In this essay, I examine the film Johanna d’Arc ofMongolia (1989), made by German director Ulrike Ottinger in the year of the fall of the Berlin Wall. I argue that it can be read as an anti-authoritarian articulation of a desire for radical public spheres better suited to serve minority interests, particularly at a time of drastic transformations of social and political conditions. The film’s narrative ambiguity should be read in the rhetorical situation of radical fairy tales in West Germany and their attempt to develop counterpublic spheres to resist the organization of experiences by the consciousness industry. Ottinger’s film, while shot mostly in Inner Mongolia during the crucial year for the reunification of Germany, is far from being escapist. The shock of the displaced lower-class heroine, so different from the “happy ending” imperative of traditional fairy tales, unveils the fiction of a neoliberal economy that considers people and land as mere commodities. Like Karl Polanyi, Ottinger wants to empower people to question the assumption that they had to accept major displacements and flexibility in the name of a self-regulating market. The fairy tale, as a contested genre related to education, is a primary field for this struggle.

For the literary translator, the question arises as to how she might approach the delicate task of migrating texts that resort largely to “a purely intensive usage of language,” while acknowledging that such texts share a mode of expression that transcends historical or critical periodization. If one is to focus on fidelity or equivalence, the aim should not be the production of a text that translates some underlying meaning or sense where signification and representation are fixed. Rather, the aim should be the meticulous rendering of its surface expression so that the text’s performative capacity can be realized anew in the target language and culture. The focus on what “might be” in language invites a parallel with Hans-Thies Lehmann’s postdramatic genre in theatre and a rhetoric of translation that reflects the aporia of the source expression, in stark contrast to the centrality of the logos to traditional Western rhetoric. While ultimately unattainable, an approach to text as a Deleuzean “map” would seem an appropriate means for the translator to remain true the “intentio” of postdramatic texts.

Established roles for praxis beyond teaching are often missing from discussions of RSTEM engagement with the science community. Although it is important to ground engagement in identifiable roles, it may be that these roles are still being conceived or need to be re-created contextually for every engagement situation. This paper grounds RSTEM engagement in one identifiable field of practice: scientific community management. RSTEM's specialized attention to and understanding of how science communities and genre systems interact can provide insight into the forming of these communities and their management.

Scientific research demonstrates that monosodium glutamate (MSG) is neither solely found in Chinese food nor a cause for health panics. Nonetheless, such a narrative still persists in the public sphere. I conduct a rhetorical analysis of the original debate on MSG to illuminate how the process of genre uptake – the process of information selection and translation from medical discussion to popular news – facilitated this prejudiced understanding. In the original debate about MSG’s effects, doctors trivialized this issue via satire that was based on latent stereotypes of Chinese identity. Although performed as insider humor, these responses were sufficiently aligned to genre expectations so as to appear to outside readers as unquestionable medical fact. As this knowledge was taken up and disseminated in the public sphere, the markers of humor disappeared, but the prejudicial views remained. This case demonstrates how the process of genre uptake can perpetuate prejudiced ideological narratives even in the absence of overt discrimination.

Five scholars who study the rhetoric of health and medicine share our diverse perspectives on the Ebola outbreak that began in West Africa in March 2014. Using a unique multi-vocal approach, we raise questions for future research on the rhetoric of vaccines and vaccination, such as the role of visualizations in risk perception, the individuation of blame, the role of genres in vaccine development, and the rhetorical presence of material conditions that promote disease transmission. Our overall goal is to initiate scholarly conversation about Ebola specifically and about outbreaks and vaccine development generally. Through our conversation, we explore subjects such as risk perception and data visualization, individuation of blame, genre systems, and the materiality of outbreaks. Together, our analyses suggest that vaccines, while a highly effective means of disease prevention, can also function rhetorically to draw attention away from the broad array of material and socioeconomic conditions that lead from a single infection to an outbreak. But by investigating what is revealed, what is concealed, who is blamed, and who is exonerated in discourses about vaccines and outbreaks, rhetoricians can contribute to the development of effective—and ethical—medical and communicative interventions.

Protein folding is an important area of research in bioinformatics and molecular biology. The process and product of protein folding concerns how proteins achieve their functional state. A particularly difficult area of protein folding is protein structure prediction. There are many possible ways a protein can fold, and this makes prediction difficult, even with the aid of computational approaches. Protein folding prediction requires significant human attention. Foldit, an online science game, provides an innovative approach to the problem by enlisting human beings to solve puzzles that correlate with protein folding possibilities. Such work aligns broadly with emerging trends in citizen science, where non-experts are enlisted for productive alliances. We examine Foldit, commonly looked at as a dynamic community, and suggest such communities actually have potential to be relatively static and to reproduce and maintain a set of power relations. We make this argument by combining perspectives from Rhetorical Genre Studies and Actor-Network Theory.

In The Rhetoric of Science rhetorical concepts can the persuasive work of scientific arguments Communicating Science the history of the scientific article as a genre, showing how it evolved in length, style through the nineteenth centuries Insight, with Harmon, communication and argues for the salience of visual modes of persuasion in scientifi illustrate Gross's mastery of different scholarly methodologies, from the theoretically and visuals, to the comparison of tactics across several works, to the compilation of large databases statistically sampled.Altogether Alan Gross's body of work, including seminal articles and significant anthologies, has established the field of the rhetoric of science and given it methods and a trajectory.No one after him has had to take this ground.The study presented here It applies classical analysis; it looks at historical practices texts as the initiating and formative precursors of later practices; and it considers visual persuasion.The particular case the renewal of botany in the sixteenth century and examined is how forms discourse arts of the time

The idea of genre marks large-scale repeated patterns in human symbolic production and interaction, patterns that are taken to be meaningful. Genre thus can be defined by reference to pattern, or form, and by reference to theories of meaning and interaction. This report on a discussion of scientific and technical genres at the 2012 Vicentennial meeting of the Association for the Rhetoric of Science & Technology (ARST) briefly considers the differences and difficulties with different ways of defining genres and their relevance to science and technology, explorations of the ways genres change or evolve, and pedagogical applications of genre analysis in scientific and technical discourse.

A review of work being published in our journals establishes that we most often think of ourselves as passive intellectuals, engaged in critical reflection about rhetorics of science and technology. But another persona lurks in that scholarship as well—the rhetorician as agent of change making the world a better place. This paper argues that rhetoricians of science and technology need to think harder about how we take the academic understandings developed in our primary internal discursive genre and transform them into productive engagements with external publics. Whether we encounter those publics in the classroom or in civic forums or in scientific or technical organizations, we need to be able to translate our research findings to these empowered stakeholders in ways that are meaningful and constructive. By sharing best practices for pedagogy and public engagement, rhetoricians of science and technology can improve our chances of making an impact with our research.