Communication Design Quarterly

4 articles
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classical rhetoric ×

July 2021

  1. Rhetorical hedonism and gray genres
    Abstract

    As technical genres continue to grow and morph in promising new directions, we attempt an analysis of what are typically viewed as mundane genres. We use the term gray genres, which we find useful for interrogating texts that tend to fall in categories that tend toward a blandness that is invariably difficult to quantify. We use hedonism, along with a historical accounting for this value from its classical rhetorical lineage and run it up to contemporary applications. We posit that playful stylistic choices---while typically discouraged in more technical spaces---actually improves the rhetorical canon of delivery for informative documents. We close with case studies that offer close readings of a few attempts at employing hedonistic tactics within typical gray genres.

    doi:10.1145/3453460.3453461

December 2020

  1. Review of "Rhetoric technology and the virtues by Jared S. Colton and Steve Holmes," Colton, J. S., & Holmes, S. (2018). Rhetoric, technology, and the virtues. Utah State University Press
    Abstract

    Discussions about communication and education have become focused on social justice in recent years, and with good reason. Social justice is at the forefront of many aspects of our daily lives in news, education, and even entertainment. As digital rhetoricians and educators, we have found ourselves looking for ways to work at the intersections of our field and social justice to improve both learning experiences and networked communication in non-academic contexts. This work is both timely and needed, as the hierarchies and inequities experienced in "real life" often translate to, and are amplified by, networked and digital forms of engagement. Fortunately, Rhetoric, Technology, and the Virtues offers an insightful and practical discussion about ethical frameworks that contribute to our understanding of digital social justice. Colton and Holmes persuasively argue for the value of Aristotle's virtue ethics, especially the idea of hexis , as a model for empowering students, educators, and others to enact digital social justice. As they explain, Aristotle identified virtues "such as patience, courage, temperance, and liberality" that contribute to ethical behavior and "are developed not solely through reason or by learning rules but through practice of the emotional and social skills that enable us within a community to work toward...human flourishing and general well-being" (p. 32). An essential part of Aristotle's framework is hexis , a person's disposition that has been crafted through habit and repeated practice (p. 11). Colton and Holmes effectively demonstrate how a virtue ethics framework can empower individuals to take ownership of the ethical implications of digital practices. Throughout the book, Colton and Holmes address familiar topics in digital rhetoric ranging from captioning (pp. 3--5, 49--73), remixing (pp. 74--94), and issues inherent in online activism (pp. 95--126).

    doi:10.1145/3431932.3431935

May 2014

  1. Communicating complexity in transdisciplinary science teams for policy: applied stasis theory for organizing and assembling collaboration
    Abstract

    This paper presents an application of stasis theory for the purpose of consulting with interdisciplinary teams of scientists working in the early stages of composing a science policy advisory document. By showing that stasis theory can be used as an organizing conceptual tool, we demonstrate how cooperative and organized question-asking practices calm complex interdisciplinary scientific disputations in order to propel productive science policy work. We believe that the conceptual structure of stasis theory motivates scientists to shift their viewpoints from solitary expert specialists toward that of allied policy guides for their advisory document's reader. We further argue that, through the use of stasis theory, technical writers can aid interdisciplinary scientists in policy writing processes, thus fostering transdisciplinary collaboration.

    doi:10.1145/2644448.2644453

August 2013

  1. A program of research for technical communication: adaptive learning
    Abstract

    Distinct from prose essays as cultural expression, we use technical communication for functional purposes, addressing questions of how people learn as we craft our communications. Aristotle set out psychological principles of how people learn -- or are persuaded to change their minds -- when he laid down his foundational advice for rhetors to cultivate "the faculty of observing in any given case the available means of persuasion on almost any subject presented to us." Building on this foundational principle, technical communicators since World War II have studied how to achieve persuasion (or change) by making information accessible, formatting documents, writing at designated reading levels, and setting out instruction steps clearly. Recently, we have also become interested in how, through the concept of rhetoric, oral and written language acquires poignant social, ethical and technical dimensions, situating Aristotle's "faculties" of persuasion within specific cultural and political contexts.

    doi:10.1145/2524248.2524252