KB Journal: The Journal of the Kenneth Burke Society
5 articlesJanuary 2023
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Abstract
Karen Gulbrandsen University of Massachusetts Dartmouth Abstract A group of scientists publicly advocated to remove the word “overfishing” from the Magnuson Stevens Act, calling its use metaphorical. I draw on Burke’s terministic screens and technological psychosis to trace the implications embedded in the term and show how a terminological screen can become entrenched in dialectics that substantiate technology and innovation. This case raises questions about how to counter-balance a technological rationality that continues to dominate our perspective on many public issues. Introduction Kenneth Burke began his essay “Terministic Screens” by making a distinction between a “scientistic” and a “dramatistic” approach to language: language as instrumental and language as suasive or motivated. In many ways, this distinction illustrates Burke’s ongoing meditations about the power of language to be used as a tool and the need to recognize the ways in which language motivates action. In this essay, I examine “overfishing” as a terminology in a federal regulation. In 1976, Congress approved the Fishery Conservation and Management Act, a law that established a 200-mile fishery conservation zone as well as regional fishery management councils to prevent “overfishing”—certain stocks of fish had been overfished to the point where their survival was threatened; other stocks had been substantially reduced. As the primary law that now governs marine fisheries management in United States federal waters, the Act has undergone many amendments, a name change, and three reauthorizations. Commonly known as the Magnuson-Stevens Fishery Conservation Act (shortened to MSA), the Act is once again up for reauthorization. During the reauthorization process, a group of scientists publicly advocated in research journals and other forums to remove the word “overfishing” from the ten National Standards that operationalize the act. Drawing on more than one hundred years of research done across the…
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Abstract
Lisa Glebatic Perks, Merrimack College Abstract This article explicates a “morality martyr” homology with three characteristics: amoral actions against “good” characters, introspection, and a fatalistic final act. Formal morality martyr patterns are analyzed in two characters from The Walking Dead. Exposing the morality martyr’s thinly-veiled suicide endorsement is an initial step in undercutting the deadly terministic cycle. Through comparison of the two characters, a merciful stretching of the formal pattern emerges, offering a set of values that preserve life through forgiveness. Written into many narratives is a death penalty for characters and an intolerant system for deciding their fate. Even in the age of complex television (Mittell) that embraces morally ambiguous characters (see, for example, Krakowiak and Oliver; Krakowiak and Tsay-Vogel), death sentences often follow violent transgressions. A human penchant for order shapes the jury deliberations. An impulse to purge the guilt accompanying disorder drives the narrative death march. In The Rhetoric of Religion, Kenneth Burke explains that conditions of “moral order” position death as a naturalized form of “capital punishment” (209). This article positions traitorous characters on narrative death row as part of a morality martyr homology woven from the terministic cycle of order and redemption. Brummett describes rhetorical homologies as discursive formal patterns connecting disparate texts and experiences ( Rhetorical Homologies ). Collectively, homologies comprise “the engine of stable categories in our consciousness” ( Rhetorical Homologies 6). In Rhetorical Homologies, Brummett argues that these formal patterns offer “common ground and shared ways of communicating” (27) and enable people to “discursively attribute motives” (31). The formal characteristics of the morality martyr are: 1) amoral actions that hurt the “good” side, the group of characters with which audiences are meant to identify; 2)…