Communication Design Quarterly
3 articlesMarch 2025
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UX Design vs. UI Design: Understanding U.S. Employers' Expectations Through Semantic Analysis of Job Descriptions ↗
Abstract
Adopting text mining and semantic network analysis, this study compares employers' expectations for UX and UI design-related jobs. Analyzing a total of 3,269 job ads on LinkedIn, it discovered notable convergences in titles, seniority levels, industry types, and expectations for some competencies and deliverables, indicative of a significant interconnection between UX and UI design. Nonetheless, distinctions emerged in desired skills like research, development, coding, and background knowledge. Furthermore, specific tools and power skills received varying degrees of emphasis across the two domains. This nuanced understanding sheds light on the landscape of UX and UI design through the recruiters' lens.
March 2017
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Abstract
Technical support, a traditional practice of technical communication, is rapidly changing due to the ubiquitous use of digital technologies (Spinuzzi, 2007). In fact, many technology companies now have dedicated Twitter accounts specifically for providing technical support to end users. In response to this changing technical support landscape, we conducted an empirical study of Twitter-based interactions among six companies and their customers in order to examine the nature of the emerging technical support genre on Twitter. Among other findings, we discovered technical support was widely sought among the customers of the companies studied (Comcast, Verizon, AT&T, Samsung, Hewlett Packard, and Dell) with nearly 200,000 tweets recorded in just a 38-day timespan. We also found a majority of individuals used Twitter to complain about a brand as opposed to seeking support for a specific technical problem. In our entry, we discuss the implications of these and other findings for technical communication practitioners and researchers who design for technical documentation in social media contexts.
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Abstract
The help documentation landscape has changed with the growth of various forms of social media. People now post how-to videos to YouTube, they write crowdsourced documentation for open-source software, and they participate in and draw from a wide range of help forums. These forums are a form of crowdsourced help information in which experts and amateurs come together to address questions and explain materials. While these online forums can be thought of as a threat to the roles of technical communicators, they also present opportunities for professionals to adapt their skills to new roles as "community managers" of professionally sponsored forums. This article examines that point by showing how communication design is important for developing online help forum communities. Through the analysis of ethnographic and interview data, the article covers different areas of design important for understanding help forums as networked forms of technical communication.