Telemedicine is an alternative healthcare delivery system whereby patients access digital technology to consult with a physician virtually. Patients first interact with telemedicine via a consumer-facing website. Telemedicine promises numerous benefits to patients, such as increased access to healthcare, yet poor usability of the telemedicine user interface (UI) may hinder patient acceptance and adoption of the service. The telemedicine UI moderates patients’ ability to utilize telemedicine, and therefore it must be usable, but it must also be rhetorical to motivate patients to perform certain actions. Digital rhetoric refers to UI elements that influence user actions and knowledge and is tied to usability because of these same human–computer interaction (HCI) factors. This study examined the usability of three telemedicine provider UIs and by identifying usability problems, reveals digital rhetoric that is significant to telemedicine UIs. The article concludes by offering heuristics of digital rhetoric that lead to optimal usability.

This research explores a presumed link between today’s use of digital media and an ever-increasing lack of rhetorical awareness in students. Specifically, the study pilots a method for measuring rhetorical awareness through students’ e-mail transactions with faculty in technical writing service courses, questioning whether rhetorical awareness has decreased in the preceding 10 years. The findings indicate that students might be more rhetorically aware today than they were 10 years ago, but levels remain below expectations.

Technical and professional communication instruction is well suited to helping students develop digital literacy but must be informed by research regarding how students are using specific social media platforms, particularly the propensity to post content that could damage their career capital. This study examined this question for students in Austria, Australia, and the United States. In Austria and Australia, this behavior was found to be no greater for Twitter than it was for Facebook. Conversely, for the United States, the behavior was found to be more pronounced. These and additional results regarding attitudes toward information privacy are reported.

Scholars of rhetoric and writing have long recognized the mediated nature of rhetorical action. From Plato’s early indictments of writing as enemy of memoria to Burke’s recognition of instrumental causes to recent analyses of digital mediation, the study of meaning-making refuses one-to-one, transparent theories of communication, instead recognizing that there is more to rhetorical action than humans. This article follows the trail of Haas, Swarts, and others arguing that analyses of mediation uncover much about human motives, digital communities, and rhetorical action. I argue that technologies often function as rhetorical genres, providing what Miller characterizes as “typified rhetorical actions based in recurrent situations” that occur in uniquely digital spaces. Working from sites of participatory archival creation and curation, I argue that invisible rhetorical genres operating at macroscopic levels of scale are central to shaping individual and communal activity in sites of distributed social production. To support this claim, I investigate two applications—a content management system called Gazelle and a bittorrent tracker called Ocelot—to demonstrate how largely invisible server-side software shapes rhetorical action, circumscribes individual agency, and cultivates community identity in sites of participatory archival curation. By articulating content management systems and other macroscopic software as rhetorical genres, I hope to extend nascent investigations into the medial capacities of digital tools that shape our collective digital experience.

This article questions how professional communication genres already well established in print form have been changing as they are transplanted into digital media like the Web. Whereas some technology-oriented genre research has sought how a new medium provides genres with new technological features, this article argues that a more insightful approach would seek how a new medium, together with its users, provides genres with new rhetorical situations. To operationally define rhetorical situations, I adapt Lloyd Bitzer's three situational dimensions of exigence, audience, and constraints. Then, to illustrate how the new rhetorical situations of the Web can influence a genre, I explore the genre of the résumé. Drawing on a survey of 100 Web résumé authors and an analysis of their sites, I show that as each of the three dimensions of the résumé's traditional rhetorical situation has opened itself to greater diversity on the Web, the Web version of the résumé genre has correspondingly reoriented itself. Hence, genres change in response not just to the new medium's technology per se but to the new rhetorical situations that the medium hosts.