Rhetoric Society Quarterly
14 articlesOctober 2021
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Abstract
In this essay, we offer the “investigative pivot” as a framework for teaching rhetoric researchers how to orient and withstand being re-/dis-/oriented by the research process. Investigative pivoting indexes how a researcher responds to material conditions under which they collect and analyze data. To illustrate investigative pivots, we present and analyze pivot narratives from four graduate student researchers. Drawing on the analytic power of E. Cram’s rhetoric of orientation, these pivot narratives detail how we negotiate infrastructural, ideological, and institutional influences on our research process. When adopted, the investigative pivot prompts researchers to anticipate, recognize, and respond to the material-discursive hurdles of life and learning that follow us into our research sites. Such a framework, we argue, facilitates simultaneous methodological and pedagogical opportunities for students, teachers, and researchers of rhetoric.
October 2009
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Abstract
Abstract The 1930s in America abounded with debates about language and communication. Interest in the effects of propaganda and the problems of miscommunication prompted the development of organizations like the Institute for Propaganda Analysis (1937) and Count Alfred Korzybski's Institute of General Semantics (1938). Albeit in different ways, each of these groups aimed to increase the public's awareness of the effects of language and to improve its ability to communicate. But the assumptions about language and communication held by these organizations would ultimately render them short-lived in terms of public and scholarly attention. This article examines the work of these organizations in relation to that of Kenneth Burke, and demonstrates how Burke developed his rhetorically oriented theories of communication against and in response to this rich background. Acknowledgments I am grateful to Jack Selzer for his encouragement and advice on earlier drafts of this article (as well as for inspiration, as in its original version this was written for his Kenneth Burke graduate seminar at Penn State). Thanks also to the editor and the two anonymous reviewers for their helpful comments. Notes 1For more thorough elaborations and further discussions, see, for example, Crowley; Sproule; George and Selzer. 2See, for instance, “Review of Science and Sanity by Alfred Korzybski,” The Journal of Philosophy 31 (February 1, 1934): 80–81; “Review of Science and Sanity by Alfred Korzybski,” International Journal of Ethics 44 (April 1934): 377–384; “Review of Science and Sanity by Alfred Korzybski,” The New Republic 79 (August 1, 1934): 327; “Review of Science and Sanity by Alfred Korzybski,” Supplement to Nature (October 20, 1934): 617. 3Korzybski has a curious predilection for not capitalizing names of systems (the aristotelian, newtonian, and euclidian being the most commonly used). Because most adherents to General Semantics use the same convention, I will follow it as well in this article. 4Of course, “orientation” is also a key word for Burke, especially in Permanence and Change. Burke's idea of “orientation” appears to have come directly from Korzybski: “Orientation can go wrong. Consider, for instance, what conquest over the environment we have attained through our powers of abstraction, of generalization; and then consider the stupid national or racial wars which have been fought precisely because these abstractions were mistaken for realities” (6). Burke's term, via Veblen, for problematic orientations is “trained incapacities,” or, as he defines it more completely, “a faulty selection of means due to a faulty theory of causal relationships” (9), as, for example, chickens who have been trained to eat when a bell rings will still come running when the bell signals punishment instead of food. 5In an unpublished manuscript (recently discovered, edited, and published by James Zappen), Burke notes that Korzybski's structural differential “is valuable for calling attention to an important abstractive process of language, but cannot of itself replace a mature linguistic analysis.” 6Also, while the IPA definitely experienced failure as an organization (although certainly, as I pointed out earlier, communication departments and composition programs still find value in the seven propaganda devices), it should be noted here that contrary to Condit's assertion that “I fear that general semantics has all but died out without surviving heir” (“Post-Burke” 350), in fact the Institute of General Semantics is still quite active, and has been varyingly influential in the fields of cognitive psychology, popular psychology, linguistics, and education. Inarguably, though, it has lost most of its credibility (and even name recognition) with scholars in the fields of rhetoric and composition and communication. 7In the same letter, Burke explains to Josephson that he was going to attend one of Korzybski's General Semantics seminars in Chicago upon the offer of the “Semanticists” to pay his expenses, but decided against it because it would have consumed nearly two weeks. He writes, “Hated to pass it up—for these are the days when one yearns for his band of the like-minded—and Hayakawa writes me: ‘Both the students of General Semantics of my acquaintance and the students of linguistics are enthusiastic about your work.' Hayakawa teaches at a school in Chicago that recently offered me a job, though alas! at no such handsome salary as I could easily imagine” (Burke to Josephson 17 Dec. Citation1941). In a letter of several years earlier, Burke had complained to Richard McKeon about Stuart Chase's Tyranny of Words (which he was then writing the review for); he quips, “how he does tyrannize with words!” Burke goes on to write, “Rule of thumb: Anyone who takes Korzybski's ‘Science and Sanity’ for anything more than half a book on the subject of semantics is a public calamity. Taken as half a book, it is excellent. Taken as a whole book, it is far worse than no book at all, far inferior to naïve words uttered at random” (Burke to McKeon 13 Dec. 1937). Perhaps reviewing Chase's book (which presented a fairly skewed view of Korzybski's ideas) helped to highlight for Burke the problems with General Semantics. Both of these statements taken together, though, indicate fairly clearly that Burke saw himself not so much rejecting General Semantics, perhaps, as negotiating with it. 8Although he focuses explicitly on the “semanticists” here, Burke is also implicitly responding to the New Critics, a fact suggested by the initial appearance of the essay in The Southern Review, a journal colonized at the time by New Critics like John Crowe Ransom, Cleanth Brooks, and Allen Tate. Burke's double purpose can be ascertained in small jabs elsewhere in The Philosophy of Literary Form; for instance, he remarks, “It is ‘poetic’ to develop method; it is ‘scientific’ to develop methodology. (From this standpoint, the ideal of literary criticism is a ‘scientific’ ideal.)” (130). As Ann George and Jack Selzer point out, “That distinction between scientific and poetic language, based on the Agrarian distrust of science and on the positivist assumption that science and poetry lead to two different and complementary approaches to knowledge and derived at least in part from I.A. Richards's Science and Poetry (1926), was fast becoming a central tenet of the nascent New Criticism, as the movement would officially be dubbed by Ransom in his 1941 book of that name” (Kenneth Burke 193). Additional informationNotes on contributorsJodie Nicotra Jodie Nicotra is an Assistant Professor in the English Department at the University of Idaho, P.O. Box 441102, Moscow, ID 83844-1102, USA.
January 2009
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Abstract
Abstract Scholars of rhetoric have veered away from non-traditional rhetorical artifacts in the classical period. In this article I examine the Ara Pacis Augustae, Altar of Augustan Peace, as one such overlooked rhetorical artifact. I argue the altar, although constructed as a war monument, shapes public memory to persuade the people of Rome to accept the dynastic succession of Augustus's heir. In addition, I show a variety of rhetorical theories operate on the altar in visual form including amplification, imitation, and enthymeme. Ultimately I contend that by focusing on non-traditional rhetorical artifacts, we can deepen our understanding of the rhetorical tradition in a period in which rhetoric is generally believed to have faded away. Additional informationNotes on contributorsKathleen LampKathleen Lamp is a Doctoral Candidate in the Department of Communication, University of Illinois, Urbana-Champaign, 702 S. Wright St., 244 Lincoln Hall, MC-456, Urbana, IL 61801, USA. E-mail: lamp@uiuc.edu
March 2007
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As a contribution to the discussion of Rhetorical Pathways between English and Communication Studies, I argue that rhetoric education for civic engagement can be furthered best by providing more undergraduate curriculum in rhetorical performance and analysis. I use the word “paideweyan” to invoke both the classical tradition of rhetorical instruction for civic praxis and John Dewey's argument for critical and poetic public engagement. In addition to forming interdisciplinary coalitions, rhetoricians should continue to develop courses, majors, and departments in rhetorical studies. To support the argument I provide curricular data from 257 English and Communication departments (or their equivalents) in four-year institutions.
March 2000
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Local histories, rhetorical negotiations: The development of doctoral programs in rhetoric and composition ↗
Abstract
Abstract In the last few years, scholars have turned their attention to configuring narratives of rhetoric and composition studies’ disciplinary history. This essay advocates reading the field as a social formation whose move toward professionalization can be understood as a series of rhetorical negotiations. Using the local histories of two institutions that established doctoral programs in English Departments, I consider how local and material factors provide a more nuanced understanding of that field's evolution. This methodology highlights how the current state of a discipline is inextricably bound to the daily work of its members and offers a way to explore the social shapes of rhetoric yet to come.
January 1995
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(1995). Revising for publication: Advice to graduate students and other junior scholars. Rhetoric Society Quarterly: Vol. 25, No. 1-4, pp. 237-246.
August 1994
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Dissertation Abstracts 48 (June 1988): 3125-A: Emphasizes medieval Arabic philosophers al-Farabi, Avicenna, and Averroes. Attention to general logical and epistemological topics: the relationship between language and argumentation; the end of logic as the production of conception (tasawwur) or assent (tasdiq); the orientation of logic towards demonstration; the relationship between logic and syllogistic. Also includes detailed analyses of the formal This content downloaded from 157.55.39.171 on Sat, 23 Jul 2016 05:36:05 UTC All use subject to http://about.jstor.org/terms
January 1992
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My contribution to this issue of RSQ relates my thoughts and conclusions about the value of some of Bakhtin's ideas to conversations about reading and feminism, and in that respect it resembles a traditional academic essay., But what began as a traditional essay that presented and defended a thesis is now informed by an overt narration of the development of my thinking and reading. I make this statement not to disclaim but to explain my approach to writing as a woman about Bakhtin. To read or write about reading and writing processes is a difficult undertaking; as readers and writers in the academy we are hyperaware of the claims made by an author and the degree to which her text adheres to or embodies her claims. What follows is as much an attempt to recreate and relate the changing relationship between Bakhtin's work and my own thought as it is to outline and review feminist interpretations of Bakhtin's work. At some point after first reading Marxism and the Philosophy of Language and The Dialogic Imagination, when composing the first draft of my dissertation, I felt compelled to stop and consider my reading process because I was having trouble writing about what I had read. When stumbling through writing the section of my dissertation that explicated some of Bakhtin's concepts, I thought I was facing a case of writer's block, and when I questioned the cause of the block, I attributed it to lack of comprehension. So I began rereading, secretly hoping that careful reading-noting important concepts and topic sentences and underlining and looking up unfamiliar words as my elementary and high school teachers had suggested-would bring me better understanding. I found as I reread Bakhtin that my trouble wasn't lack of comprehension; I could reel off neat definitions and thorough explanationsthat's what passing my Ph.D orals was all about. The trouble was, I wasn't contributing anything. My writing was empty. Paragraph after paragraph did nothing but paraphrase and quote Bakhtin and his commentators, allowing them a monologue in my text. Some writing teachers would argue that I began writing too soon or that I hadn't spent enough time prewriting and formulating my own opinions about the material, and this is probably true to some extent. But more than a matter of the writing process, my difficulties resulted from my sense of myself as a reader and novice theorist and Bakhtin as a writer, master theorist, and authority. What I was encountering in my reading process is what I believe many students (particularly those designated developmental) experience. Teachers, textbook authors, counselors, administrators, parents-by virtue of
March 1991
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Abstract
Commentators have interpreted Richard M. Weaver's philosophy of rhetoric and culture from variety of perspectives, each of which captures some important aspect of Weaver's project. He has been analyzed, for instance, as an advocate of political conservatism, as inheritor of Southern Agrarian beliefs, as defender of Old South principles and contributions, as cultural critic, as rhetorical theorist, and as teacher of rhetoric.' I, and others, have characterized him as Platonic idealist.2 In opposition to this latter characterization, Charles Follette argues in his dissertation a fundamentally Christian vision constitutes the real core of Weaver's work.3 Upon reconsideration I now would modify my earlier position and take more literally and seriously Weaver's self-characterization in 1948. In making perfectly clear the premises from which he starts and the grounds of his argument, Weaver declares his willingness to be identified with those thinkers in the Platonic-Christian tradition who believe that form is prior to substance, and ideas are determinants.4 I believe the hyphen in Platonic-Christian is important as clue and guide throughout his works. His philosophical assumptions and world view stem from an emergent heritage and reflect synthesis of the two traditions. Elsewhere I have demonstrated at length the ways in which Weaver's descriptions of idealist assumptions routinely reflect Platonic idealism.5 And to
January 1989
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Chapman/Tate descriptive survey of 38 doctoral programs in rhetoric and composition has given us valuable information about these programs, which, for the most part, have sprung up only within the last ten years. survey, published in the Spring 1987 Review (124-86), revealed our programs' deep structure; it also has raised some questions about the definition, development and direction of our doctoral programs in rhetoric and composition. Few of the 38 programs that sent written materials for the survey listed classical rhetoric as core requirement, and almost half listed no history of rhetoric courses. However, 35 of the 38 programs listed theories of composition course. Because the availability of, as well as the teaching approach to, classical rhetoric can show the foundations on which our programs are built and the theoretical directions they may be taking, I prepared questionnaire on the classical rhetoric course offered in English departments, mailed it to 41 doctoral programs in rhetoric and composition, and eventually received 37 completed questionnaires. survey results not only reveal some foundations and direction of our programs in rhetoric and composition but also point out areas for further study. Does the program offer course in classical rhetoric and, if so, is the course part of the core requirement were two of the primary survey questions. Twenty-eight out of the 37 programs (76%) that sent written materials reported they offer course either in classical rhetoric or wherein substantial part is devoted to classical Eight (23%) do not offer the course, but in six of these eight the course is offered in Speech Communication. Two programs reported that the course is listed but not taught. And two programs reported the course is not offered at all. Four programs reported that the course offered in the English Department is also offered in Speech Communication. 76 percent of programs offering the course differ from the Chapman/Tate percentages because some of the 28 programs defined theirs as course in classical rhetoric where only one-third, about five weeks, or less, is devoted to classical These courses are, in the words of one respondent, a rush through rhetoric. Some courses, titled Rhetoric and (or Composition and Rhetoric), are actually topic courses that can take any focus. In one program it depends on who teaches the course whether it is history of rhetoric or the teaching of composition. Course names are quite varied. Only six are called History of Rhetoric, and two are named History and Theories. (The naming of one course title, survey respondent told me, has long and hilarious story. In 1976 the course had been The of Rhetoric, but that's the title of Richards' book, so the title was changed to Philosophy of Composition, which became the title of Hirsch's book, so the program changed it to its present title, The Rhetorical Tradition and the Teaching of Composition, at which point Knoblauch and Brannon appeared.) Other course titles are Theory and Practice of Rhetoric, Classical and Modern Discourse, Major Rhetorical Texts, Historical Studies, Rhetoric of Written Discourse. I was somewhat surprised that more of the course names didn't have the word written in the title to distinguish the course from the one offered in Speech for the last 75 years. Perhaps crossing departmental lines in the teaching of rhetoric is not the problem it was in the 70's. This subject itself would make an interesting study. classical rhetoric course is core requirement in 50 percent of the programs in contrast to the 91 percent of programs requiring composition theory. (In one program classical rhetoric is required, but it's offered only in Speech Communication.) These percentages suggest that we cannot assume the study of classical rhetoric as foundational for composition studies in our doctoral programs. In fact, it is possible for student to have Ph.D. specialty in rhetoric and composition without having had course in classical question here for further study is, then, how are we to define the rhetoric/composition speialist? next series of survey questions I asked focused on the frequency of the course offering, length of time it has been offered in the program, qualifications of the faculty who teach it, average enrollment and area of stuident specialty. In the majority of programs, the course is offered every other year and has been offered only within the last ten years. Usually, only one person teaches the course, faculty
March 1983
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Abstract
This chapter is based on the writings of Ward Edwards and the recollections of two of his graduate students whom he influenced deeply.
September 1980
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(1980). Doctoral programs in rhetoric. Rhetoric Society Quarterly: Vol. 10, No. 4, pp. 190-194.