Journal of Business and Technical Communication
47 articlesJanuary 2026
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Increasing Literacy on the Scams Targeting Latines: Generative Artificial Intelligence, Digital Technologies, and the Latine Community ↗
Abstract
This article builds a heuristic that raises the artificial intelligence (AI) literacy of Latine students. Nefarious people are exploiting marginalized Latine communities by using AI in creative partnerships, similar to those described in technical communication research, to build social profiles of Latines. These people are rhetorically using AI in passive-income and voice-over scams that target Latines who are insecure about their financial and citizenship situations. The heuristic offered here guides instructors on how to increase Latine students’ AI literacy by making these students aware of the rhetorical relationships between nefarious individuals and AI.
January 2025
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Abstract
This article examines issues of authenticity involved in using generative AI to compose technical and professional communication (TPC) documents. Authenticity is defined through an Aristotelian understanding of ethos, which includes goodwill ( eunoia), practical wisdom ( phronesis), virtuousness ( arete), and Fromm's concepts of true self and pseudo self. The authors conducted an initial analysis of AI affordances that align with TPC concerns—genre, plain language, and grammatical/mechanical correctness. The preliminary results show that these affordances may be limited by issues of inauthenticity. The authors suggest that in order to address AI's limitations, writers should adopt a rhetoric of authenticity via real-world engagement, human centeredness, and personal style.
January 2021
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Abstract
Although companies have long used email to correspond directly with consumers in times of crisis (George & Pratt, 2012), the Covid-19 pandemic has incited an unprecedented flood of emails to our inboxes from companies reassuring us that “we’re all in this together.” As composition scholars begin to investigate how organizations have responded to this pandemic, this article explores the rise of the “we’re here for you” email, a rapidly developing genre that reveals an unsettling relationship with the voice behind our consumer products and also a paradigm shift in how organizations connect with consumers during times of crisis.
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Abstract
This article addresses how social media platforms can better highlight expert voices through design choices. Misinformation, after all, has exploded during the Covid-19 pandemic, and platforms have struggled to address the issue. The authors examine this critical gap in validation mechanisms in the current social media platforms and suggest possible solutions for this urgent problem with third-party partnerships.
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Abstract
Throughout the COVID-19 pandemic, Twitter has served as a leading public platform for sharing, receiving, and engaging with virus-related content. To protect users from misinformation, Twitter has enforced stricter content-vetting policies. This article positions Twitter as a politically motivated entity and briefly traces Twitter’s use and applications of the term “harmful content.” The author investigates how the platform’s broadening of its definition of harmful content illustrates Twitter’s strategy for combating misinformation by acting on kairotic moments in a way that is shaped by the diverse authoritative voices already guiding larger public COVID-19 discussions. The article concludes by examining the roles these observations can play in technical and professional communication classrooms.
January 2020
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Abstract
Drawing on public comments and drafts of an environmental impact statement, this article examines public participation in policy making via the federal Web site Regulations.gov . Aiming to be our “voice” in federal decision making, Regulations.gov encourages citizens to submit comments on proposed actions. Drawing on Callon, Lascoumes, and Barthe’s “hybrid forum,” the author suggests that ethical and effective participatory policy making should be hybrid in scope, inclusion, and agency. While public participation in policy making is commonly positioned as an antidote to the crisis of trust in science, the author argues that such participation gone wrong could have off-target impacts, raising questions about the promise of Regulations.gov .
April 2018
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Do Community Members Have an Effective Voice in the Ethical Deliberation of a Behavioral Institutional Review Board? ↗
Abstract
Using concepts and methods from technical and professional communication and linguistics, the authors conducted an observational study of the voice of community members (CMs) in the deliberation of a behavioral institutional review board (IRB). In the discourse of deliberation, they found that CMs had an effective voice in constructing the compliance of individual research protocols under IRB review. But they also found that CMs had an ineffective voice in representing their African-American community, particularly in their efforts to advocate for more consideration of minority research sites and subjects and a fuller consideration of minority community attitudes.
January 2018
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Abstract
Claims abound about passives and the impersonal style they create. Few studies, however, check the claims with a large, systematic analysis of texts from either academia or industry. Motivated by the need to teach effective workplace writing skills to undergraduate engineering students, this study investigates the use of passives and associated impersonal style features in 170 practitioner reports, journal articles, and student reports from civil engineering. Using multidimensional analysis (a technique from corpus linguistics) and interviews of practitioners, students, and faculty, the study found that, as expected, engineering texts, compared to nontechnical texts, have a frequent use of impersonal style features; however, they use passives for a wider range of functions than is typically described in technical writing literature. Furthermore, compared to the journal articles and student reports, the practitioner reports use significantly fewer features of impersonal style. The findings inform teaching materials that present a more realistically complex picture of the language structures and functions important for civil engineering practice.
July 2016
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Abstract
This article examines the oral communication training that took place in Eloqi, a virtual language-learning community. Eloqi (a pseudonym) was a for-profit start-up that built and operated a proprietary Web-based, voice-enabled platform connecting English-language learners in China with trainers in the United States. While it existed, Eloqi’s unique platform was used to deliver short, one-on-one lessons designed to improve students’ oral English communication skills. Using the ethnography of communication and speech codes theory, a theoretical–methodological approach, the author presents an analysis of the speech code, or code of communicative conduct, employed at Eloqi. This code of English logic, which Eloqi’s community members associated with native English speech, comprised six locally defined rules for oral English speech; namely, speech had to be organized, succinct, spontaneously composed rather than rehearsed, original and honest, proactively improved, and positive. This article discusses the significance of this code, particularly as it pertains to cultural communication, and concludes with some implications for researchers and practitioners in business and technical communication.
October 2015
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Abstract
This study examines how a supervisor’s delivery of negative feedback affects employees’ tendency to respond by either voicing their ideas or remaining silent. The results show that approbation, or the use of praise to soften face threat, was the most effective facework message for the supervisor to use when providing negative feedback. When employees felt more threatened, they reported that they would be less likely to use voice to help others and more likely to use silence defensively as a response, but as their perceptions of threat decreased, they generally reported that they were more likely to use voice to help others. The article discusses implications of these results, limitations of the study, and future directions of this research.
July 2015
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Abstract
Professional communication scholars have critiqued the idea that visual styles derived from cognitive theories of human perception can be universally understood by all people and thus effective in all rhetorical situations. Cognitive heuristics, or mental shortcuts that influence how individuals make decisions, provide a framework for reconciling the perceptual features of visualizations with the cultural and contextual features of particular rhetorical situations. This article analyzes information graphics using the heuristics of representativeness, availability, and affect, applying this analysis to a techne of visual design that accounts for both intuitive and contextual reasoning.
October 2014
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Abstract
This study gauges workers’ degree of openness to significant changes in the organization, style, and design of a written report by analyzing metaphors that emerge from their talk about their report-reading and decision-making tasks. Workers at two work sites—in Maryland and in Washington DC—responded to two typical work reports: one written in the style currently in use and another in a fundamentally different style exhibiting features that make documents easy to read and understand. The dominant metaphor that the Maryland workers used was “the whole-man” approach, which represented the workers’ flexible approach toward work tasks that resulted in their willingness to accept the fundamentally different report. In contrast, Washington DC workers used the metaphors “paint by the numbers” and “stay within the lines” when describing their work. These metaphors suggest the workers’ adherence to organizational routines and uncomfortableness with change that caused them not only to reject the new reports but also to have strong emotional reactions toward them. These results indicate that assessing organizational talk, particularly the metaphors people use, is a useful tool in gauging workers’ perceptions about and degree of openness toward communication change.
July 2014
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Abstract
Drawing on an earlier study that views CEO communication as an important strategic tool, this study analyzes the content of CEO messages on Web sites of major corporations in Greater China to reveal their extratextual and intratextual characteristics. The study suggests that the language style employed in these messages, including the linguistic characteristics, regional themes, and interlingual themes, is associated with a corporate communication strategy that is underpinned by CEOs’ beliefs and rooted in cultural values. The findings enhance our understanding of how CEOs view their stakeholders and the content that they include in their messages to stakeholders in order to compete in this digital age.
April 2011
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Abstract
One of the most distinctive stylistic virtues of speechwriting is characterization, the art of capturing a client’s voice in a believable and engaging manner. This article examines characterization in the context of corporate communication, interweaving an interview with veteran executive speechwriter Alan Perlman with accounts from the ancient rhetorical tradition. As the analysis shows, Perlman’s approach to characterization confirms long-standing rhetorical wisdom yet incorporates insights that reflect the contemporary corporate context in which he has worked. The analysis also calls attention to enduring tensions in characterization—tensions between imitation and representation, effectiveness and ethics, and dramatic character and trustworthy ethos.
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Abstract
The authors describe two pedagogical strategies—rhetorical sentence combining and rhetorical pattern practice—that blend once-popular teaching techniques with rhetorical decision making. A literature review identified studies that associated linguistic and rhetorical knowledge with success in engineering writing; this information was used to create exercises teaching technical communication students to write Introduction, Methods, Results, and Discussion (IMRaD) reports. Two pilot studies report promising results: Preliminary findings suggest that students who were taught this method wrote essays that were perceived as significantly higher in quality than those written by students in a control section. At the same time, however, the pilot studies point to some challenges and shortcomings of exercise-oriented pedagogies.
October 2009
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Abstract
This study explores design presentations that were graded by engineering faculty in order to assess the distinguishing features of those that were successful. Using a thematic analysis of 17 videotaped, final presentations from a capstone chemical engineering (CHE) course, it explores the rhetorical strategies, oral styles, and organizational structures that differentiate successful and unsuccessful team presentations. The results suggest that successful presenters used rhetorical strategies, oral styles, and organizational structures that illustrated students’ ability to negotiate the real and simulated relational and identity nuances of the design presentation genre—in short, they illustrated students’ relational genre knowledge.
January 2008
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Abstract
Recently, scholars of new media have been exploring the relationships between genre theory and new media. While these scholars have provided a great deal of insight into the nature of e-genres and how they function in professional contexts, few address the relationship between genre and new-media theories from a designer's perspective. This article presents the results of an ethnographic-style case study exploring the practice of a professional new-media designer. These results (a) confirm the role of dynamic rhetorical situations and hybridity during the new-media design process; (b) suggest that current genre and new-media theories underestimate the complexity of the relationships between mode, medium, genre, and rhetorical exigencies; and (c) indicate that a previously unrecognized form of hybridity exists in contemporary e-genres.
October 2006
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Abstract
For some time, writing teachers have used audio feedback to assess students' work. But previous methods using audiocassettes are now dated or impractical for online or distance classrooms. Voice commentary can still be used to evaluate students' writing, however, using Microsoft Word's commenting feature for embedding voice comments. This article explains why this method of commentary is used; discusses students' reactions to the method, tracked over a 2-year period; and provides detailed instructions for using the software.
April 2006
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Abstract
A brochure that had been revised on the basis of feedback from readers using the plus-minus evaluation method was evaluated again using the same method. This article compares the results of these two successive evaluation studies to examine the dynamics of evaluating and revising using a troubleshooting method based on verbal self-reports. The findings show that the plus-minus method does not necessarily lead to a decrease in the number of problems readers find in a revised document. But the types of problems readers find are significantly different. For example, after the brochure was revised, it had fewer clarity and structural problems, and readers could focus more on credibility issues.
January 2006
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Abstract
This article investigates how Confucianism inspires an indirect style in professional communication in China. Particularly, the author examines two major philosophical principles of Confucianism, Li (rituals/rules) and Ren (love/benevolence), and discusses how they encourage individuals to establish proper human relationships, to humble themselves, and to shun pure personal profits. Dictated by Confucianism, Chinese writers often focus on interpersonal relationships, humble themselves, and avoid personal profits before discussing pertinent business issues. As a result, Chinese writers are indirect in their style. They often employ the indirect style to accommodate two pragmatic acts: (a) establishing their ethos that helps create a strong bond between individuals at a more personal level and (b) building a harmonious social structure at a more societal level. Such a style is conducive to successful business transactions. So, it should not be explained as ineffective or as mere digressions.
January 2005
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Abstract
This article examines two discursive events during a major reorganization at Health Canada in 2000: a new leader’s informal speech to senior managers and his first formal memo to staff. Seen through the dual lens of systemic functional linguistics and critical discourse analysis, these events provide a perspective on the role of discourse in institutional settings. The events particularly illustrate the ways in which a leader’s discursive choices demonstrate conflicts between management styles: the command-and-control style of the old capitalism and that of the new capitalism, which defines the leader as a coach, mentor, facilitator, and motivator rather than as a commander. Unpacking leadership discourse can shed some light on how concealed messages contribute to the success or failure of discursive events, specifically at a time of organizational transformation when such discursive events are particularly important.
October 2004
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Abstract
Although discussion of composition research methods over the last 10 years has culminated in Conference on College Composition and Communication (CCCC) guidelines, these guidelines do not include procedures for verifying qualitative data. Such procedures would entail having a third party check to some degree that the researcher spent the time claimed at the site and that the subjects did what was described and said what was quoted in the published research. This commentary reviews federal policies on research misconduct and government and professional association responses to data faking, noting the additional danger of incompetent investigations of research misconduct. Arguing that the discipline should take appropriate measures to verify qualitative data, I recommend a two-tiered approach.
July 2004
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Abstract
This article provides a cultural-historical analysis of dictation as a composing method in Western history. Drawing on Ong’s concept of secondary orality, the analysis shows how dictation’s shifting role as a form of literacy has been influenced by the dual mediation of technological tools and existing cultural practices. At the dawn of modernism, a series of technological, economic, and philosophical factors converged to promote silent forms of individual authorship over collaborative modes of dictation favored in late antiquity and the Middle Ages. Similar changes are taking place today and may help reverse the dominance of silent authorship. If voice-recognition technologies continue to improve in the future, they may help professional communicators bridge the spoken and textual realms and effect changes in our attitudes toward authorship and orality.
April 2004
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Abstract
Contrary to literary historians, humanist influences did not produce modern English prose style. Instead, technical or utilitarian discourse is inextricable from the development of modern English prose style. Modern English resulted from written text shaped by five factors: (a) brevity induced from accounting/administrative format; (b) aural/oral-based text, written to be heard and seen, that produced conversational style; (c) persistence of indigenous subject-verb-object syntax found in the earliest English documents; (d) a growing Renaissance book market of literate middle-class readers responding to speech-based prose; and (e) English scriptural renditions of the late Renaissance that associated colloquial speech with Protestantism. Of all writing produced before 1700, only a small amount was humanistic; the bulk was utilitarian. The Royal Society’s demand for “plain English” prevailed because the call for precise language by these early scientists reflected the indigenous nature of a plain English that had surfaced as early as 900.
January 2003
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Abstract
This article describes the authors’ progress in establishing the validity and reliability of the Listening Styles Inventory (LSI) following their initial report in an earlier study (Barker, Pearce, and Johnson). The LSI provides managers with a self-administered tool for determining their own perceived listening effectiveness. The authors examined the data provided by 359 respondents in diverse managerial groups using factor analysis, Cronbach’s alpha, Spearman’s rank order coefficient, structured interviews, expert observation, the Statistical Analysis System General Linear Model (GLM) procedure (analysis of variance), and a Tukey Student Range (honestly significant difference or HSD) test. The results yielded further evidence of the validity and reliability of the LSI as a self-administered diagnostic listening tool. The authors conclude that the LSI in its present form can serve as a guide for assessing a manager’s perceived listening effectiveness, but further research is needed to refine the instrument and to test other managerial groups.
October 2002
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Abstract
This study extends the corpus of an earlier qualitative content analysis about women and feminism and identifies the knowledge claims and themes in the 20 articles that discuss gender differences. Knowledge claims are reflected in expressions such as androgyny; natural collaborators; hierarchical, dialogic, and asymmetrical modes; web; connected knowers; different voice; ethic of care; ethic of objectivity; continuous with others; connected to the world; the cultural divide; visual metaphor; andgender-free science. Built from knowledge claims, the themes in the 20 articles include gender differences in language use, learning, and knowledge construction; gender differences in collaboration; and reviews of research about gender differences and political calls for action. Although the 20 articles provide little support for the existence of gender differences, by introducing, discussing, testing, and revising new ideas about women and feminism, they serve as an example of the process of knowledge accumulation and remodeling in technical communication.
April 2002
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Abstract
This article shows how user-centered design can be applied to documentation and reports the results of a two-year contextual design study. The article (1) demonstrates how contextual design can be applied to information and (2) reports some of the study's results, outlining key insights gleaned about users. The study found that users vary widely in their information needs and preferences. Users employ a variety of learning strategies in learning new software and in overcoming problems encountered within applications. Documentation can better meet variances in learning styles and user preferences when tightly integrated into applications, accessible in the user's own language. Additionally, documentation is most beneficial when several assistance options exist for users to choose among, varying according to context, task, and user need. Finally, the article discusses the constraints that affect the implementation of design ideas and explores implications for practice and additional research.
January 2002
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Abstract
Research suggests that men and women have different communicative styles that contribute to women's lack of acceptance in male-dominated fields. However, this perspective can lead to stereotypes that limit the range of interactional strategies open to individuals. This article profiles two women from student engineering teams who participated in a study on collaboration and the role of gender. The study, which used a qualitative approach to data collection and analysis, showed that men and women alike displayed both gender-linked and non-gender-linked behavior. It also showed that successful collaboration was influenced less by gender and more by such factors as a strong work ethic, team commitment, and effective leadership.
April 2001
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Abstract
Annual reports produced today increasingly include elaborate photographs and graphics in the narrative section. Financial analysts and many scholars have judged these reports on their clarity, accuracy, and honesty. Because the narrative invites interpretations, such criteria are not sufficient, and additional standards need to be constructed. A semiological analysis of the textual and visual elements allows for the discovery of the techniques used by document designers to promote their companies’ values. Artistic images may encourage positive readings of annual reports, which, combined with similar messages in other media and repeated over time, invoke cultural myths. By definition, myths are broadly accepted commonplaces that conceal details of their subject, and communicators must expose the missing details and judge the myths within a specific context. This kind of analysis, acknowledging the constraints of the rhetorical situation of a single report, can identify effective criteria for judging the narrative's ethics.
April 1999
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Abstract
This article challenges the conventional approach to cross-cultural communication teaching that instructs students to adapt their communication styles to different cultures by providing them with details about the particular practices of these cultures. It argues for an approach that focuses on common principles of effective communication by pointing out some limitations of the current culture-specific approach and presenting a pilot study that indicates the commonality of communication needs. It suggests some ways to find a different approach for studying international communication and shows that some current research is, in fact, moving in that direction.
April 1998
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Abstract
Technical communication, to be more effective in international business, must attempt to be culture free (without cultural impediments and irrelevancies) and culture fair (adjusted to meet local cultural expectations and communication styles). Both requirements raise serious philosophical questions of strategy and style: (1) Are the principles associated with North American-style technical writing in any sense universal? (2) Is it possible to write natural English documents that are univocal and reliably translatable? (3) Does the characterization of cultural differences lead inevitably to stereotyping and condescending tolerance? (4) Does the business motivation driving much international communication promote situations that may be exploitative of, and disadvantageous to, the targeted cultures? and (5) Does a postmodern approach to technical communication undervalue Western methods and the English language?
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Abstract
To understand how context affects language use, students can analyze the relationship between the power dynamics in an organization and the linguistic politeness strategies in memos written to subordinates. Although this assignment offers a viable approach to understanding how power influences language, students should recognize that multiple variables can affect actual language use. They can also scrutinize the responsibility they implicitly assume when they perpetuate—or perhaps attempt to change—an organization's communication style.
July 1995
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The Effectiveness of Leading Grammar/Style Software Packages in Analyzing Business Students' Writing ↗
Abstract
This study compares the effectiveness of five leading grammar/style analysis software packages in analyzing business students' writing. The software exhibited considerable differences in the following areas: correctly identifying various mechanical and style errors, avoiding annoying and misleading false error messages, and providing helpful remedial advice. No prior research study has empirically compared grammar/style analysis software along all these important dimensions. PowerEdit was found to be the overall superior package, demonsrating proficiency in detecting errors in punctuation, sentence structure, passive voice, and weak wording. The results have significant implications for utilizing grammar/style analysis software to improve students' writing.
April 1995
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Abstract
This article describes German correspondence styles in order to assist American managers. In the coming years, more and more American managers will find that they must correspond with their German counterparts either as colleagues within international organizations or as associates representing collaborative and competing businesses. The article explains typical conventions of both memo and letter formats, emphasizing the need to appreciate differences between formal and informal modes of communication. American managers who know and respect these differences can communicate more clearly and persuasively with their German contacts.
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Abstract
This study describes the roles and responsibilities of three editors employed in the publications unit of a large government agency. Along with the story of each editor, the article presents generalizations about the editing process in this particular organization. The description suggests that editing is a complex, meaning-making process. The three editors seem to make changes in the documents they edit based on their expert knowledge of writing, their empathy for readers, and their assumption of authority over a document. Although they all make rule-based changes that rely on external authorities, such as style manuals, they vary greatly in their readiness to use their personal authority in interpreting the needs of an audience. The editors gain the authority they need to make reader-based changes by assuming the role of language specialists and by enhancing the teaching role important in their organization.
October 1994
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Abstract
The value of formal writing conventions has been diminished in mainstream composition scholarship; although research on occupational writing suggests that formal conventions are important, these findings are hard to generalize. This study, a content analysis of 12 professional style manuals, achieves generalizability by elucidating the institutional norms of disciplinary writing (a subset of occupational writing to which much scientific and technical writing belongs). Formal conventions prove to be highly valued. More important, the use of formal conventions often is justified on rhetorical grounds, suggesting that the dichotomy between formalist and rhetorical axiologies posited in composition scholarship is false.
October 1993
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Abstract
What is the role of conventions in business writing? Too often, textbook samples of business writing are removed from their original contexts. If we invite students to analyze these models for specific textual features, we teach them methods of formalist evaluation, but we fail to teach them ways in which they can learn to analyze and respond to specific contexts, see the subtle ways in which texts are inflected with many voices, and actively participate in the cultural conversation of the business community. This article moves from a critique of conventions to theories of context and intertext; these theories are applied to case studies of both professional and student business writing practices to analyze how rhetorical exchanges shape conventions and communication.
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Abstract
Rhetorical voice is rarely discussed in business, professional, or technical communication textbooks, despite its strategic importance in aligning writer and audience so that persuasion can occur. This article identifies those aspects of the rhetorical situation that shape voice and presents a heuristic that writers can use to identify the components of voice and to construct their personae.
January 1993
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Abstract
This article analyzes postaccident investigation reports from a feminist perspective to show (a) how the conventions of public discourse privilege the rational (male) objective voice and silence human suffering, (b) how the notion of expertise excludes women's experiential knowledge, (c) how the conventions of public discourse sanction the exclusion of alternative voices and thus perpetuate salient and silent power structures, and (d) how interpretation strategies that fail to consider unstated assumptions about gender, power, authority, and expertise seriously compromise the health, safety, and lives of miners—and in a broader sense—all of those who are dependent on technology for their personal safety.
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Abstract
Technical writing theory and research about communication in large organizations mostly ignore from-the-top control of rhetoric. The usual emphasis on an individual writer negotiating with a known audience and generally free to decide on matters of style, organization, and so on can hide the ways that power relations often silently control internal rhetoric. Conclusions are based on two case studies: In the later Middle Ages, professional letters had to conform to a rhetorical format that necessarily foregrounded unequal power relations. In a contemporary nuclear power station, similar power relations purposely obscure writer and audience while procedures dictate format and content.
April 1992
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Abstract
This article uses a computerized style checker—RightWriter® 4.0—to analyze 14 direct-mail letters used to market books to a middle-class female audience. This study outlines methods for correlating stylistic traits with sales success. For this product and audience, letter effectiveness is enhanced by lowering readability levels, as well as by limiting the use of negative words and modifiers. In addition, writers for this audience should avoid words that are too easy or too difficult. However, no correlations emerged between success and letter length, strength of style, sentence length, or percentage of prepositions.
January 1992
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Abstract
To help students enter a professional discourse community, teachers must assess how accurately they both understand the community's discourse practices. Our research investigated how job recruiters seeking to fill positions in mechanical engineering or marketing were influenced by the quality of writing in student résumés. The résumés varied in elaboration, sentence style, mechanics, and amount of relevant work experience. The recruiters rated the résumés to indicate their willingness to interview the students. We found that recruiters in the two fields—engineering and marketing—valued quite different writing features. When we subsequently asked students in business writing and technical writing classes to rate the same résumés, we found that they underestimated the importance of various writing features. Generally, however, students' ratings resembled those of the recruiters in their respective disciplines. This study documents how students can improve their résumés and provides insight into the variations of discourse practices in professional disciplines.
October 1991
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Abstract
Modes of collaboration are gendered in the sense that they define power relationships among members of a group. In this study, the authors define three collaborative modes: dialogic, asymmetrical, and hierarchical. Dialogic and asymmetrical modes are emancipating and characterized by flexibility, open-ended inquiry, and concern for the growth and development of the individuals involved. Hierarchical modes are oppressive and are characterized by rigidity and suppression of the voices of others in the group. Two collaborative writing groups in a chemical engineering design course exemplify these modes. The first, composed of two women and two men, was primarily dialogic, and the second, composed of two women and three men, exhibited characteristics of all three modes.
July 1991
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Abstract
Although the number of comprehensive studies that outline methods for incorporating collaborative writing into the professional writing classroom has increased, most studies discuss only one or two assignments throughout the term. This article describes an entire course focused on shared-document writing. Over a four-year period, students indicated that they valued the time allowed to coordinate groups and to understand and complete assignments. Structuring such a course necessitates assigning work that is related to a single topic and providing students with choices, including a voice in group formation and evaluation.
January 1990
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Toward an Understanding of Gender Differences in Written Business Communications: A Suggested Perspective for Future Research ↗
Abstract
Empirical studies of gender-based language differences have provided con flicting, discreet conclusions that have little relevance for business- communications instruction. This paper presents informally collected obser vations of male and female students in undergraduate and graduate business- and technical-communication courses. Calling for future formal studies to verify its findings, this study concludes that people-intensive work experience modifies gender-based language differences in written business communica tions of undergraduate and graduate students. However, instruction in audi ence analysis, tone, content design, and style also modify these gender differences. If formally supported, these observations would help teachers argue for the value of business-communications instruction in helping stu dents develop varied and androgynous communication styles important for job-related communications.
September 1989
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Abstract
While demand for business- and technical-writing courses at colleges and uni versities has increased, genuinely qualified teachers are not always available. This article describes an extended program for training graduate assistants to teach business and technical writing. The three-semester program includes a semester of apprenticeship teaching, followed by two semesters in which the graduate assistants teach their own classes. During the graduate assistants' first two semesters, they attend preparatory seminars on the teaching of pro fessional writing. The program emphasizes providing guidance and support for new teachers throughout their assistantship period, while encouraging the graduate assistants to develop their own teaching styles.