, a rather neat description of commentators on social networks and, to be frank, the rank and file of journalists. So, I have been observing how professional media persons or social media interjectors “admire” rhetoric, how they awake out of the opiate slumber of “information” and confess “admiration.”It all began early in 2010 when Sciences humaines, a respected monthly mainly read by the teacherly professions, ran a two-page-long eulogy of my Hyperpolitique (2009) titled “Un grand discours vaut mieux qu'une petite phrase”; it carried a catchy center-page insert that read “Rhetoric was a Jesuits' diabolical invention of persuasion.” An advance copy of the article (richly illustrated by orators at full throttle in the old Third Republic chambers) triggered commentary on prime-time radio (France-Inter [“Revue de presse,” 26 Jan. 2010]) by an anchor who dedicated his program to “political talk.” He addressed three ideas that he claimed came out of my book: that in Britain public speaking is a like a tennis match, that in the United States it is “soft and hypocritical” (!), and that in France it is a “theaterocracy.” My telephone started to ring. Everyone listens to that program: it gives the chattering classes something to sound smart about, for a day. I hardly recognized the arguments of the first chapter of Hyperpolitique but was keen to see how the journalist (who attended a top school and is a philosophy major) managed to summarize it against the grain of public opinion: Gallic stereotypes are that British are underhanded, Americans pugnacious, and the French clear thinking. Clearly, my argument about rhetorical cultures, however bent by him to create controversy, had led him to revise his opinions about universals of public speaking in democratic cultures (oddly, he left out what I wrote about the German rhetorical world).Then something unexpected happened, as the press awoke from its information-induced opiate sleep—management journals and financial magazines began taking an interest in my book. Le nouvel économiste (25 Mar. 2010), a leading, salmon-pulped, financial weekly, interviewed me and ran an article titled “Le goût de l'éloquence” misspelling “rhétorique” as “réthorique” (as did the French C-Span, LCP, in a ticker during a broadcast in which I was invited to comment on the Socialist Party's primaries). It gained momentum. “Rhetoric” was being adopted by business people who, had they read analyses in Hyperpolitique about the “delirium” of “labor talk” and the rhetoric of trust or contract management, may have realized I was on their case and not on their side. It was my turn to be struck with “admiration.”What made the surprise all the more novel and forceful was the fact Le nouvel économiste article, uniformly laudatory and actually well written (except for the displaced “h,” but copy editors are no longer what they used to be), appeared in its “Leadership and Management” section and placed the emphasis on “eloquence” in its title. It highlighted three key points or catchphrases set in inserts that, read in sequence, produced the following syllogism: rhetoric teaches that social life is a transaction of arguments, transaction is good, and thus rhetoric should be taught at school. I was stunned by the boldness of the enthymeme. Soon after, a professional newsletter for senior staff at state agencies, hailed “rhetoric” as a new tool for labor relations (“Rhétorique à la rescousse,” Lettre du cadre territorial, 1 June 2010). Rhetoric had reentered public awareness where I did not expect it, in that very audience who, we are so often told, controls and understands “the real world”: the world of finance, of demand and supply, of accumulation of capital and return on investment. Yet, not under the guise of rhetoric as such but still draped in the quaint nobility of “eloquence.” Striking such a pose is rather typical, I often find, of the conservative dowdiness of financiers who entertain obsolescent images of high culture, even when they collect cows dipped in formaldehyde solution—to them “eloquence” spoke of artful elevation and of cultural capital.The grafting of “rhetoric” onto public idiom was taking and, to size up the change over the years, I simply needed to look back at what Les Échos, France's main daily financial paper, read by stock-exchange people, had written back in 2006 (in its supplement “Les enjeux,” Apr. 2006). A columnist had asked a rhetorical question, “How does a HR manager tell workers they are being laid off?” Her answer was a laundry-list of self-help tips in public address, appended with a substantial list of secondary reading—a motley of manuals, ancient and modern, among them my Art de parler (2003). However, my book is not a manual of persuasive writing. It is nothing like the unrivaled Hodges' Harbrace Handbook (2009). It is not even a primer for public address—both are the sort of books French elite professionals, trained in grandes écoles, dislike and distrust and despise and abandon to the college-educated crowd. L'art de parler is a historical anthology of rare and, to the noninitiate, complex manuals of rhetoric. “Eloquence” does fit in Les Échos' readers' idea of high culture and social codes of distinction, but it is actually an unpractical notion if the purpose is sweet-talking workers unions. As Les Échos declared Art de parler “illuminating,” I wondered, “Of what?” Not of “rhetoric” for the word “rhetoric,” let alone the concept, was absent in that self-help article. I got an answer after the publication, that same year, of my Mahomet (a history of narrative topoi about the founder of Islam): two leading Arab philosophers, Malek Chebel and Abdelwahab Meddeb (author of The Malady of Islam), reviewed it who acknowledged its belletristic and cultural value but stopped hesitatingly at the doors of the ivory tower, as it were—Meddeb just hinted at the possible, hermeneutic value of “rhetoric” in public affairs (in this case, the debate about Islam in France). Later on he and I had a lively public exchange. Putting the pieces of the puzzle together, it became clear to me that it all evinced a desire and a lack, that is, a lack of knowledge as to what the lack actually is or was.By the time in mid-2011 that my blog had become a regular feature, its essays were being taken up by other online magazines (often lifted without even my knowing, always a good sign), and invitations to contribute elsewhere had become routine. Paroles de Leaders was out. Mentions in the press acknowledged “admiration,” spoke now of “rhetoric” in curious, somewhat inquisitive tones—gone was pejoration. They responded to the novelty and force of the surprise in two ways.On the one hand, notably feminist or women writers wrote of “manipulation,” describing me as “cantankerous” and as “filling [my] fountain pen with Pastis” (Le Monde, 18 Aug. 2011) or (in an otherwise level-headed and well-intentioned interview) as a master at explaining “wondrous jugglery” (Terrafemina, 14 Oct. 2011): they played out stereotypes commonplace in some feminist circles that men exert persuasive power through hectoring or dazzling display or self-inebriation of speaking, while women's rhetoric is irenic and conversational and coactive (see my Gender Rhetoric [2009] for contrasting views on the subject). On the other hand, leading magazines mostly read by the financial professions spoke of “rhetoric” as a novel, surprising, forceful, and desirable management tool (which, I guess, would reinforce the just-mentioned stereotype). Here is a florilegium: for Les Échos (7 Oct. 2011) Paroles de Leaders is “ruffling and lifts the veil on the mystery of leadership”; in L'express (16 Nov. 2011) the star column “Tendançologie” (“Trendology”) hailed this new approach on “how to become a leader.” The September 2011 L'expansion Management Review, a quarterly of reference only sold by subscription, judged the book “indispensable.” The lesson easily drawn, with hindsight, from these punchy reviews is clear: the medias and their audiences no longer shunned the word and the idea of rhetoric and gave rhetoric, properly spelled, a prime spot. I asked the marketing department at one of my publishers (Bourin) if they had a hand in it. “No, the financial press just likes what you write; it is new, and they see its usefulness.” Descartes was possibly correct in judging who is more prone to “admiration.” I have taken part in a number of national television and radio broadcasts in which the word “rhétorique” was cast about generously, like aspersions at mass, yet not without an ever-so-slight hesitation, the sort one has when tasting a new dish, and I even discerned a twinkle of daring in the eye of the show host. It amuses me always to see the word rising on the horizon and popping up, not in derision or pejoration but as an intellectual evidence, a lack-filler.If I have retraced this short history, a surrogate confession of information opium eaters and their discovery of rhetoric as a management and public affairs (ephemeral) panacea, the reason is not vanity. Rather, it has to do with identifying our place in the lack, with how, as rhetor(ician)s, we interact with public affairs, how we are placed.The bracketed “-ician” is an indication of our unstable place, of an instability that should be, for us, a matter to ponder. Say “rhetor” and one risks confusion with “orator”—the risk is that popular perceptions will infer from the denomination itself our purported ability to persuade, as if specialists of rhetoric ought to be better shod than when it to our public And the same perceptions will also in of being and smart to be if it that, we are persuasive in of public say and it in a that is, as professional as the French it The will but we will be at to explain what we actually Here is an it has to me over and over again when a to a that I have to tell the at that I am not a professor at the and rhetoric is not a I get a as if I were to something about my On another getting a at my I had this in is as it on my and what I had never a what rhetoric, think came a smile of followed by this from the I and I was not as I had just a on the rhetoric of on at and was my thoughts on rhetoric as the de The “-ician” because it to a and in a as in de a has two main to create a of and to is what the and the were me, me. I am a be that as it rhetoric is not a it is a and a that the as it is the lesson at the very of the lesson of the and the rhetoric is but in need of and (a is to in a by in the of under the “Rhetoric or a and Rhetoric Rhetoric is also a to the world as because it is the of the fact that is as I to call it. may explain management is so in for all its on that are and in to if not the is usually to explain this which one have possibly are indeed they were would be and and would not to those who to that are or as they are of it, in the of is to In my I to rhetorical idiom to in public affairs, a I also to show that on the of rhetorical can be I do so without any for the of I where the lack is at the word and the of to that which one has without its idea by in his as a key notion for is no I in or our idiom to to that is to what be of to The public out of “admiration,” some of our idiom and some of it. The of course, is to see our idiom to what in an culture like the French this is than in a culture where self-help is over The risk however is to be in public as who may become to and commentators on I believe that, to being eaters of our own we ought to size up the value of the to the and to attention to the of life.

Rhetorical lore holds that epideictic address resolves itself into acts of either praise or blame. The passing of Michael C. Leff—friend to so many, colleague of a fortunate few—grants us every good reason to indulge the former, avoid the latter, and thus satisfy our need to bear witness to an extraordinary life. But we know, too, that the imperative to witness is scarcely limited to these options. This special issue of Philosophy and Rhetoric is conceived as a testament to the work of Leff generally but especially to a mind possessed of relentless curiosity, at once fiercely independent and disciplined, steadfast in its principles but open always to question, debate, and revision. Leff was, in a word, an explorer, and in this spirit we have asked our contributors neither to bury nor to praise him but to press on as fellow travelers into the world of ideas he so manifestly relished.That Philosophy and Rhetoric should host such an expedition seems altogether appropriate. Since the publication of its first issue in 1968, the journal has committed itself to reinventing the relationship between two ancient, enduring, and often warring traditions of thought. The genius of its founders—Henry Johnstone Jr., Carroll Arnold, Robert Oliver—lay in replacing the long-standing “versus” with an “and.” To grasp the importance of that “and” is to understand the mission of the journal, its editors, and the authors who hold its legacy in trust. It is well to be reminded of how bold that move was at the time, how uncertain its prospects. All was new, but readers quickly learned that here was a journal in full, evidence of which can be found in the roster of essays making up its first volume, among them Lloyd Bitzer's “The Rhetorical Situation, Chaïm Perelman's “Rhetoric and Philosophy,” Gerard Hauser's “The Example in Aristotle's Rhetoric,” Douglass Ehninger's “The Systems of Rhetoric,” Carroll Arnold's “Oral Rhetoric, Rhetoric, and Literature,” George Yoos's “Being Literally False.” The journal, in short, proved instrumental in opening up new ways of thinking about the subject, and it does nothing to detract from Leff's many accomplishments to recognize paths charted before him.Much of what we may say of the journal may indeed be said of the man as well. Both remained convinced of the possibilities of inquiry once emancipated from habit, complacency, and unquestioned tradition. Leff, like Johnstone et al., strained against millennia of thinking of philosophy and rhetoric as being bound in an interminable cold war; they sought, finally, not so much a detente among the powers as a full and genuine partnership. The point was not to collapse the two modes of inquiry, nor to ignore the differences that themselves might be productive of insight. It was rather to put philosophy and rhetoric into conversation with each other.The results were not altogether even—as Henry once confided to me, there were times when he thought philosophers were trying to sound like rhetoricians and rhetoricians like philosophers. But the parties remained loyal to the pact and now, more than forty years on, the enterprise continues to expand the horizons of what we know and can know about that “and.” It has produced much, though with varying degrees of emphasis and interest: ontologies of discourse, classical exegesis, informal logic; hermeneutics, poststructuralism, feminism, public sphere analysis, and, recently, Bakhtin. The range will keep widening, but the journal will retain its signature commitment to depth, rigor, and innovation.I offer these reflections on the journal as a way of suggesting that Leff and it share certain abiding investments. It remains to the authors herein to enrich the contributions of both, and so I will limit my comments on the man to only a few broad observations. As I have noted, his thinking was marked by a steadfast commitment to the humanistic bases of the disciplines, but he did not allow himself to be artificially bound by either. This stubbornness—and he could be stubborn—as often as not placed him in the role of instigator: if he did not approve of the way things were going, he set out to create the conditions for change and renewal. It is notable in this respect how many developments in scholarship he either initiated, signed onto early, or aligned himself with to certain effect. Early in his career he was instrumental, with James J. Murphy, in reinvigorating the study of classical rhetoric at the University of California at Davis, whence was born the journal Rhetorica, for which he served as second editor. At Indiana University and the University of Wisconsin-Madison, he further established his reputation as a student of public address and rhetorical criticism; he led and gave forceful expression to the practice of close textual analysis, with attendant interests in linguistics and discourse pragmatics, assisted in the international study of argumentation, cofounded the Public Address Conference, and rejuvenated rhetorical studies at the University of Memphis.The list is incomplete but the point perhaps made: Leff carried with him the courage of his convictions, and he acted on them by creating the enabling conditions for new avenues of inquiry. In this regard he bore out the potential of interdisciplinarity in ways all too rare in academic work today. The term itself has become justly vulnerable: skeptics have good reason to wince at its easy optimism, the frequency with which it is bruited as an inherent good and the paucity of its actual results. Interdisciplinarity can and has given warrant to ecumenical excess, and in some guises it has promoted the view of rhetoric as being by definition a pariah discipline. In my view, at least, Leff avoided these pitfalls by remaining fixed to certain constants, chief among them a conception of rhetoric as a form of habitation, that is, a mode of being and acting in which the art and the artist collaborate in a world shaped by contingency, the unexpected, and the partially glimpsed. If one word may be said to capture this sense, it is “performance.” Leff himself did not use the term overmuch, perhaps because of the freight it carried during latter decades of the twentieth century; but as a way of explaining the ways of rhetoric it runs as a leitmotif throughout nearly fifty years of thinking and writing about the subject.The third decade of Leff's career found him at the University of Wisconsin-Madison, where I was fortunate enough to work with him when I was completing my graduate studies. The 1980s proved a tumultuous period across the humanities, no less so in rhetoric. I had occasion, then, to observe up close how a first-rate thinker negotiated the manifold challenges posed by emerging forms of postmodernism. For many, his response revealed a certain conservative strain; this much is true, but not for the reasons usually ascribed. Leff was clearly concerned to extend and revitalize neoclassical forms of analysis, and he could be rather too quick to dismiss what seemed then like novel ways of reformulating the disciplinary grounds of rhetoric. His chief concerns, however, cut much deeper than such temperamental matters. Leff's problem was not with the beau ideals of the age—Foucault, de Man, et al.—but more generally with how they were being taken up and to what effect. In the main he found such acolytes afflicted with what he called the tendency to “think in slogans” and bristled at glib dismissals of the rhetorical tradition by those unversed in that tradition. Above all, however, he was troubled by the dangers of writing agency out of the script, as if rhetoric could be reconceived independent of its habitation in the lived realities of human symbolic action. At stake, again, was the role of performance, with its related commitments to historical context, locality, and the artistic rendering of human will. Leff's work was accordingly devoted to reclaiming the realm of concrete expression from airy abstractions, to capture again the rough ground of the discipline and develop a critical vocabulary responsible to the particulars of the speech act even as it sought cautiously for certain levels of generalization.All this may at first glance seem to speak more directly of Leff the rhetorical critic than of theorist familiar to readers of this journal. I would like to submit, however, that in fact his work gives little evidence that he viewed himself operating on one or the other register. I do not mean to suggest that Leff conflated the theoretical with the critical or refused to acknowledge their different emphases and predilections. As a theorist, he was deeply conversant in the historical and conceptual grounds of philosophy and rhetoric, and at various points he proved expert in diagnosing the state of scholarship in both. Still, it must be said that Leff's interest in the “and” leaned to the right, to the ways in which rhetoric, conceived as a form of embodied symbolic performance, could be seen as at once informed by theory and straining always to outstep its explanatory reach.Such a perspective on the art meant that Leff consistently sought to place theory and practice in a tensive, often ambiguous and ironic, but always productive relationship to each other. This much is clearly evident in virtually all of his writings on Cicero, for example, and it is with reference to the Roman orator that I conclude my comments on Leff. Tully was, of course, a preoccupation of Leff's from beginning to end. The reasons for this are many, but for the most direct explanation I refer readers to the essay reprinted in this issue. It is, in my view, the most efficient representation of Leff's abiding interests, including those just noted: the rhetorical lore, its canonical figures, the stress on performativity, the embrace of ambiguity and tension, the play of theory and practice. Short of rehearsing the argument, it may be illustrative to take his description of Ciceronian humanism as a mirror of his own: “a suspicious attitude toward abstract theory not only in respect to rhetoric but also to ethics and politics; a conviction that discourse, especially discourse that allows for argument on both sides of an issue, has a constitutive role to play in civic life; a valorization and idealization of eloquence that entails a strong connection between eloquence and virtue; and a conception of virtue that is decisively linked to political activity.” With this passage in mind, let us hint briefly at the essays to follow.The emergence of rhetorical studies in modern American higher education is in several ways a curious story. All disciplines, of course, struggle early to situate themselves within the complex and contested terrain of academic inquiry, but rhetoric, more than most, struggled to locate itself between the competing demands of research and theory on the one hand, and its applied and vocational missions on the other. It is no small part of Leff's legacy that he steadfastly refused to resolve this tension into a simple disjunction between the library and the classroom. A quick glance at his bibliography gives evidence that in fact he remained for much of his career deeply interested in the interplay of rhetorical pedagogy and theory. And the ground for this interest, as we might expect, was a long-standing investment in traditions of Latin learning generally and rhetorical education in particular.The distinguished classicist Martin Camargo takes us deep into this terrain in his exploration of Anglo-Latin rhetoric in late fourteenth-century England. As if to remind us that the status of rhetoric seems never to have been altogether settled, Camargo painstakingly assembles his case to demonstrate that the subject was not, as is frequently thought, the province of the classroom alone. His extensive recovery of archival materials, rather, leads him to conclude that, if anything, “the theory and practice of rhetoric were anything but banal, trite, and jejune; they were new, hot, even controversial—not milk for infants but solid food for adults.”Leff began his career as a classicist, and he ended it as a classicist. His attunement to the tradition, however, gradually shifted over time from largely exegetical concerns to questions over the relevance and fecundity of such thought for contemporary theorizing about the art. This interest he represented on several fronts: by reclaiming neoclassical criticism for the work of textual analysis, for instance, and by revisiting the concept of decorum as it related to contemporary theory. Among Leff's most important contributions in this vein was to have reanimated debates over the centrality of invention, argument, and hermeneutics. Here again he found himself both defending and promoting certain classical traditions of thought as unjustly stigmatized by postmodern critiques, and, more positively, as a robust resource for explaining rhetorical performance. In this enterprise he enjoyed the amicable but challenging company of Steven Mailloux, with whom he carried on a lively exchange of ideas over many years. Although Leff was rather more concerned to articulate the productive disciplinary differences that might be said to obtain between them, both held constant the role that controversy plays in funding rhetorical argument.Over and against strains of antihumanist thought—ranging from Plato to Heidegger to postmodernism—Mailloux locates an understanding of humanism that rightly embraces human agency and the inventive force of tradition. At the heart of this relationship is Leff's particular brand of “hermeneutical rhetoric,” the process through which individual actors render strategic interpretations of the past to shape collective perceptions in the present. Mailloux reminds us that in no sense does this form of humanism presuppose an absolutely free agent, nor does it ever concede a sense of tradition as inherently prescriptive or determinate. On the contrary, rhetorical humanism—and the hermeneutics it enables—celebrates the deeply human capacity for making judgments in precisely those contexts marked by contingency, plurality, and the shifting demands of human community in time.The study of argumentation is in some ways anomalous. Although it cannot be said to reside at the core of either philosophy or rhetoric as a disciplinary domain, it nevertheless abides as a persistent interest for both. Indeed, it was no small part of Henry Johnstones's mission—successful, in the event—to firmly locate the subject at the interstices of interdisciplinary inquiry and thus to ensure its career and strengthen its claim on several communities of scholars at once. Leff came argumentation through two routes: in his younger years as a collegiate debater and afterward as an academic. The former, I might suggest, is not altogether without relevance to the latter. From it he retained a sense of argument as the embodied exchange of convictions about matters of public concern. This commitment was to surface again when, in the 1980s and thereafter, Leff enthusiastically joined in the renaissance of argument studies that continues to this day.At least two themes join together much of Leff's thinking about argument, and they may be observed at work in his scholarship generally. One is an entrenched resistance to what he regarded as rigid and excessively abstract approaches to the subject, and the other, not surprisingly, perhaps, is the relevance of classical lore, especially Aristotle. Both are evidenced in J. Anthony Blair's case for revisioning conventional treatments of argument and its relationships to dialectic and logic. A prominent figure in the resurgence of argumentation studies, Blair proposes an alternative understanding of how these modes of description and action comport with each other. Rhetoric, he argues, is best understood as a theory of argument as it relates to speeches, dialectic as a theory of argument as it relates to conversations, and logic as a theory of reasoning as it relates to both.I have suggested that the principle of performativity underwrites virtually the whole of Leff's interpretive corpus. Nowhere is this preoccupation more evident than in his practice as a rhetorical critic. On a number of occasions he sought to sharpen, defend, and promote this practice, most explicitly with reference to the work of textual analysis. In the process, Leff helped to established its key theoretical underpinnings, to identify, that is, those premises which might shift such criticism away from mere impressionism toward a more stable and rigorous foundation. The task was not an easy one: a number of leading critics in their own right suspected in this project a certain New Critical fondness for contextless formalism. Again, I think this charge unfounded. We need only consider his insights regarding enactment to see why: texts, he argued, are not merely the record of symbolic action but are themselves forms of action, momentarily bounded by their textness, shaped by contextual forces, and expressions of artistic judgment. “Text,” that is, is as much a verb as a noun. And certain texts, he demonstrated, are notable for the ways in which they perform their own theory; Cicero's De oratore, for example, he took to be a “cookbook that bakes its own cake.”This conception of enactment we see at work in David Zarefsky's treatment of Lincoln's First Inaugural Address. Zarefsky, preeminent among rhetorical studies in the study of the sixteenth president, shares with Leff an abiding interest in how Lincoln was able to give to his thoughts their optimal mode of expression. In the First Inaugural, Zarefsky teaches us, Lincoln exercises the generic possibilities opened to him by presenting what may be called his philosophy of republican government in its distinctly American form. He does so, however, not in the shape of a treatise but through argumentative enactment, a key example of which is found in how he seeks to slow down the deliberative judgment of the audience by slowing down the internal movement of the speech itself. Thus Zarefsky: “By coming back to the argument about secession again and again, [Lincoln] arrested the progression of the speech, halting its movement toward the final choice of peace or war. By developing separate, complete arguments, he invited consideration of the dangers of secession from multiple points of view, so that listeners would take time, not ‘hurry in hot haste’ but think ‘calmly and well’ on the subject. Lincoln's speech is an act as well as a set of propositions. The act carried out the slowing of time for which the propositions call.”Ours is not a particularly hospital time for the study of genre. A casualty of the antiformalism fashionable in much interpretive work of the 1980s and 1990s, the subject remains nevertheless a potent, if underrealized, resource for the analysis of public discourse. Leff, of course, gave to the matter considerable attention, notably in his work on Lincoln and, again, Cicero. His treatments of genre worked in large part because he understood that, contrary to the popular allegation, there was nothing inherently static or predetermined implied in its usage. Rather, he conceived of genres as a formal resource through which traditions of expression—and therefore thought—were given effect in arenas of civic action.Such a conception seems to inform Bradford Vivian's analysis of Booker T. Washington's (in)famous address at the 1895 Cotton States Exposition. For Vivian, the text of that speech offers up a case study in the act of witnessing, where the dialectics of remembering and forgetting give shape and direction to the orator's vision of social rebirth. Among the key insights he offers is that this play of opposites is managed decisively by the epideictic form itself. Far from fixing that vision within the conventional options of praise or blame, Vivian illustrates how Washington subverts the genre through tactical appeals to forget one version of the past and to champion another and so to chart a course of putatively enhanced racial relations. Whatever we may conclude about the speaker's ultimate aims and effect—Vivian leaves us no doubt as to his own views—the text itself amounts, in his words, “to a meditation on time and memory as elements of public judgment.”Time now to let our authors speak for themselves.

Research Article| September 01 2011 The Prudential Public Sphere David Randall David Randall Search for other works by this author on: This Site Google Philosophy & Rhetoric (2011) 44 (3): 205–226. https://doi.org/10.5325/philrhet.44.3.0205 Cite Icon Cite Share Icon Share Twitter Permissions Search Site Citation David Randall; The Prudential Public Sphere. Philosophy & Rhetoric 1 September 2011; 44 (3): 205–226. doi: https://doi.org/10.5325/philrhet.44.3.0205 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectivePenn State University PressPhilosophy & Rhetoric Search Advanced Search The text of this article is only available as a PDF. Copyright © 2011 by The Pennsylvania State University. All rights reserved.2011The Pennsylvania State University Article PDF first page preview Close Modal You do not currently have access to this content.

Abstract The Stoic is often seen as the forerunner of Adam Smith's market man of morals, but others have suggested that the sophist played a role in the formation of market morality and political economy. This article traces Smith's treatment of ancient sophists and his use of the term sophistry in the Wealth of Nations. Smith praised ancient sophists for their effective didactic oratory and their ability to make money through teaching. Smith criticized arguments as sophistic when they promoted monetary advantage for a few over and above the principle of competition. This varied reception of sophists and sophistry suggests a keen understanding of the rhetorical tradition and its capacity to influence the development of the discourse of political economy. Smith's use of sophistry and reference to the sophists invites a deeper awareness of the essential vitality of effective argumentation for Smith's “system of natural liberty.”

Book Review| January 01 2007 Ancient Rhetoric and Oratory Ancient Rhetoric and OratoryHabinek, Thomas Raymond Oenbring Raymond Oenbring Search for other works by this author on: This Site Google Philosophy & Rhetoric (2007) 40 (4): 441–444. https://doi.org/10.2307/25655293 Cite Icon Cite Share Icon Share Twitter Permissions Search Site Citation Raymond Oenbring; Ancient Rhetoric and Oratory. Philosophy & Rhetoric 1 January 2007; 40 (4): 441–444. doi: https://doi.org/10.2307/25655293 Download citation file: Zotero Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All Scholarly Publishing CollectivePenn State University PressPhilosophy & Rhetoric Search Advanced Search The text of this article is only available as a PDF. Copyright © 2007 The Pennsylvania State University2007The Pennsylvania State University Article PDF first page preview Close Modal You do not currently have access to this content.