Rhetoric Review
125 articlesMarch 2009
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Abstract
Abstract During WWII psychologist Carl Rogers introduced a verbal counseling technique that could be utilized by clergy, teachers, and USO workers to help veterans overcome problems of readjustment. Rogers's arhetorical principles were adapted for the writing classroom by Young, Becker, and Pike—an adaptation that later led composition historian James Berlin to misinterpret the implementation of Rogers's principles in his study of a WWII communication program. These misinterpretations of Rogers's original intent have resulted in debate over the rhetorical or arhetorical nature of Rogerian rhetoric and have led to an inaccurate association between Rogerian rhetoric and expressivist and therapeutic writing. Notes 1My thanks to RR reviewers Paul Bator and Janice Lauer for their detailed and helpful revision recommendations, and to my colleagues Robin Veder and Mary Richards for their generous advice on early drafts. 2 Rhetoric and Reality is required reading for many PhD programs in rhetoric and composition and as such has informed, and continues to inform, a majority of scholars in the field. Sharon Crowley cites Rhetoric and Reality as the source for her statement that "[o]ne truly radical communication skills program … was implemented at the University of Denver" (Composition 172). And David Russell refers to Rhetoric and Reality several times in support of his treatment of communications courses and expressivist writing instruction. 3Although Young, Becker, and Pike defer to Anatol Rapoport's Fights, Games and Debates as a foundation for their theory, Rapoport is rarely mentioned as the initiator of either the strategies for or the terms Rogerian argument or Rogerian rhetoric. 4See Halasek; Bator; Hairston; and Ede. 5It is now (many years following the publication of the Rogers and Young et al.'s discussion) possible for Rogers's strategy of "listening" to a reader's point of view to succeed in a synchronous online chat environment, where a writer has a present/absent audience, and the reader is capable of presenting immediate feedback to the writer. 6Young, Becker, and Pike insist that the other two prongs of their Rogerian argument strategy for writers are an alternative to conventional argument, but their proposal of delineating "the area within which he believes the reader's position to be valid" and convincing the reader that he and the writer have "moral qualities (honesty, integrity, and good will)" in common seem little more than a watered-down version of Aristotle's very conventional appeal to ethos (275). 7Rogers did later validate his person-centered approach through the formation of the Carl Rogers Institute for Peace, an organization that helped ease social tensions in such troubled areas as Northern Ireland, South Africa, and Central America. Perhaps it was this successful approach to social and political conflict resolution that initially attracted Young et al. to Rogers's principles and convinced them to attempt an adaptation of those same principles as an alternative to the agonistic type of argument taught in the writing classroom. 8The conventions of the Institute of General Semantics state that the term general semantics is not capitalized. 9In his introductory chapter to Rhetoric and Reality, Berlin does identify the use of general semantics as "a device for propaganda analysis" (10) and does give Denver credit for promoting "cooperative rather then competitive thinking" (101). 10Brigadier General Elliot D. Cooke conducted a study for the War Department in the spring of 1943 and concluded that "nearly as many men were being discharged from the Army as were entering through induction stations" due to "a thing called psychoneurosis" (11). By 1946 at least 40 percent of men receiving pensions for a physical disability were labeled as psychoneurotics, but only 10 percent of that 40 percent had seen combat. 11Archival evidence from the University of Denver reveals that enrollment rose "by 57 percent compared to the pre-war enrollments of 1939" and "the percent of Veterans on campus rose to 60 percent" (Zazzarino). 12Elbow sees the terms expressivist or expressionist as problematic and credits them both as terms of "disapproval" coined by Berlin. In defining the terms as "writing that expresses what I feel, see, think," Elbow concludes that they are "indistinguishable from any other kind of writing" ("Binary Thinking" 20). 13See also Halasek for an insightful analysis of ways in which Elbow's "Believing Game" can be applied to Rogerian principles.
January 2009
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Abstract
Abstract The author argues that we have chosen a rhetorical history that normalizes and silences rhetorical bodies. In response, the author exhumes an embodied history of rhetoric, reexamining the myths of the Greek goddess Metis as a means of enlivening rhetorical theory and history. The author then connects these myths to other rhetorical traditions invoked by Hélène Cixous and Gloria Anzaldúa, connecting Metis to Medusa and to mestiza consciousness. The author affirms the rhetorical power of the body, specifically of those bodies that challenge rhetorical norms. Notes 1I thank generous RR reviewers Richard Enos and Michelle Ballif for their advice and assistance with this essay. 2In Grosz's words, "[T]he body has remained a conceptual blind spot in both mainstream Western philosophical thought and contemporary feminist theory" (Volatile 3). The body then becomes "what is not mind … implicitly defined as unruly, disruptive, in need of direction or judgment, merely incidental … a brute givenness which requires overcoming" (Volatile 3–4). 3Thanks to Richard Enos for his thoughtful comments in reviewing an earlier draft of this manuscript. 4Disability studies scholars use the term normate to designate the unexamined and privileged subject position of the supposedly (or temporarily) able-bodied individual. The word normative also converts the idea of normalcy into an active process—norms "are" but they also "act"—we live in a culture in which norms are enforced, a normative society. It can—and has—been argued that in antiquity there was not a concept of normalcy per se. But as Lennard Davis writes, although the word normal appeared in English only in the mid-nineteenth century, "before the rise of the concept of normalcy … there appears not to have been a concept of the normal, but instead the regnant paradigm was one revolving around the word ideal. … [I]n the culture of the ideal, physical imperfections are not seen as absolute but as part of a descending continuum from top to bottom. No one, for example, can have an ideal body, and therefore no one has to have an ideal body" (Enforcing 105). Yet Aristotle had more than one concept of ideality—he expounded on the idea of the mean, for instance. He outlined the idea of both an absolute mean, a method for measuring humans against one another, and a relative mean, a system for disciplining oneself (Nicomachean Ethics II 6–7). I would argue that the commingling of these imperatives results in a normative culture or society—both the upheld fiction of perfection and the systematic self- and Other-surveillance and bodily discipline of normative processes. 5This is true for women particularly, but the stigma of femininity is also applied to men. For instance, Demosthenes was said to have been soft and lame because he spoke with a stutter and had an overly feminine demeanor. Physical disability is mingled with femininity to discredit him—see his exchanges with Meidias in particular and Cicero's investigation of Demosthenes' self-education in De Oratore. The story of Demosthenes that has been popularized holds that through rhetorical practice Demosthenes overcame these "impediments" to become a great orator (see Hawhee; Fredal). The possibility that Demosthenes' difference could have queered his bodily/rhetorical performance in a generative sense is not addressed—indeed, any such transgressive possibility is ignored, despite that fact that other historians convincingly challenge the narratives of overcoming and passing that have been ascribed to Demosthenes (see Martha Rose). 6In contrast, an abstract, flawless (male) body becomes a tool for norming. As (Plato wrote and) Socrates said in the Phaedrus, "[A]ny discourse ought to be constructed like a living creature, with its own body, as it were; it must not lack either head or feet; it must have a middle and extremities so composed as to suit each other and the whole work" (128). 7In the Phaedrus, Plato could be seen to change positions slightly, suggesting that certain forms of more "scientific" and therefore "noble" rhetoric might be acceptable (see White; Ramsay; McAdon; Solmsen for a range of readings). 8I gesture here to the work of Rosemarie Garland-Thomson and her book Extraordinary Bodies: Figuring Physical Disability in American Culture and Literature, foundational in disability studies. Garland-Thomson was one of the first scholars to show that "seeing disability as a representational system engages several premises of current critical theory: that representation structures reality, that the margins constitute the center, that human identity is multiple and unstable, and that all analysis and evaluation has political implications" ("The New Disability Studies" 19). These premises are also the premises of this essay. 9Hawhee's linkages between mêtis and wrestling, and then between wrestling and rhetoric, provide an interesting image for this form of intelligence: "the corporeality of mêtis" as "struggle" or "the swarming mass of cunning craftiness and flailing limbs" (46, 45). 10In Randy Lee Eickhoff's recent translation of the Odyssey, he points out that Odysseus, considered to be another exemplar of mêtis, uses the name me tis or "no man" as a pun (n4; 404). 11 Mêtis has the practical advantage (and perhaps theoretical disadvantage) of "disappearing into its own action [so that] it has no image of itself" (de Certeau 82). Mêtis cannot be contextualized or schematized because each time it occurs in a context, it shifts that context, and each sequence it is inserted into is distorted (de Certeau 83–84). 12In the classical context, Homer, the mythical seer Tiresias, Oedipus, the great orator Demosthenes, Paris's killer Philoctetes, Croesus's deaf son, and others form our view of disability. In these stories, typically, disability impels narrative through the themes of overcoming, compensation, divine punishment, and charity. 13As I have previously argued, we can also view mythical discourse as, in the words of Susan Jarratt, "capable of containing the beginnings of … public argument and internal debate" (35). Despite the idea, advanced by Eric Havelock in particular, that myth was rote and didactic, we might see myth as being connected to the body, as being highly rhetorical, as being an arena for mêtis—thus my retellings hopefully honor this spirit (see also Slatkin). 14The myth of Metis can be traced as far back as Hesiod (Theogony lines 886–900). 15It is worth noting that these ableist accents on the denunciation of mêtis are also accompanied by a distinct ethnocentrism and even xenophobia. The word metic meant immigrant in ancient Athens. The word is a compound of the words change (meta) and house (oikos), and literally meant someone who changed houses. Many of Plato's attacks on the flexibility, malleability, and the bodily materiality of rhetoric are aimed at the Sophists, metic non-Athenians, and are part and parcel with a larger ideological agenda. 16 Techne was similarly made practical. As Janet Atwill explains in Rhetoric Re-Claimed, techne, when it is allied with mêtis (as it is by the Sophists), "deforms limits into new paths in order to reach—or, better yet, to produce—an alternative destination" (69). Yet we now refer to technai, handbooks full of sets of rules and examples, when we think of techne. William Covino argues that "reactions against the Sophists contributed to the establishment of rhetoric as techne without magic" (20). This distortion is similar to the attempt to ally mêtis only with the forms of knowledge Plato and Aristotle most highly value—to make it precise, a science, as Aristotle does. 17When defining phronesis in the Nicomachean Ethics, Aristotle never truly rules out the idea that one would need some form of cunning intelligence to have "prudence," and the version of phronesis he outlines is certainly an abstract form of knowledge. He suggests that to have prudence one must understand particulars as well as universals. Yet the version of phronesis that was later adopted—for instance as one of the Medieval four cardinal virtues—sheds much of this uncertainty and avoids reference to cunning intelligence. 18There also may have been a familial connection between Hephaestus and Medusa—in some myths the two are sexual partners. Their child, Cacus, was said to be a fire-breathing giant. Cacus was said to eat human flesh and nail human heads to his door. Killing him was one of Heracles's twelve labors (Graves, The Greek Myths 158). This link is not made by all scholars, though the story shows up in Ovid and in Virgil's Aeneid. 19Often, Medusa wasseen to symbolize "artful eloquence." For instance, Coluccio Salutati in the fourteenth century and Nancy Vickers in the twenty-first both argue for this reading. As Salutati suggests, the snakes on her head might be seen as "rhetorical ornaments … instruments of wisdom" because snakes are "reported to be the most cunning" (55). In this interpretation Medusa turns an audience to stone not because of her looks but because of her rhetorical power—her audience "so convinced of what they have been persuaded that they may be said to have acquired a stony quality" (56). Vickers goes further, sourcing this connection back to Plato (254). She also argues that Medusa's "stoning" be seen as a rhetorical power, an ability to change the audience's state of mind, accompanied by a somatic effect. Finally, she suggests that Medusa's rhetorical power might represent the freezing of us all before the specter of the feminine—and she asks what we might do to reverse a legacy of neutralization and appropriation of the Other. 20As an example of the ways that myths crucially disagree with one another, we can see that in Homer's version of the story, Medusa comes into the world with her head of snakes. I think such differences reveal quite marked transitions in and contestations of signification. 21Of course it matters very much whether Medusa was raped or not. As Patricia Klindienst Joplin has argued, this rape has often been elided, and responsibility for it shifted away from Poseiden to Athena. She suggests that this shifting of responsibility essentially excuses men's violence toward women and thus silences women further. 22Detienne and Vernant write that mêtis was often symbolized by the octopus. Thus this connection to the octopus of mêtis may not have been coincidental. Certainly the original Medusa myth relied upon a reference to the dangerous, trapping "knot made up of a thousand arms" that the octopus represented and that conveyed a sense of the powerful double-ness and unpredictability of mêtis (38). 23Graves writes that vials of Medusa's blood were widely distributed: The blood had the power both to kill and to cure (Greek Myths 175). There are many contradictory stories about who received the blood, who distributed it, and who used it for good, who for bad (Greek Myths 175). 24The myth may also express a male fear of Medusa's creative power—she is so "procreative" that her children Chrysaor and Pegasus spring from her dead body (Graves, Greek Myths 127). 25I would argue that as teachers, we need to avoid the temptation to "eat" mêtis and wrest control over knowledge away from students. Students' cunning strategies and divergent expressions may threaten us or challenge us, but we cannot believe that mêtis is something we use on students, that we can be the sole tricksters, holding student bodies captive. Nor can we use the brute force of Zeus or Perseus to coopt their power when it threatens us, to subordinate their thinking bodies. 26The French word métis is related to the Spanish word mestizo, both coming from the Latin word mixtus, the past participle of the verb to mix and connoting mixed blood. 27In critical theory the concept of metissage also locates and interrogates the ways that certain forms of knowledge have been relegated to the margins, and thus this concept links usefully to the stories I have been reanimating. Metissage, obviously etymologically linked to mêtis and meaning mixture or miscegenation, has been used as a critical lens through which one might observe issues of identity, resistance, exclusion, and intersectionality. Relying upon metaphors of mixture that are biological and cultural, this concept of metissage both is like and is what Gloria Anzaldúa refers to when she writes about mestiza consciousness. (See Steinberg and Kincheloe; Hardt and Negri; Gruzinski; Glissant.) 28Coatlalopeuh later becomes conflated with the Virgin of Guadalupe after the Spanish Roman Catholic conquest of Mexico. 29Carrie McMaster also suggests that we might learn from Anzaldúa's writing about her own bodily difference—having experienced congenital disease, chronic illness, disability—to "draw non-homogenizing parallels between various embodied identities" ("Negotiating" 103). In Anzaldúa's own words, "[T]hose experiences [with disability] kept me from being a 'normal' person. The way I identify myself subjectively as well as the way I act out there in the world was shaped by my responses to physical and emotional pain" ("Last Words?" 289). From this we can make some suggestions about the epistemological entailments of mestiza knowledge—it comes from unique, never "normal," bodied experiences. The "leap" that should be encouraged, then, is to see such situated knowledge as vital and perhaps even central to human experience. The "abnormal" body is not something given to women symbolically as a form of derogation; it is an engine for understanding and thus has serious rhetorical power.
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An important aspect commonly overlooked in Gorgias' Encomium of Helen is the complicated cultural terrain on which it sits—a complex crossroad where legality and mythology intersect in the powerful...
September 2008
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The development of the rhetorical tradition in the West owes a largely unacknowledged debt to Islamic scholars. Between 711 and 1492 CE, Muslim-controlled Spain became a significant site of scholarly inquiry into the European Classical heritage—often involving the efforts of Christian, Jewish, and Muslim thinkers. One of the luminaries of this scholarly tradition is Ibn Rushd (known more generally by his Latinized name, Averroes), known to Medieval thinkers as “The Commentator” for his vast, multifaceted corpus of work on Aristotle, The Master of Those Who Know.
March 2008
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The audience's violent response to the 2003 Rockford College commencement address illuminates challenges that surround the epideictic genre in a politically divided society. This essay explores the nature of the conflict that arose that day in order to consider ways in which the generic form of epideictic potentially facilitates communication among people with different views. This opportunity can be realized as rhetors and audiences acknowledge generic constraints, acknowledge social concerns, search for shared understanding, and commit themselves to an epideictic encounter that serves the educational function of constructively interrogating and reimagining public values.
January 2008
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Cicero: The Life and Times of Rome's Greatest Politician,Anthony EverittCaesar: Life of a Colossus,Adrian Gowdsworthy: New York: Random House, 2003. vii + 364 pages. $14.95 paperback New Haven, CT: Yale University Press, 2006. vii + 583 pages. $35.00 hardcover ↗
Abstract
I'd been browbeating and harassing Martin for days. He'd seen the new sequel to Star Wars, and I was wildly jealous—and wild to know the story's surprise ending. Finally, during a game of Stratego ...
September 2007
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As Aristotle began to codify rhetorical practices in Greece, a theoretical and pragmatic text on argument, the Nyaya Sutra, emerged in Ancient India, founding one of six key philosophies of India. Though it describes in detail a procedure of reasoning based on a five-part method of dialogic presentation, the rhetorical emphases of the Nyaya approach have been mostly overlooked. This essay proposes Nyaya's inclusion in the field of rhetorical studies, exploring its methods within their historical context, comparing its approach to the traditional logical syllogism, and relating it to the contemporary perspectives of Stephen Toulmin, Kenneth Burke, and Chaïm Perelman.
June 2007
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Ancient Ireland presents an interesting case for rhetorical study. While the island is usually considered a part of geographic Europe, it long resisted the influence of cultural Europe. Unlike Britain, for example, Ireland was never conquered by Rome, and its pre-literate culture flourished beyond the fall of the Empire. Consequently, the Irish maintained a mythopoetic rhetoric based in narrative. Their stories recounted not only the deeds of their heroes, but also their words. And, like ancient Greece, ancient Ireland also had a class of sophistic rhetors, the Druids. When Patrick arrived around the end of the fourth century, he eschewed the Ciceronian rhetoric of Augustine and instead adapted Christian theology to fit Irish rhetoric.
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The Unity of Plato'sGorgias:Rhetoric, Justice, and the Philosophic Life, Devin Stauffer: Cambridge: Cambridge University Press, 2006. vii + 191 pages. $75.00 hardcover ↗
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Devin Stauffer's The Unity of Plato's Gorgias presents a novel reading that further enriches an already rich tradition of interpretation of this complex dialogue. Stauffer is a political theorist, ...
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Aristotle, On Rhetoric: A Theory of Civic Discourse, George Kennedy: 2nded. New York: Oxford University Press, 2007. xiii + 337 pages. $26.95 paperback. ↗
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In addition to the need to correct a significant number of typographical errors, a few factual mistakes, and a few translation omissions, Kennedy explains in his “Prooemion” that the impetus for th...
October 2005
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Speaking of Cicero. . . and His Mother: A Research Note on an Ancient Greek Inscription and the Study of Classical Rhetoric ↗
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Marcus Tullius Cicero is one of the more prominent figures in the history of rhetoric. Our resources for studying Cicero are largely dependant upon literary texts that have been transmitted over centuries. This study examines a Greek inscription, housed at a remote archaeological site, that offers new insights into Cicero's contributions to our field. From this inscription we learn of Cicero as a patron of Greek literary and rhetorical arts. As is sometime the case when we examine primary material, new and unanticipated information appears. In this instance the inscription reveals that the name of Cicero's mother as recorded by Plutarch, may be inaccurate. In addition to these specific observations, this work illustrates that archaeological and epigraphical evidence are also valuable resources for studying the history of rhetoric.
July 2005
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Abstract The way rhetorical analysts now use the term appeals—meaning to plead or to please—has outstripped the available theories, particularly those derived from Aristotle. Indeed, Aristotle's ethos, pathos, and logos may not even be appeals in the modern sense. A revised model relates author and author positions to values in a triangulating relationship. Appeals also appear as techniques for working through varying media, not only media defined semiotically but also as forms of resistance related to cultural differences. Examples from criticism, film, and advertising provide a foundation for replacing a modes approach to rhetorical appeals with a genre approach.
October 2004
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This essay interrogates the dominant conception of natural ability in classical rhetoric, the necessary-but-not-sufficient theory of aptitude. It describes articulations of this commonplace, by Quintilian and Plato, and then specifically examines Isocrates' problematic affirmation and resistance to a highly determinant version of aptitude. This essay suggests that in the context of contemporary composition studies, Isocratic ambivalence may represent a productive strategy in order to reinvigorate dormant inquiries in language, human nature, and ethics, and to contest powerful attitudes and assumptions that currently champion the primacy of natural ability over experience.
July 2004
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This essay engages two contemporary views as to the authorial purposes of the Rhetoric. Advocates of one view maintain that Aristotle valued democracy and understood rhetoric to be a form of positive civic or democratic discourse and that the Rhetoric was written to express this view, while others suggest that Aristotle's purpose in writing the Rhetoric was to instruct members of the Academy and Lyceum in the "necessary evil" of using rhetoric to deal with the ignorant masses. In response, I demonstrate that the first view is clearly not supported by the Aristotelian texts and that the second view needs to expand the contexts within which the Rhetoric is understood to include the long and turbulent transmission and editorial history of the Aristotelian corpus before any purpose or intent can be ascribed to Aristotle without so much qualification as to make the ascription essentially meaningless.
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Abstract In this essay I argue that Isocrates stands as a major figure in the early history of authorship ethics in the Western world. His writings repeatedly characterize discursive originality as a virtue and discursive unoriginality as a vice, and he defines originality as a competitive enterprise whereby one seizes the opportunity to assert something new and better about something significant. I suggest that Isocrates' own obsession for achieving originality indicates his desire for fame, fortune, and immortality, and I conclude that historians of authorship ethics benefit from being sensitive to the vocabulary used in particular periods and by particular authors.
April 2004
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Abstract
Learning about the meaning of key terms in argument can involve several valuable classroom activities that are based not on casual work in dictionary-skimming but that are founded in classical rhetorical theory. These classroom activities allow students to learn the importance of "first steps" in creating sound, effective, and responsible arguments.
January 2004
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Private Practice: Thomas De Quincey, Margaret Oliphant, and the Construction of Women's Rhetoric in the Victorian Periodical Press ↗
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Abstract In the nineteenth century, traditional paradigms for rhetoric became increasingly outmoded as industry, technology, and cultural disruptions reshaped printing practices, and rates of literacy improved, problematizing classical rhetorical and writing practices. Victorian rhetoric became fragmented as control of and access to print to disseminate attitudes and ideas became less centralized among an educated male elite. Thomas De Quincey and Margaret Oliphant illustrate ways that rhetoric was theorized and practiced in the Victorian periodical press as the terms of authorship, gender, and culture fluctuated.
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Contrary to a prevailing view within rhetoric and composition circles that finds a positive view of rhetoric in the Phaedrus, I contend that Plato mockingly denounces rhetoric in the Phaedrus. To support this claim, I argue that the Phaedrus is an unmistakable response to Isocrates' Against the Sophists and needs to be understood as part of this dynamic dialogue and that in the Phaedrus Plato is distinguishing his philosophical method, as he conceives it, from Isocrates' pseudo-philosophical method (as conceived by Plato). I provide parallels between Against the Sophists and the Phaedrus and then explain the distinction between Isocrates' and Plato's respective conceptions of what the philosopher is and should do and between each writer's philosophical method.
October 2003
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Focusing on the references to women and the feminine in The Second Philippic Against Antony, I argue that Cicero's female allusions open up a rhetorical space that exposes the subtle tensions within the Roman social dynamic of men and women. This historically contextualized rhetorical analysis offers a complex understanding of Roman women as both historical entities and rhetorical representations. The article illustrates the importance of understanding not only women in the rhetorical tradition but also mythical portrayals of women as an argumentative strategy. 1
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Quintilian is known primarily as an advocate of a pedagogical system grounded in imitation. But in Book XII of the Institutio Oratoria, Quintilian states that he has left the work of his predecessors behind and, further, that he is offering an original contribution to the rhetorical tradition. Quintilian's claims of originality and proprietary interest throughout his texts demonstrate that he is continually announcing himself as an author, in surprisingly modern terms. This paper argues that Quintilian honors his own demand that the ideal rhetor move beyond quotation and canny arrangement of his predecessors' work.
April 2003
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Progymnasmata are collections of speaking and writing exercises for students of rhetoric. As historians have shown, they played an extremely important role in European education from Antiquity to the beginnings of the Modern Era. Unfortunately, they are treated today, if at all, as an historical curiosity, a relic of the old "school rhetoric." Occasionally, there are attempts to revive the traditional sequence. Both approaches miss what I believe is most valuable about the progymnasmata, the very idea of a unified pedagogical program in the language arts, spanning primary, secondary, and higher education, oriented toward the shaping of rhetorical character, and organized around a sequence of well-defined exercises in verbal analysis and composition.
January 2003
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Abstract The study of emotion has regained prominence in the fields of psychology and rhetoric. Despite this interest, little has been written about the art of making an emotional appeal. This essay focuses on the writing of Quintilian, in particular Book VI of his Institutes of Oratory, in an effort to describe his theory of emotional appeal, and to see whether it has relevance today. The essay presents Quintilian's theory in the form of "rules."
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An Origin of a Theory: A Comparison of Ethos in the Homeric Iliad with that Found in Aristotle's Rhetoric ↗
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Homer's Iliad is an epic story about human character, which predates the Aristotelian lectures by some four hundred years. While classical scholars have always valued Aristotle's notion of ethos as a primary factor in persuasion, few have traced this concept to this earlier period. Following a close analysis of speeches in the Iliad, this examination attempts to reconstruct what Homer's theory of character might have looked like. While Aristotle seems to have understood character much differently than did Homer, enough evidence exists to suggest that Aristotle may have embraced Homer's Iliad and the story it tells about the importance of age, social convention, and the heroic.
July 2002
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Abstract
This essay suggests that readers of Aristotle's Rhetoric should take a broader view than is usually applied to understanding the book. Specifically, the reader is asked to explore Aristotle's other works to identify his metarhetoric-that is, Aristotle's notion of the prior knowledges a rhetor needs to have in order to be rhetorical. The essay employs four examples from Aristotle's On Memory and Recollection to demonstrate how ideas from even one of his other books can enhance our comprehension of the Rhetoric. It concludes with a suggested plan for studying Aristotle's metarhetoric.
September 1999
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Supporting deliberative democracy: Pedagogical arts of the contact zone of the electronic public sphere ↗
Abstract
I participate in a teaching and learning collaborative called Intercollegiate Electronic Democracy Project (IEDP). The project's goal is to enable students' participation in democratic culture through rhetoric and public writing. Using Internet and Web technology, we inhabit an electronic public sphere where both teaching and learning are collaborative, connecting teachers and students from many institutions across country, and where pedagogy, public issues, and politics intersect. From perspective of rhetoric and composition, IEDP embraces three topics important to our field: computers and writing; public discourse, especially deliberative rhetoric; and multiculturalism, specifically contact-zone theory and pedagogy. This essay elaborates some implications of this nexus. While much of pedagogy I discuss reflects strategies successfully used in IEDP, its implications extend to similar projects that engage students in electronic public sphere. Ever since Mary Louise Pratt challenged teachers to develop pedagogical arts of contact zone (40), many teachers have become more sensitive to multicultural dynamics of their classrooms, and they have begun to chart what Richard E. Miller calls the uncharted realms of teaching and studying in contact zone (407). There have been theoretical projects such as using contact zones as a basis for rethinking and reorganizing English studies (Bizzell); efforts such as those that address challenges posed by asymmetrical power relations in classroom (Miller) and differences in cultural perspectives and values (van Slyck); and investigations of specific contact-zone phenomena such as students' strategies for coping with dominant discourses (Canagarajah) and the politics of style (Lu). These developments signify our ability to respond to multicultural classroom conditions by accommodating educational needs and desires of all students. Nowadays, however, classroom per se is no longer sole site for teaching, learning, writing, and speaking. With growing interest in public discourse and civic participation among students-and with rapidly increasing
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Abstract
Cynicism is that offers the contemporary reader creative links with an ethical past as well as important legacies of rhetorical tactics.' In particular, a rereading of the Cynics provides an important but overlooked history that harbors some strategic ethical positions for rhetoric.2 In the Cynics we find the possibilities of rhetorical resistance as well as places from which speakers and writers who remain at the margins can launch critique, those minority voices that get silenced under the monolith of majority conversation. This is an important tradition of Cynic rhetoric; it operates from the margins, taking its model from their forced or chosen exile. It foregrounds the political by calling attention to the inequity in both speech and discursive situations. Cynic tactics are impolite and disruptive, for if you are a minority, you have to shout to be heard (Hodge and Mansfield 199). This disperses the centrality of logic in philosophy and by operating by a logic of its own, one that uses parody and satire to question accepted norms (Branham). Cynic uses the body and accounts for desire in constructing its ethics; it is, as Edward P. J. Corbett describes, a closed fist that is at once persuasive and potentially coercive in its ethos of action (99). What distinguishes Cynic from other, more authorized rhetorics is its physicality, its emphasis on the equation of principle, discourse and action, and its blatant disregard for community standards of decorum. The Cynic rhetoric of confrontation is a counterstatement to the of Aristotle that presuppos[es] the 'goods' of order, civility, reason, decorum, and civil... law (Scott and Smith 7). The Cynic rejects decorum by adopting incivility as a means of speaking out on issues of social and political importance to often unwilling audiences. Cynic stages kairotic moments when dissensus, rather than consensus, becomes the goal of the speaker in imploring an audience to self-scrutiny and action. The implications of this counterstatement within the rhetorical are evident in the simple fact that little is known-or left-of the Cynics,3 unless we look to the ways in which incivility and interruption are and have become an effective discursive means to an ethical or political end. Therefore, to understand the Cynics' significance, we need to suspend our support for a of reason and decorum and lend an ear to the rhetorical possibilities of noise.
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Abstract
Traditionally, has played a central role in how classical rhetoric defines, conducts, and structures both its subject matter and its methods.' The subjects of [rhetorical] deliberation, writes Aristotle, such as seem to present us with alternative possibilities (1357a). These alterative possibilities, structured as opposites, precede-as well as proceed from-the study of rhetoric. For example, stasis theory assumes that people find themselves opposed, actually or potentially, to other people in their interests, desires, and motives and that they require the means, or method, to clarify this opposition even as they seek to move beyond it toward consensus. To provide these means, stasis theory posits a heuristic set of categories-of Being, Quantity, Quality, Place, for example-designed to help disputants identify and evaluate the issues in any given case, chiefly by establishing the relative merit of the oppositions underpinning the contested issues: Only those cases whose points of conflict are sufficiently clear-i.e., are well formulated and resting on sufficiently common grounds-should go forward for debate and adjudication. Equally, opposition plays a key role in structuring the canons of rhetoric and, consequently, in structuring rhetoric as both a theoretical and a practical art. Within the canon of inventio, for example, we find appeals to the advantageous paired with the disadvantageous, possibility with impossibility, guilt with innocence, praise with blame; within dispositio, we find confirmatio paired with refutatio; within elocutio, we find a whole range of figures-from epanalepsis to antimetabole to isocolon-capable of pairing terms into stylistic antitheses; and, finally, within memoria and actiopronuntiatio, we find a spectrum of normative terms marked, at either extreme, by pairs such as natural and artificial, open and closed, high and low, and the like. Clearly, opposition is one of the key terms, if not a governing principle, of classical rhetorical theory and practice. But what of its role in contemporary rhetorical theory? In the critical analysis of visual, rather than verbal or written, texts? In images that seek identification rather than overt persuasion?
March 1999
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A hybrid technê of the soul?: Thoughts on the relation between philosophy and rhetoric in Gorgias and Phaedrus ↗
Abstract
Whether Plato coined the word rhetoric, what is striking is that he was the first to attempt to make it disappear.' My argument may well add some strength to Schiappa's contention that Plato may have coined the word by suggesting that to make something disappear, one would need to be dealing with something like a well-defined object (though entering directly into the heart of these often heated debates is not the focus of this essay) (Did Plato Coin the Word Rhetorike?; Neo-Sophistic Rhetorical Criticism). If Plato desires to make disappear, as I shall argue he did at least in the Gorgias, then it behooves him to have a well-articulated target of concern. If it is the case that naming a set of practices helps to constitute those practices as an object domain, then it makes sense to suggest that Plato has cause to name a set of practices rhetoric so as to be able to deal with them.
September 1998
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Abstract
From its origins in ancient Greece, Western rhetoric has been embodied in city life. Save for his walk with Phaedrus, Plato's Socrates only practiced his dialectical rhetoric within the walls of Athens and then only for the ennoblement of the republic. So in the Apology, Socrates defends one version of life in the city against another, explaining that in his talk with others, he had been trying to persuade each of you not to have a greater concern for anything you have than for yourselves, that each of you may be the best and wisest person possible, nor to consider the affairs of the city in preference to the well-being of the city itself' (36c5-9; trans. in Kennedy 44). For Plato the one best hope for Athens was embodied in cultivating the character of its citizens. Cultivation of self and the well-being of the city were so closely linked, a link so prominent in classical rhetoric, that Cicero could monumentalize rhetoric's civic dimensions through the figure of the orator's open hand: a gesture of conciliation and cooperation, of civic responsibility and democratic possibility. The open hand of the Ciceronian orator still has hold of imaginations, embodying hopes of communitarianism, democracy, and mutuality. Thomas Farrell, for example, has explained rhetoric's open-handedness as our partisanship for the familiar and, from within the world of the local and particular, movement toward the other (279). Ideally we would always approach others with outstretched arms and open hands. Yet open-handedness no longer embodies the rhetorical activities, perspectives, and values of persons who share life in cities. In the United States, material conditions and mass media representations of postindustrial urban space, as well as expressions of difference, questions of identity, and conflicts over multiculturalism, have overwhelmed the figure's resonance. Suburban sprawl, the proliferation of privatized consumer spaces, and the fortification of inner cities materialize inequalities that empty the open-handed appeal of its genuineness; at the same time, mass media representations of urban spaces as dangerous, decaying, and violent fuel suspicion and caution people against open-handed appeal. Informed by the material and representational realities of cities, the global sameness and commonalty suggested by the open-handed gesture become expressions of a
March 1998
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Abstract
Christopher Lyle Johnstone, ed. Theory, Text, Context: Issues in Greek Rhetoric and Oratory. Albany, NY: State University of New York Press, 1996. viii + 196 pages. Craig R. Smith. Rhetoric and Human Consciousness: A History. Prospect Heights, Illinois: Waveland Press, 1998 (1997). xiv + 456 pages. Robert J. Connors. Composition‐Rhetoric: Backgrounds, Theory, and Pedagogy. Pittsburgh: University of Pittsburgh Press, 1997. 374 pp.
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Abstract
In this article I intend to share my experiences of teaching writingintensive courses at a large state university with the use of computers.' I want to present my positive experiences to the reader in such a way that will make you want to join me in exploring the myriad of possibilities of teaching with technology: ways that will free us, not constrict us-ways that will enhance learning and dialogue, not provide new ways of shutting down the inquisitive minds of students, but rather of expanding and enhancing all their possibilities and ours. Let me explain at the outset that the technologies I am advocating for teaching writing in writing-intensive literature and folklore courses are largely electronic mail formats and web sites for the distribution of assignments, for syllabi, for student writing, written assignments and peer reviews, and for the position of hypertext archives for class listservs.2 E-mail discussion listserv formats provide an easy way for everyone in the class to communicate automatically with every other member of the class, as well as with the instructor(s).3 Teachers, teaching assistants, tutors, and students can all be subscribed to the discussion listserv; whenever anyone on the list posts a memo addressed to the listserv, all persons subscribed to the list receive a copy of the entry. The listserv owner (generally, the teacher) controls who can be subscribed to the discussion list and who can participate in this electronic forum and how the discussion will operate. For example, in my descriptions below, I will illustrate how every student journal entry or writing assignment goes automatically to the computers of all the other students and myself. However, when I wish to communicate privately with a student or send her or him a graded paper, I can send that message only to that particular student simply by addressing the note to the individual student rather than to the entire list; similarly, when students are doing peer reviews of other students' papers, for privacy, they can post their comments only to the author of a paper, rather than to the entire class. In this paper I am advocating the use of the e-mail discussion list format because I believe in its capacity to better enable students to write well
September 1997
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Abstract
This essay had its origin in my reaction to the claim, repeated in a number of essays by prominent scholars in composition, that Aristotle's theory of rhetoric was a dialogic one.' My response to such claims was and remains one of disbelief. As I examined the essays in which this view was advanced, I came to see that the evidence in support of it depended on related interpretations of Aristotle's concept of the enthymeme advanced by Lloyd Bitzer and John Gage. But in my view whether or not one accepts this controversial understanding of the enthymeme, it does not license a reading of Aristotle's Rhetoric as genuinely dialogic. As I reflected on what I now regarded as the immediate cause of a misinterpretation of Aristotle's Rhetoric (the misappropriation of a controversial interpretation of the enthymeme), I realized that this case had implications for how we, in rhetoric and composition, relate to and use our past. To establish my argument, I must show that important scholars in composition have claimed or implied that the theory Aristotle advances in the Rhetoric is dialogic, that this claim is obviously (not merely possibly) false, and that the evidence compositionists cite in support is derived not from the Rhetoric but depends on a misunderstanding of the implications of Bitzer' s and Gage's interpretations of the enthymeme. Then, having made this argument, I will trace what I regard as more general methodological implications of the misreading of the Rhetoric. Arguments that Aristotle's theory of rhetoric is dialogic have been advanced by Andrea A. Lunsford and Lisa S. Ede, John T. Gage, Gregory Clark, and Richard Leo Enos and Janice Lauer. In each case the claim is advanced in support of a more general effort to reconcile Aristotle' s theory with modem perspectives on rhetoric. The burden of Lunsford and Ede's thesis, as reflected in their title, On Distinctions between Classical and Modem Rhetoric, is to prove that Aristotelian rhetoric is closer in its theoretical assumptions to modern rhetoric than is generally thought. The view that Aristotle's theory is monologic is among the mistakes they address. They maintain that despite what we have thought in the past, Aristotle' s understanding of the rhetorical transaction is dialogic: Far from being 'one way,' 'manipulative' or 'monologic,' Aristotle' s [presentation of] rhetoric provides a complete description of the dynamic interaction between rhetor and audience, interaction mediated by language, the goal of which is not a narrow persuasion but an interactive means of discovering meaning through
September 1996
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Abstract
If writers had at their fingertips a mechanism that would produce insight, that would contribute to their self-realization, and that would enable both them and their readers to step toward understanding, would they choose to use it?1 A strategy that discovers presence and penetrates the unknown is available to us as thinkers, as writers . . . ingenium, something old is new again. This essay deliberately refuses to give a simple definition of ingenium, for it cannot be defined in a few neat sentences. Instead, ingenium unfolds with recursive definitions. The first-ingenium, an innovative cognitive power, is a human way of knowing that includes the actual in a particular context and the extraordinary with the concrete. It combines sense perceptions with the imagination to open up and reveal the world. The second definition is from Grassi-the human capacity that enables words or senses or ideas to have adaptability, acumen, and 'instantaneousness' (Heidegger 20). The third layer is a cognitive activity that links a person perceptually with others and with the natural world. A person who uncovers a space for ingenium may generate new ways of inventing or interpreting discourse, problems, or ideas. This essay briefly traces aspects of ingenium as practiced by early Greek sophists and later by humanists. Next, ingenium is conceptualized as an inventional process that has four attributes: generating multiple ideas that may situate themselves in one's hand or ear or eye, opening the senses to the phenomenal world, finding the similar, and transferring meaning through fantasy. Through ingenium we may participate in a process that mirrors our complex world. Sophist and humanist practices touch and complement each other through ingenium. Ingenium as a discovery process subverts and surprises; it actively enriches the usual either-or model perpetuated by the Western objectivist tradition. Although sophists did not call the process ingenium, it was practiced in many ways as Gorgias's Encomium of Helen (c. 414 BCE) illustrates. Years later, humanist thinkers such as Vico, Gracian, and Vives promoted ingenium's philosophic importance as a means of enlarging the possibilities for communication. From the first sophists to contemporary thinkers, philosophers recognize the power of openness in language that breaks down boundaries of binary
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Abstract
In her examination of Erasmus's The Praise of Folly, Patricia Bizzell announces her wish to find a solution to the problem of finding a compelling version of from which to speak on behalf of oppressed groups in spite of the climate of post-modern skepticism which attempts to render all value assertions nugatory (7-8).1 Bizzell understands the ultimate result of deconstruction-the tool that she and others in favor of a left-oriented political agenda have long used for the purpose of criticizing received wisdom and destabilizing traditional foundations of belief, teaching us to regard all foundationalist assumptions with suspicion (14)-to be Pyrrhonian skepticism, a nihilistic abyss of skepticism that refuses to regard even temporary truths. Pyrrhonian skepticism has forced Deconstruction to turn on the very scholars who have employed it to undermine foundationalist beliefs by always already undermining the left-oriented actions those scholars now wish to take. In the past, Bizzell has effectively critiqued foundationalist assumptions (e.g., Foundationalism and Anti-Foundationalism in Composition Studies), but now she says she is ready even to play the fool if she must to pursue ways to engage in processes whereby we use our common capacities to make reasonable judgments about experience in light of egalitarian values so that we may move more decisively toward democratic political (16). Since Bizzell is willing to play the fool for her pursuit, she might make an appeal to an older group of thinkers who have been misrepresented as fools more than once: the early Greek sophists, whom I believe offer a theoretical base to Bizzell and all of us who are interested in professing left-oriented values in our writing classrooms. To explicate that sophistic theoretical base, I will briefly review recent work on the sophists in composition and rhetoric, illustrate how a sophistic understanding of the progress of knowledge can enable us to avoid the trap of Pyrrhonian skepticism, and examine three neosophistic essays that organize the principles of neosophism. In the final section, I will use sample assignments I've designed for my own composition course to demonstrate how a neosophistic pedagogy authorizes sociopolitical action in the composition classroom. Bizzell, to her credit, connects her search for rhetorical authority to the work of the sophists. Playing the fool, she says, allows one to innocently transgress social boundaries, an action that in turn, she hopes, allows teachers
March 1996
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Abstract
New research into the pre-Socratic arts of discourse (technai log6n) has not only enriched our understanding but also increased our respect for the work that the great pre-Socratic thinkers did.1 In this paper I want to encourage a rereading of the texts of Plato and Aristotle with the results of this research in mind. If scholars would accept that Plato and Aristotle, at least some of the time, reflected an understanding and respect for the work of the sophists and rhetors similar to the one now emerging, the result might well be a new, fruitful, and richer reading of the texts of Plato and Aristotle. I believe that as a result, both Plato and Aristotle would emerge as more rhetorical and nuanced than they have been previously thought to be. This seems a strange expectation. First, it is well known that Aristotle, for example, seldom seems to allude to particular individuals who were sophists with anything but scorn. Certainly, when he uses the word sophist as a general term, it is used in a pejorative sense for the besetting vices of philosophy and philosophers: self-promotion through speech and victory at any cost in speech. Such usage is itself a reflection on those who claim the name as a serious description of their work.
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Abstract
Alan W. France. Composition As a Cultural Practice. Westport, CN: Bergin and Garvey, 1994. 171 pages. Mark Wiley, Barbara Gleason, and Louise Wetherbee Phelps, editors. Composition in Four Keys: An Inquiry into the Field. Mountain Valley, California: Mayfield Publishing Company, 1995. 608 pages. A. L. Becker. Beyond Translation: Essays in Modern Philology. University of Michigan Press, 1995. 431 + ix pages. Sherrie L. Grandin. Romancing Rhetorics: Social Expressivist Perspectives on the Teaching of Writing. Portsmouth, NH: Boynton/Cook Heinemann, 1995. 166 pages. Mike Rose. Possible Lives. New York: Houghton Mifflin, 1995. 454 pages. $24.95. Richard McKeon. On Knowing—The Natural Sciences. Compiled by David B. Owen. Edited by David B. Owen and Zahava K. McKeon. Chicago: University of Chicago Press, 1994. 405 pages. $65.00 hardcover, $17.95 paper. Jasper Neel. Aristotle's Voice: Rhetoric, Theory and Writing in America. Carbondale: Southern Illinois University Press. 259 pages. $24.95.
September 1995
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Abstract
Eugene Garver. Aristotle's Rhetoric: An Art of Character. Chicago: The University of Chicago Press, 1994. xii + 325 pages. Helen Fox. Listening to the World: Cultural Issues in Academic Writing. Urbana, IL: NCTE, 1994. xxi +161 pages. W. Ross Winterowd. A Teacher's Introduction to Composition in the Rhetorical Tradition. Urbana: NCTE, 1994. 130 pages. Marcello Pera. Discourses of Science. Translated by Clarissa Botsford. Chicago: University of Chicago Press, 1994. 250 pages. Pera, Marcello, and William R. Shea, eds. Persuading Science: The Art of Scientific Rhetoric. Canton, MA: Science History, 1991. Perelman, Chaïm, and L. Olbrechts‐Tyteca. The New Rhetoric: A Treatise on Argumentation. Trans. John Wilkinson and Purcell Weaver. Notre Dame: U of Notre Dame P, 1969. Planck, Max. Scientific Autobiography and Other Papers. Trans. F. Gaynor. London: Williams and Norgate, 1950. Simons, Herbert, ed. The Rhetorical Turn: Invention and Persuasion in the Conduct of Inquiry. Chicago: U of Chicago P, 1990. Haig Bosmajian, Metaphor and Reason in Judicial Opinions. Carbondale: Southern Illinois UP, 1992. Fredric G. Gale, Political Literacy: Rhetoric, Ideology, and the Possibility of Justice. Interruptions: Border Testimony(ies) and Critical Discoursed). Albany: State U of New York P, 1994. Austin Sarat and Thomas R. Kearns, eds. The Rhetoric of Law. Amherst Series in Law, Jurisprudence, and Social Thought 4. Ann Arbor: U of Michigan P, 1994.
March 1995
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Abstract
Richard A. Lanham. The Electronic Word: Democracy, Technology, and the Arts. Chicago: University of Chicago Press, 1993. xv + 285 pp. $22.50 (cloth). Also available as a Chicago Expanded Book. 2 high‐density Macintosh disks. $29.95. Edward Schiappa, ed. Landmark Essays on Classical Greek Rhetoric. Landmark Essays Volume Three. Davis, CA: Hermagoras Press, 1994. xiv + 256 pages. $15.95 paper. Michael G. Moran, ed. Eighteenth‐Century British and American Rhetorics and Rhetoricians: Critical Studies and Sources. Westport, Connecticut: Greenwood Press, 1994. 318 pages. Barry Brummett, ed. Landmark Essays on Kenneth Burke. Davis: Hermagoras Press, 1993. xix + 290 pages. $15.95. Geoffrey A. Cross. Collaboration and Conflict: A Contextual Exploration of Group Writing and Positive Emphasis. Cresskill, NJ: Hampton Press, 1994. 182 pages. $18.50 paper. Alice Glarden Brand and Richard L. Graves, eds. Presence of Mind: Writing and the Domain Beyond the Cognitive. Portsmouth, NH: Heinemann Boynton/Cook Publishers, 1994.
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Expert testimony, “regular people,” and public values: Arguing common sense at a death penalty trial ↗
Abstract
Rhetoric's primary business has always been articulation of public knowledge and public values.1 Because making of knowledge in public realm incorporates intersecting discourses of many specialized communities, it frequently necessitates translation of expert discourse into a vernacular accessible to nonexpert decision makers. Indeed, Aristotle makes it clear in both Rhetoric and Topics that one of important uses of rhetorical art is forwarding of arguments in popular terms (34). This process of transforming into language that guides human affairs has been described by Charles Bazerman and James Paradis a conversion of the hieratic discourse of expertise into the demotic discourse of everyday practice (8). A prototype of this transformation becomes available for scrutiny in presentation of expert testimony to a jury, a process that involves accommodating knowledge claims and discourse practices of a specialized community to both formal procedures of a courtroom and lay understanding of jurors. Juries are empaneled to enact values of a larger public by deciding whether and to what degree a set of evidence matches legal definitions of criminal behavior or civil liability. By deciding guilt or innocence and determining appropriate penalties, they fulfill public function of rhetoric that Bitzer describes: to establish correct judgments in practical and humane affairs by examining contested versions of truth (68). To play this role, Gail Stygall has observed, jurors become socialized as temporary members of
September 1994
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Abstract
Until recently, scholars have tended to credit two nineteenth-century thinkers, G. F. Hegel and George Grote, for initiating the modem rehabilitation of the sophists.2 But in the past several years, an increasing number of scholars have begun to draw inspiration from the writings of another nineteenth-century figure, Friedrich Nietzsche. Among those taking this Nietzschean turn, Mario Untersteiner utilizes Nietzsche's conception of the tragic in his account of Gorgias's epistemology (101-205), a reading Eric White supplements with Nietzsche's notion of the (38). Victor Vitanza, characterizing Nietzsche as a dionysian Sophist, draws from Nietzsche's tropological model of language to illuminate the sophists' own rhetoric (Sub/Versions 112; Notes 131); and David Roochnik contends that Nietzsche's critique of reason illuminates the sophists' own misology (Tragedy 50, 155, 162). In the sphere of ethics, E. R. Dodds maintains that Nietzsche's immoralism is similar to the egoism of Gorgias's student Callicles (387-91), and Daniel Shaw contends that Nietzsche's critique of morality iterates the sophists' notion that moral valuations remain matters of opinion (339). Concerning methodology, John Poulakos argues that Nietzsche's genealogical approach is most suited for interpreting the sophists (Interpreting 219-21); and Susan Jarratt credits Nietzsche's method as authorizing her own re-reading of the sophists (xix). But whereas they have drawn on a variety of Nietzsche's ideas and interpretive strategies to advance what Jacqueline dc Romilly characterizes as a Nietzschean interpretation of the sophists (Sophists xi), none of these scholars has systematically examined Nietzsche's own quite specific and extensive writings about the sophists. The untoward result is that we possess a variety of Nietzschean readings of the sophists that tend to silence Nietzsche's own distinctive voice. This tendency to overlook Nietzsche's own specific remarks about the sophists is quite understandable, for Nietzsche never wrote a systematic treatise on the sophists and instead discussed them in a rather fragmentary manner in a variety of texts over a period of almost two decades. Further, with the exception of three quite brief passages-in Human, All-Too-Human 221, Dawn 168, and the Ancients, Twilight of the Idols 2-Nietzsche did not publish any of his remarks about the sophists, confining his discussions to his 1872-1873 lecture notes in the history of Greek rhetoric (Description of Ancient Rhetoric and
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Abstract
The latest rehabilitation of the sophists, begun by Hegel and carried out with increasing dedication during this century (see Crowley, Enos, Guthrie, Hunt, Jarratt, Kerferd, Poulakos, De Romilly, Schiappa, Untersteiner), has improved our understanding of rhetorical theory and history. Despite, and in some ways because of, the nebulous quality of what they have left us, the sophists have become important primarily because they predate Plato and Aristotle and thus would seem to offer at least a fragmentary glimpse of rhetoric prior to its hypostatization in the classical period. The traditional thinking is that Platonic and Aristotelian rhetorical theory disciplined the sophists' extravagant practices, substantiated their unsubstantiated claims, and transformed their dithyrambic, mythic, magical, poetic discourse into a logical, rational theory of argumentation. In other words, Plato and Aristotle transformed mythos into logos; thus they were the fathers of rhetoric insofar as rhetoric was a respectable techno for the production of reasonable discourse. The philosophers rejected sophistic rhetoric on the grounds that it had no philosophical foundations from which its principles could be logically derived and safely taught. Thus they set about constructing a sound, philosophically based rhetoric by linking it carefully to, while dividing it just as carefully from, absolute knowledge (episteme). In both the Platonic and the Aristotelian rhetorical schemes, episteme provides the limits of rhetoric. In the Platonic case, absolute knowledge is a prerequisite for the application of rhetorical lore-one must employ dialectic in the service of absolute truth before one may use rhetoric to disseminate the truth (Phaedrus 265-66). In the Aristotelian case, rhetorical lore must be based on the first principles of persuasion, but must be employed when knowable matters are discussed-the closer one gets to fundamental principles, the further one gets from enthymemes, and thus the further one gets from rhetoric in the direction of scientific knowledge (Freese 1359b). If knowledge provides the limits for rhetorical theory and practice, then, in Platonic and Aristotelian terms, without both knowledge and a theory of knowledge, systematic rhetoric is impossible. This is why they dismissed sophistic rhetoric on the grounds that it ha(d) no rational account to give of the nature of the various things which it offer(ed) (Gorgias 465) and that it presented not an but the results of an art (Forster 183b). Because
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Abstract
Miriam Brody. Manly Writing: Gender, Rhetoric, and the Rise of Composition. Carbondale: Southern Illinois University Press, 1993. 247 pages. Carol J. Singley and S. Elizabeth Sweeney, eds. Anxious Power: Reading, Writing, and Ambivalence in Narratives by Women. Albany: State University of New York Press, 1993. xxvi + 400 pages. Gregory Clark and S. Michael Halloran, eds. Oratorical Culture in Nineteenth‐Century America: Transformations in the Theory and Practice of Rhetoric. Carbondale: Southern Illinois University Press, 1993.281 pages. Donovan J. Ochs. Consolatory Rhetoric: Grief, Symbol, and Ritual in the Greco‐Roman Era. Columbia: University of South Carolina Press, 1993. xiv + 130 pages. $29.95 cloth. Walter L. Reed. Dialogues of the Word: The Bible as Literature According to Bakhtin. New York: Oxford University Press, 1993. xvi + 223 pages. Barbara Warnick. The Sixth Canon: Belletristic Rhetorical Theory and Its French Antecedents. Columbia: University of South Carolina, 1993. 176 pages. John Frederick Reynolds, ed. Rhetorical Memory and Delivery: Classical Concepts for Contemporary Composition and Communication. Hillsdale, NJ: Lawrence Erlbaum Associates, 1993. xii + 170. $19.95 paper. Edward M. White. Teaching and Assessing Writing. 2nd ed. San Francisco: Jossey‐Bass Publishers, 1994. xxii + 331 pages. $34.95. Sharon Crowley. Ancient Rhetorics for Contemporary Students. New York: Macmillan College Publishing Company, 1994. 365 pages. Victor Villanueva, Jr. Bootstraps: From an American Academic of Color. Urbana, IL: NCTE, 1993. xviii + 150 pages.
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Toward a pedagogy of the enthymeme: The roles of dialogue, intention, and function in shaping argument ↗
Abstract
teach composition using an enthymematic approach. Or I might say, teach composition from the or the enthymeme. Unfortunately, the word enthymeme is more likely to alienate composition teachers than to attract their interest and attention, despite growing body of scholarship that positions the enthymeme at the very heart of the composing process. According to the viewpoint that emerges from this scholarship, enthymematic reasoning is fundamental to cognition and discourse, and hence to writing. If so, then talking about the enthymeme ought to be an essential and powerful way of talking about the composing process, and of it (Grimaldi, Gage, Green, Walker, Porter, Hood, Emmel, among others). Part of the difficulty of explaining what is meant by teaching enthymematically resides in the word enthymeme itself, which, unlike more familiar composition terminology (thesis, evidence, conclusion), lacks common and shared meaning, even recognition, for both students and teachers alike. As one of my students complained, couldn't even find it in the dictionary! Other students have been perturbed when their other teachers do not recognize the word. As means of understanding and discussing composition, the term enthymeme is still in the process of gaining definition and application-that is, of becoming grounded in composition theory, apart from the realms of formal logic and classical rhetorical theory. The age-old tendency to reduce the enthymeme to a truncated syllogism, or to mere figure of speech with little rhetorical potential beyond the moment of utterance, robs it of the fullness from which its pedagogical potential derives (see, for example, Conley's and Poster's surveys of ancient and modem interpretations of the enthymeme). Yet the enthymeme is not just logical paradigm (statement 1 is true because statement 2 is true) but also conceptualization of rich set of relationships with the potential of being expressed in multitude of ways, of which the enthymematic and syllogistic paradigms are only the most schematic and thesis-like. A successful essay is no less enthymematic for not being
September 1993
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Abstract
Ethos is generally associated with individual rhetors.1 Certainly that's association Aristotle had in mind when he recorded most influential usage of term (Rhetoric 1356a). But there is ample warrant for moving to a broader level-the level adopted in this paper, a case study of outrageous of a group of generative linguists on cusp of sixties and seventies. There is ample warrant for identifying not simply with specific individuals in specific orations but also with identifiable communities. In ordinary language, for instance, has always been far more communal than individual: Ethos.... [ 1.] The characteristic spirit, prevalent tone of sentiment, of a people or community; 'genius' of an institution or system (OED, 1933 reissue) . And it has a similar sense among our academic neighbors-in literary criticism, where books have titles like The Ethos of Restoration Comedy (Schneider); in sociology, where books have titles like The Ethos of Hong Kong Chinese (Siu-Kai), or, more famously, in Merton's discussion of general ethos of science (268). Coming closer to home, consider Augustine's notion of a Christian ethos, which presupposes that rhetor stands for group values (De Doctrina 4.27-29). Consider similarly presupposing admonition of George Campbell about influence of party-spirit (97). Consider Black's above-epigramitized talk of patterned commitments and stylistic proclivities, which, as Halloran tells us, is essentially projection of to communal level (Black 85; Halloran, Molecular Biology 71). Elsewhere, Halloran tells us more: the word has both an individual and a collective meaning. It makes sense to speak of of this or that person, but it makes equally good sense to speak of of a particular
March 1993
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Abstract
Click to increase image sizeClick to decrease image size Notes We would like to acknowledge Richard L. Enos for his careful readings of initial drafts and for his thoughtful suggestions along the way. We would also like to thank James Murphy for his useful comments regarding our manuscript. Finally, we are especially grateful to Takis Poulakos not only for his scholarship that works to open up a space for Isocrates but even more so for his insightful readings and challenging comments that indicated a tincture of hope in earlier drafts of our paper.
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(1993). The epideictic character of rhetorical criticism. Rhetoric Review: Vol. 11, No. 2, pp. 339-349.