Communication Design Quarterly
6 articlesMarch 2021
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Review of "The science of communicating science by Craig Cormick," Cormick, C. (2019). The science of communicating science. CSIRO publishing ↗
Abstract
The Science of Communicating Science by Dr. Craig Cormick is a lively introduction to the foundational principles of science communications, particularly those oriented towards the public. Dr. Craig Cormick is a well-known science communicator and former president of the Australian Science Communicators, a network of science communicators and journalists. Cormick has also written over 30 books of fiction and non-fiction---in addition to academic articles---and has worked with the Commonwealth Scientific and Industrial Research Organization (CSIRO), which incidentally also published his textbook. The Science of Communicating Science operates on the premise that science communication is a complex process requiring extensive and time-consuming interdisciplinary research. Cormick's textbook aims to simplify the learning process by distilling well over 400 sources into a compact volume so that novice science communicators may learn important skills for informing and empowering the public by telling engaging stories, fostering interdisciplinary skills, and understanding the audience.
November 2020
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Implementing a transactional design model to ensure the mindful development of public-facing science communication projects ↗
Abstract
This paper introduces the concept of transactional design---integrating Druschke's "transactional" model of rhetoric and science and Kinsella's model of "public expertise"---to demonstrate how technical communication and user experience (UX) designers and researchers can play an essential role in helping scientists cultivate meaningful relationships with members of the public toward the goal of making scientific content more accessible and actionable. This paper reports on the challenges that arose when a water modeling system built for experts was adapted for a public museum audience. It discusses specific issues the UX team had in contending with outdated "deficit" and "conduit" models of communication when working with scientists to adapt the system; it provides a checklist for steps that technical communication and UX designers and researchers---as those who best understand audiences and work directly with users---can champion the idea of transactional design to setup knowledge-making partnerships toward the co-construction of public-facing scientific communication projects.
May 2020
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Abstract
On behalf of SIGDOC and CDQ, we wanted to reach out to all of you and thank you for all you do in this difficult time. Our organization's greatest strength is in its members, and we hope you are all staying as safe and sane as possible while COVID-19 changes the way we work and play. SIGDOC has yet to reach an official decision on the viability or nature of our 2020 Conference in Denton, TX, but the Executive Committee along with this year's Conference Committee, lead by Stacey Pigg, are in consistent contact and weighing options. Above all else, our decision will be informed by the values that we have articulated as an organization, which are: valuing human well-being; engaging in financial stewardship; respecting labor; foregrounding accessibility; supporting early-career scholars; establishing continuity; managing community and networkbuilding; supporting innovation; valuing industry practices; and maintaining and facilitating interorganizational and international relationships. The option for SIGDOC 2020 that best addresses these core values will be the option we select. For now, we have confirmation that the proceedings publications will be moving forward and supported by ACM and included in the Digital Library regardless of the decision we make on the conference. This is great news, and fulfills our values in supporting scholarship and valuing the labor done by our authors, reviewers, and our program cochairs, Josephine Walwema and Daniel Hocutt, who have worked diligently in the midst of the pandemic. CDQ will continue to publish as often as we are able. We understand that our workflows have changed, dramatically for some of us. So while it may be that extra time is occasionally needed for a review, we remain committed to providing you as rapid turnaround as we can, and publishing cutting-edge research on communication design through our original articles, experience reports, and book reviews. In this issue, for example, we are pleased to share with you Sonia Stephens and Dan Richards' "Story mapping and sea level rise: Listening to global risks at street level," and Jennifer Roth Miller, Brandy Dieterle, Jennifer deWinter, and Stephanie Vie's "Social media in professional, technical, and scientific communication programs: A heuristic to guide future use." These two excellent articles are accompanied by reviews of Jonanna Boehnert's Design, ecology politics: Towards the ecocene, reviewed by Ryan Cheek, and Christa Teston's Bodies in flux: Scientific methods for negotiating medical uncertainty, reviewed by Ella Browning.
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Social media in professional, technical, and scientific communication programs: a heuristic to guide future use ↗
Abstract
This article reports on the results of a research study supported by a CPTSC research grant that analyzed programmatic use of social media in professional, technical, and scientific communication programs (TPCs). This mixed-methods study included a survey of TPC program administrators (n = 29), an inventory of TPCs' social media account use (n = 70), and an inventory of TPCs' course offerings that included social media (n = 27). Results showed that programmatic use of social media requires strategic consideration, particularly in order to generate two-way communication, a goal of many of the TPCs studied. To that end, our article generates questions and guiding suggestions (drawn from our three-part study) to guide administrators who wish to include social media in their TPC.
May 2017
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Abstract
As a scholar who works at the intersections of technical communication and rhetoric of science, I like to think I know a little bit about effective approaches to communicating technical information. For over a decade, I've been a happy member of a seemingly productive research discipline devoted to understanding how best to communicate scientific and technical information to clients, stakeholders, employers, funders, and the general public. I am, of course, not alone in these endeavors and my work benefits substantially from the efforts of my many colleagues in the Association for Teachers of Technical Writing and the Association for the Rhetoric of Science, Technology, and Medicine. Now, given this background, imagine my surprise when one of my colleagues forwarded me a new report from the National Academies of Sciences, Engineering, and Medicine decrying the state of science communication research in America. Indeed, I was shocked and saddened to see the report call for "building a coherent science communication research enterprise" with the obvious implication that no such enterprise currently exists (p. 74).
March 2017
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Localizing complex scientific communication: a SWOT analysis and multi-sectoral approach of communicating climate change ↗
Abstract
This paper argues that a SWOT analysis (Dyson, 2004; Helms & Nixon, 2010; Holtzhausen & Zerfass, 2015; Houben, Lenie, & Vanhoof, 1999; Noble & Bestley, 2011) and a multi-sectorial approach (Okware, Opio, Musingizi, & Waibale, 2001; The World Bank, 2000; Uganda AIDS Commission & UNAIDS, 2000) to strategic communication can provide communication designers with a conceptual framework for localizing climate prediction and risk management information. The overarching idea is to use a multi-way communication model, such as suggested by McQuail (1987), to downscale climate data in a way that better addresses the communication expectations of the public in different locales. Such approaches can reduce barriers that often inhibit the international transfer of technical and scientific data for public consumption in different global contexts. To examine these issues, this paper uses a SWOT analysis for considering strategic communication planning in international settings. In so doing, the paper examines the work of the Intergovernmental Authority on Development (IGARD) Climate Predictions and Applications Centre (ICPAC) in its efforts to respond to climate extremes and ensure disaster risk management in the Greater Horn of Africa.