The authors describe two pedagogical strategies—rhetorical sentence combining and rhetorical pattern practice—that blend once-popular teaching techniques with rhetorical decision making. A literature review identified studies that associated linguistic and rhetorical knowledge with success in engineering writing; this information was used to create exercises teaching technical communication students to write Introduction, Methods, Results, and Discussion (IMRaD) reports. Two pilot studies report promising results: Preliminary findings suggest that students who were taught this method wrote essays that were perceived as significantly higher in quality than those written by students in a control section. At the same time, however, the pilot studies point to some challenges and shortcomings of exercise-oriented pedagogies.

Contrary to literary historians, humanist influences did not produce modern English prose style. Instead, technical or utilitarian discourse is inextricable from the development of modern English prose style. Modern English resulted from written text shaped by five factors: (a) brevity induced from accounting/administrative format; (b) aural/oral-based text, written to be heard and seen, that produced conversational style; (c) persistence of indigenous subject-verb-object syntax found in the earliest English documents; (d) a growing Renaissance book market of literate middle-class readers responding to speech-based prose; and (e) English scriptural renditions of the late Renaissance that associated colloquial speech with Protestantism. Of all writing produced before 1700, only a small amount was humanistic; the bulk was utilitarian. The Royal Society’s demand for “plain English” prevailed because the call for precise language by these early scientists reflected the indigenous nature of a plain English that had surfaced as early as 900.

This article presents the results of a stylistic analysis of 200 samples of electronic mail memorandums gathered from four organizations. Through systematic counting of textual features such as sentence and paragraph length, grammatical types of sentences, sentence openers, and diction, the study examines patterns of rhetorical choice common to electronic mail. In this sample, writers combined elements of formal and informal discourse but preferred simple coordinate sentence patterns, brief paragraphs, and active verbs. Additionally, the serial structuring of message content and reluctance to coordinate and subordinate ideas into appropriate rhetorical patterns indicate a general inattentiveness to providing logical frameworks for readers.