Abstract: This paper explores the relationships between style and complexion, temperament and disposition, climate and place in seventeenth-century thought. Facility and variation in style not only depend on reason, judgement, and responsiveness, but on the material substrata of the imagination and memory, in turn conditioned by air and temperament, climate and the uneven geographical distribution of environmental and internal, vital heat. This ensemble ofconcernes spurred wide-ranging enquiry in early modern anthropology, ethnography, and rhetoric, which I examine her in order to substantiate the mathematician and rhetorician Bernard Lamy's 1675 claim that "Every Clymat hath its style."

Reviewed by: Rhetoric and the Dead Sea Scrolls: Purity, Covenant, and Strategy at Qumran by Bruce McComiskey Robert M Royalty Jr. Bruce McComiskey, Rhetoric and the Dead Sea Scrolls: Purity, Covenant, and Strategy at Qumran. University Park, PA: Pennsylvania State University Press, 2021. 231 pp. ISBN 978-0-271-09015-3. This book is a detailed rhetorical analysis of six of the sectarian Dead Sea Scrolls discovered at Qumran. Each chapter, focusing on one or two of [End Page 204] the texts, employs a different rhetorical strategy for analysis based on what McComiskey has identified as the "rhetorical ecology" of the text, incorporating the changing material, discursive, and historical elements of the Qumran community rather than only the more static rhetorical situation of each text. The chapters proceed in a roughly historical order. The book achieves its aims of introducing rhetorical scholars to the sectarian scrolls and, with its "case study" approach, religious scholars to new strategies of rhetorical analysis. Key points are the emphasis on rhetorical ecology as an interpretive lens and the argument for hermeneutics/rhetoric in chapter 6. While McComiskey places the diachronic rhetorical development of these texts in the social and political history of the Qumran community, this is a rhetorical, not historical, study. The Introduction argues for the importance of the Dead Sea Scrolls not only for Second Temple Jewish history but also for analysis by rhetoricians, given the relative paucity of rhetorical studies of the texts and their evolving rhetorical ecologies. Chapter 1 analyzes the early epistle from the future leader of the Essene Qumran community to the high priests of the Jerusalem Temple called Miqṣat Ma'aśeh ha-Torah, "Some Precepts of the Torah" (4QMMT, following Dead Sea Scroll convention for identifying texts by cave number and site, here Qumran). 4QMMT uses the rhetorics of identification, distinction and persuasion to distinguish the two parties' positions and to try to convince the Temple priests of the validity and urgency of Essene views on the impurity of the Temple. The rhetorical ecology of the text is as important as the rhetorical situation: "only the understanding of texts as situational and ecological will further our understanding of ancient texts such as 4QMMT" (46, McComiskey's italics). The rhetorical ecology of the community shifts dramatically in the next 50 years as the letter does not achieve its persuasive goals. The Essene community, under the leadership of the "Teacher of Righteousness," the putative author of 4QMMT, dissociates from the Jerusalem hierarchy and indeed all non-Essene Jews, founding a desert community outside of Jerusalem by the Dead Sea. Drawing on the speech act theory of J. L. Austin, chapter 2 then analyzes the foundational Rule of the Community (1QS), a performative text using infelicitous speech acts to condemn the Jerusalem authorities and felicitous speech acts to form the Yahad, or congregation, as the Essene community referred to itself. The document ends with a serious of curses, which McComiskey labels as preventing infelicitous speech acts within the initiated community, although he parses the curses, treating the ones for material actions in chapter 4, weakening his analysis. Chapter 3 then analyzes the dissociative rhetoric of the Damascus Document, a text discovered in the Cairo Genizah almost 40 years before copies were found at Qumran, hence called CD. Although the origins and purposes of CD remain less clear than 1QS, the text addresses members of the community who live in "camps" or communities among non-Essene Jews away from Qumran. Using Perelman and Olbrecht-Tyteca's The New Rhetoric on "the dissociation of concepts," McComiskey shows how CD addresses the incoherence of Essenes living among Jews who [End Page 205] are not "real" Jews.1 He shows how CD divides central concepts of Jewish identity, such as humanity, Israelite, remnant, and Essene, into "real" and "apparent." This rhetorical strategy resolves incoherence for "real" Essenes living among "apparent" Israelites. Chapter 4 turns to the central theme of ritual purity at Qumran. McComiskey chooses two texts focusing on purity, the Purification Rules (4QTohorot A, B) and the Temple Scroll (11QT), which he analyzes using material rhetoric, an alternative to representational approaches to models for words. The symbolic material actions of inspiriting...

Reviewed by: A Liberal Education in Late Emerson: Readings in the Rhetoric of Mind by Sean Ross Meehan Nathan Crick Sean Ross Meehan, A Liberal Education in Late Emerson: Readings in the Rhetoric of Mind. Rochester: Camden House, 2019. 176 pp. ISBN: 9781640140233 Ralph Waldo Emerson is not a hero of metaphor but a metonymic poet. This is the central, provocative, and novel insight offered by Sean [End Page 468] Ross Meehan. One might miss this contribution looking only at the title or the outline of the book. A Liberal Education in Late Emerson: Readings in the Rhetoric of Mind seems to promise a broad treatment of Emerson’s late writings, while the tripartite structure of the book describes three purposes: 1) a reconsideration of Emerson’s interest in rhetoric as “a broader, organizing principle of mind,” 2) a reconsideration of his engagement “with the ideas and pedagogy of the classical liberal arts college and curriculum,” and 3) a reconsideration of “Emerson’s influence on other writers and thinkers in the same period of transformation” (5). Meehan’s book delivers on these promises. We find extended treatments of Emerson’s influence on William James, Walt Whitman, and W. E. B. Dubois, as well as a case study in his differences with the reform agenda of Harvard president Charles W. Elliott as he redesigned the University in the model of disciplinary specialization. Each of these chapters correct what Meehan sees as an injustice done to Emerson, who “as a theorist of rhetoric’s older pedagogy of relation, is marginalized in the isolated departments of the university” (66). Through his book, Meehan seeks to enshrine Emerson as one of the founding figures of the American liberal arts tradition in order to make real a vision of the well-rounded student with training in rhetorical deliberation and eloquence. He pursues this goal with passion and thoroughness. It is his treatment of Emerson’s conception of metonymy, though, that I believe makes this book unique and groundbreaking. Yet Meehan does not make this discovery easy on the reader. The book promises a study of the “rhetoric of mind,” but it addresses the meaning of this phrase on one page with these two sentences: “There is a ‘rhetoric of mind’—so Emerson describes what he also called a ‘philosophy of mind’ in his essay ‘Intellect’—that serves as an organizing principle of this writer’s style of fluid thinking . . . This ‘rhetoric of mind’ informs and organizes the poetics that transgresses the conventional definitions of philosophic logic” (22). The actual substance of this “rhetoric of mind” remains elusive, but the following paragraph gives a clue: “Emerson argues that metonymy, the rhetorical figure of association by way of context and contiguity, provides the analogical foundation and purpose for all rhetoric, indeed for all writing and thinking” (22). For Meehan, metonymy “is not just a particular figure of speech or even a figure of thought, but a name for the very figuring of thought” (22). These assertions are bold enough to arouse interest but ambiguous enough to keep one reading. It takes Meehan almost half of the book to return to this subject in earnest. Although interim treatments of James and Whitman and Elliott are historically and philosophically relevant and insightful, their purpose is less to describe this metonymic rhetoric of mind and more to establish relationships of influence and to define ethical and pedagogical principles. By the time we reach Whitman in the third chapter, metonymy reappears in full. For Meehan as for Emerson, metonymy represents more than just a trope; even the phrase a “rhetoric of mind does not really do it justice. Metonymy has almost an existential connotation. For instance, when interpreting a passage in which Emerson discusses the relationship between [End Page 469] nature, the parts of the body, memory, and mind, Meehan writes: “Emerson uses ‘this metonomy’ in the passage to illustrate the way that thought, as an active part of nature, moves through the condensations (nebulae becoming blood) and contingencies of the mind’s relation to matter in the various forms of becoming in which it shares . . . The world is a rock, loam, chyle; it is body, blood, mind, action; it is...

Reviewed by: Domestic Occupations: Spatial Rhetorics and Women’s Work by Jessica Enoch Kate Rich Jessica Enoch, Domestic Occupations: Spatial Rhetorics and Women’s Work, Carbondale: Southern Illinois University Press, 2019. 260 pp. ISBN: 9780809337163 Some interventions are long overdue, and Jessica Enoch knows how to make valuable interventions in the overlooked localities of gendered ideas. In Domestic Occupations, she attunes rhetorical studies to a historiography of where women work. Across the humanities, the spatial turn to recognize the politics of place considers race, gender, and sex.1 Yet, we still lack a lexicon for how places might transform the labor of marginalized people over time. Enoch approaches this task with rhetorical theory to examine how the domestic duties within private spaces, like a home, were rhetorically extended to less traditionally feminine tasks in public spaces. [End Page 240] The book begins with a rich variety of scholarly work in rhetoric, geography, and gender studies to make the case for the gendered and rhetorical history of spaces. For Enoch, “There is no arhetorical space” (9). Throughout the book, her archival work attends “to the material, ideological, pictorial, emotive, discursive, and embodied site of the home and the ways this site’s spatial rhetorics constrained and made possible women’s work outside the domestic arena” (171). These texts are representative of dominant discourses that centered white middle-class women and excluded what she calls other women. She cleverly guides readers through the spatio-rhetorical transformations of the schoolhouse, the laboratory, and the child-care center, making a notable claim in each case. Her first transformation is centered around New England schoolhouses in the nineteenth century. The notable claim that arises in this chapter is the idea that spaces perform gender like humans do. Aligning herself with Judith Butler, she argues, “when a space takes on new gendered meanings, the bodies expected to inhabit it and the identities constructed within it also change” (33). Initially, the home was imagined as offering a feminized place of stability and comfort while the classroom was likened to a masculinist prison wherein students were harshly disciplined. When the harshness of the schoolroom was critiqued and remodeled, the classroom gradually became a space for women once it was reconfigured to be more like the feminine home. The subsequent entry of women into the teaching profession resulted in class mobility for some women while also devaluing the teaching profession as a whole, due to its perception as a form of feminized labor. Domestic scientists towards the end of the nineteenth century serve as the second transformative case study. The notable claim here is that ethos can be revised through spatial rhetoric. Domestic scientists, Enoch argues, revised the home into a site of scientific complexity. While these women, often conservative and white, frequently distanced themselves from the women’s rights movement, Enoch insightfully points out that their cautious rhetorical reconfiguration of the home allowed many women to pursue science education. Through domestic advice manuals and public kitchen demonstrations, homemaking was transformed into a practice that required a laboratory. Enoch acknowledges that this transformation was very white and relied on some normative conceptions of femininity, but it raises an intriguing set of implications. Of all the chapters in the book, this is perhaps the richest in scholarly opportunities. Those invested in how white women engage in rhetorical strategies of whiteness may find this chapter useful. Additionally, scholars in the rhetoric of science, medicine, and technology might see potential to approach their objects of study with spatio-rhetorical analysis. The final case study is devoted to how the wartime child care center was transformed into an acceptable place to offset domestic labor and how it reverted back to an undesirable place at the end of World War II. In this chapter, Enoch makes the notable claim that spatial rhetorics are capable of being emotive. The maternal qualities of the home had to be rhetorically [End Page 241] transferred to the wartime childcare center to get women working during the war. Enoch skillfully asserts that visual rhetorics and the enargeia of childcare employees cuddling with children communicated that the center could operate as a secondary home To convince women to return to...

Book Reviews 227 compelling theoretically, the case study did not fully examine the implications of the project's reliance on homonormativity. Bessette concludes with two provocations for the future of queer retroactivism. First, she argues that a near-future task may be to challenge the centrality of corporations in digital media production. And second, she follows Carla Freccero in noting that the hauntological past must be heard, on its own terms. Bessette's work with a variety of grassroots lesbian archives is an engaging read and offers a useful approach to historical scholarship. But I felt that she did not spend enough time parsing out the affordances and limitations of grassroots archives in relation to their institutional counterparts. Fittingly, Bessette's most important insight is her notion of retroactivism, a concept that can hopefully open up more space for reconsidering archival identification, queer or otherwise, into the future. Morgan DiCesare University of Iowa Peter A. O'Connell, The Rhetoric of Seeing in Attic Forensic Oratory. Austin: University of Texas Press, 2017, 282 pp. ISBN 9781477311684 The close connections between rhetorical and theatrical performance as two of the major types of civic spectacle in Classical Athens are well esta­ blished, but we are hampered by the fact that our knowledge of courtroom practice is largely dependent on the surviving texts of the speeches. Unlike their Roman counterparts, the surviving fourth-century Greek treatises have little to say about delivery or about the type of spectacular effects alluded to in Attic comedy and in the speeches themselves, which creates a challenge to the modem researcher. Peter O'Connell's book, based on his PhD disser­ tation, is one of several recent studies to take up that challenge1 and is dis­ tinguished by its focus on sight and visual effects in Athenian trials. O'Connell's book stands out for its focus on the role of vision, both physical and mental, and metaphors of sight in forensic oratory (with a brief foray into the funeral oration). It makes an important contribution to the study of vivid language and visual effects as an integral part of the process of persuasion and underlines the continuing importance of these tools through modem comparisons. The author's solution to the lack of theoretical discussions contemporary with the speeches is to draw principally on an impressively wide range of ancient speeches, giving close readings of ^ee, for example, N. Villaceque, Spectateurs de Paroles: Deliberation democratique et theatre a Athenes a Vepoque classique (Rennes: Presses Universitaires de Rennes, 2013) and A. Serafim, Attic Oratory and Performance (London : Routledge, 2017). 228 RHETORICA selected passages (summaries of all the speeches discussed are given in an invaluable appendix). The astute close readings of these passages are supple­ mented by appeals - made with all due caution — to the critical and theoreti­ cal discussions of the Hellenistic and Roman periods. The result sheds a new light on the functioning of judicial oratory as a multi-sensory persuasive per­ formance, though the nature of the material inevitably raises some questions. All the major passages are quoted in the Greek and in the author's own English versions. The choice of a very literal translation style serves to clarify the sense of the words discussed but at the occasional cost of fluidity. The first of the book's three parts asks what was visible to the jury within the courtroom, analysing passages that comment on the impact of the presence and physical appearance of the various parties to the case in the courtroom and of material evidence. Against the background of the close association of vision and knowledge in the Greek language, the second section analyses the importance of vision and of metaphors of vision in Athenian law, forensic oratory, and, beyond the courts, in classical Greek philosophical and medical texts. It is here that O'Connell, through citations from Sophists such as Protagoras, Antiphon, and Gorgias, raises the vital epis­ temological question of how juries could decide upon events they had not themselves witnessed. This is backed up by an illuminating analysis of the lan­ guage of visibility in Antiphon and in Gorgias' Defense of Palamedes, which explores the challenge of proving the non-existence...

Reviews James J. Murphy, ed., Demosthenes' On the Crown: Rhetorical Perspec­ tives, Carbondale: Southern Illinois University Press, 2016. 232 pp. ISBN: 9780809335107 This book has a curious history. First published in 1967 by Random House under the title, Demosthenes' On the Crown: A Critical Case Study of a Masterpiece of Ancient Oratory, the exact same work was then republished in 1983 under the same name by Hermagoras Press. The current volume is a "revised version" of the 1983 publication; the 1967 publication is not acknowledged but is mentioned by one author (201, n. 30). The revision consists of a new Introduction by Murphy, five new chap­ ters (out of eight), and a new half-page epilogue by Murphy. The three retained chapters (from the 1967 publication) are chapter two, a brief sum­ mary of Aeschines' career followed by a summary of his speech Against Ctesiphon by Donovan Ochs; chapter three, a translation of On the Crown (OTC) by John J. Keaney; and chapter four, a brief structural abstract of OTC by Francis Donnelly, first published in 1941. The five new chapters are chapter one, a background chapter on Demosthenes and his times by Lois Agnew, chapters on Aristotle's three main rhetorical divisions - includ­ ing chapter five on ethos by David Mirhady, chapter six on pathos by Richard Katula, and chapter seven on logos by Jeffrey Walker - and an eighth chapter on lexis by Richard Enos. The goal of the volume, according to the introduction is to make OTC "come alive"; in more modest terms, the book seems to be aiming to pro­ vide everything a student unacquainted with the speech might need to appreciate Demosthenes's rhetorical ability and, for more advanced stu­ dents and scholars, to demonstrate how the principles of Aristotle's Rheto­ ric can help appreciate the greatness of OTC. In my view, several chapters succeed quite well in accomplishing this latter goal, while several are less successful. In chapter one, "Demosthenes and his Times," Agnew gives a thor­ ough account of Demosthenes's life and career; she is particularly good at sorting out facts from legends, and she produces a more balanced assess­ ment than the many pro-Demosthenes accounts. I note only two minor mis­ takes. On page 25, the three charges Aeschines brought against Ctesiphon's decree are misstated; the first (not having completed his term in office) is Rhetorica, Vol. XXXVI, Issue 4, pp. 430-439. ISSN: 0734-8584, electronic ISSN: 15338541 . © 2018 by The International Society for the History of Rhetoric. All rights reserved. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Reprints and Permissions web page, http:/ /www. ucpress.edu/joumals.php?p=reprints. DOI: https://doi.Org/10.1525/rh.2018.36.4.430. Reviews 431 stated twice (in slightly different forms) and the second (presenting the crown in the theater) is omitted (the correct charges are on 38, 153). And in the Harpalus affair Demosthenes was not tried in the Areopagus but by a popular jury (see 29). Chapters two and three are adequate, though barely so. Ochs's account of Aeschines's career is highly oversimplified, especially after Agnew's more complex treatment, and his summary of the speech is based on the 1928 Bude edition; a few more recent studies could have been noted (espe­ cially Harris), which are in fact in the bibliography. I cannot see any use for Donnelley's structural abstract, chapter four, which I just find confusing. In chapter five, Mirhady uses Aristotle's view of ethos to understand Demosthenes's sustained and generally successful attempt to portray him­ self as a good democratic citizen, better than his rival Aeschines. Mirhady is a bit dismayed, however, by the (also successful) use of vitriolic rhetoric to portray Aeschines as a piece of scum. In his final thought, Mirhady cau­ tions that this "sustained invective should give readers today some uneasi­ ness about the tendency of democracies to fall under the sway of negative discourse" (126). Mirhadv's concern must be even greater now than it was when his chapter was written. Katula's assignment, chapter six, is pathos. Using Aristotle's theory...

Reviews 213 concerned primarily with prescriptive correctness. He traces pedagogies that have used these ideas at various times in western schools, but his biggest con­ tribution is examining theories that challenge this paradigm. For example, feminist stylistics, he contends, challenges the rules of convention. Pointing to the works of Cixous and Kristeva, Ray shows that textual structure and organization should be challenged as points of gendering stylistic choice. The last two chapters are on researching style and teaching style. Ray's chapter on researching style shows that there are still major gaps in the research; for instance, he notes that there have been no ethnographic studies on writing styles to date. Additionally, he describes the use of quantitative methods used to describe style, and data mining to describe stylistic featu­ res of writing. Beyond this, there are opportunities for research in rhetorical analysis, stylistics, and discourse analysis. The concluding chapter argues for better teaching strategies in the classroom. The fear is that teaching style will not liberate a curriculum but rather enslave it to prescriptive grammar study. Ray assuages these fears with suggestions for incorporating style in the classroom to develop writing, including ways in which classical rhetoric informs writing instruction in current theory. He invites interdisciplinary work in the classroom to discuss style from the perspective of various dis­ course communities enabling students to see diverse approaches to compo­ sition. Ray ends the chapter on a hopeful note: "For those teachers who adopt them, these guiding principles bring style out of the shadows of col­ lege writing classes, helping to improve students' writing while also per­ haps increasing their satisfaction in producing academic texts required for their success" (p. 219). A significant issue with Ray's book is that it does not quite live up to its lofty claim that "an in-depth, historical, and theoretical understanding of style helps teachers make writing more satisfying and relevant to stu­ dents" (p. 5). This may be true, but the topic is immense, and this is a rather slim volume. At best, Style is, as the title suggests, an introduction. The chapters do establish a framework for style, but they are not genuinely indepth discussions. However, Brian Ray's Style is an invitation for scholars to fill in those gaps, and I believe this book paves the way helpfully for future research. Robert L. Lively Arizona State University A. Pennacini, Discorsi eloquenti da Ulisse a Obama e oltre, Seconda edizione riveduta e corretta, Alessandria: Edizioni dell Orso, 2017 (I ed., 2015), 592 pp. ISBN 9788862746090. Adriano Pennacini é stato uno dei precursori, nell'universitá italiana, del tentativo di intrecciare lo studio delTantica técnica retorica con gli studi classici e con le nuove discipline della comumcazione. Presidente della 214 RHETORICA International Society for the History of Rhetoric dal 1991 al 1993, ha affidato a un corposo volume un 'eloquente' saggio del suo método di analisi della comunicazione persuasiva, che spazia dalla prima 'retorica' omerica fino a quella del (penúltimo) Presidente degli Stati Uniti d'America e comprende nell'oltre del titolo un esempio della origínale eloquenza di Jorge Bergoglio, papa Francesco. Raccolte di discorsi non mancano nelle biblioteche degli studiosi di retorica. Attingendo alia rinfusa in quella personale (assolutamente parziale e selettiva), posso ricordare: F. Sallustio, Belle parole. I grandi discorsi della storia dalla Bibbia a Paperino, Milano: Bompiani 2004 (anche in questo caso, una diacronicitá quasi esaustiva); G. Pedullá (cur.), Parole al potere. Discorsi politici italiani, Milano: Rizzoli, 2011; C. Ellis, S. Drury Smith (eds.), Say it Plain. A Century of Great African American Speeches, New York-London: The New Press, 2005; C.M. Copeland, Farewell Goodspeed. The Greatest Eulogies of Our Time, New York: Harmony Books, 2003; C. Knorowski (ed.), Gettysburg Replies. The World Respond to Abraham Lincoln's Gettysburg Address, Guilford, Connecticut: Rowman & Littlefield, 2015. Raccolte importanti (e ne ho elencate davvero pochissime fra le tante circolanti nelle varié parti del mondo), che offrono testi accompagnati spesso da riflessioni e inquadramenti generali, ma che difficilmente si prefiggono e realizzano lo scopo che ha avuto in mente Pennacini nel raccogliere discorsi anti­ chi e moderni accompagnati ciascuno da prove di analisi: quello, cioé, di«mostrare la durata...

Messalla Corvinus, celebrated as one of the greatest orators of the generation after Cicero, offers an ideal case study for political life in the triumviral period and early principate. His distinctive style is reminiscent of what Cicero described as the middle style, exemplified by Marcus Calidius and Cicero’s Pro Lege Manilla and Pro Marcello. This style complemented his mild, accomodationist political persona, evident especially in his support of Augustus and his rejection of the office of urban prefect, in a synergistic fusion of style and ethos.

234 RHETORICA drawn to images from these periods - "the body's inside and outside, the heart offered on an outstretched hand" - that reveal "historically elaborated semiot­ ics of the self," expressing competing views of what constituted a moral bal­ ance of public and private (214). So, when she offers her detailed case study of irony and sincerity in the ethos of author Dave Eggers, it is grounded in a historical understanding of these terms. Historians of rhetoric may find themselves frustrated by aspects of Korthals Altes's book, a point she acknowledges as a likely effect of the wide net she casts. For example, her central term, ethos, is not as thoroughly historicized as are other framing concepts like sincerity, irony, and hermeneutics. While she traces these over centuries, her approach to ethos is to provide snapshots from ancient Greece and Rome and then to pick up the term in its modern uses in narrative analysis. This method drops at least one major thread that seems highly germaine to her project: the pre-Aristotelian sense of ethos, robustly revived in the last two decades, as location or haunt. Korthals Altes's use of topoi answers her need to flesh out the rhetorical commonplaces of ethos construction, but her discussion of the textual, virtual, and physical spaces that modem authors inhabit calls out to ethos's more ancient meaning. Further, the degree to which ethos overlaps with related terms like posture, self, persona, and implied author, are never made clear. But in placing ancient renderings of ethos within modem methods of literary criticism, Ethos and Narrative Interpretation reminds us just how fraught and complex the practice of reading others has always been. Daniel A. Cryer, Roosevelt University Mark Garrett Longaker, Rhetorical Style and Bourgeois Virtue: Capitalism and Civil Society in the British Enlightenment (RSA Series in Transdisciplinary Rhetoric), University Park, PA: The Pennsylvania State University Press, 2015. 170 pp. ISBN 978-0-271-07086-5. While reading Mark Garrett Longaker's recent book, Rhetorical Style and Bourgeois Virtue: Capitalism and Civil Society in the British Enlightenment, I was struck by the author's reluctance to employ contemporary theory as a lens through which to evaluate Enlightenment perspectives on civic virtue, eco­ nomics, and rhetoric, for indeed, twenty-first-century rhetorical studies often marshal critical perspectives to try the past. While it is impossible to read his­ torical texts innocently, Longaker strives to explore his principal figures—John Locke, Adam Smith, Hugh Blair, and Herbert Spencer—on their own terms. Thus, I was not surprised when in his conclusion he explicitly addresses his approach, revealing that although he is "a political socialist and a historical materialist," he adheres to the principle audite et alteram partem: "listen even to the other side" (pp. 134-35). It is this careful listening, which enables Reviews 235 Longaker to articulate his subjects significance in the British Enlightenment, that perhaps best characterizes this fine volume. In his introduction, Longaker concisely presents his "principal argument"—that "in the late seventeenth, mid-eighteenth, and mid-nineteenth centuries a British philosopher, a political economist, a rhetorical theorist, and a sociologist all tried to cultivate bourgeois virtue by teaching rhetorical style, each building on others' ideas and each addressing a unique stage of capitalist development" (p. 2). Each of the study's four chapters features one of Longaker's principal theorists, along with his key rhetorical emphasis: Locke and clarity, Smith and probity, Blair and moderation, and Spencer and economy. In chapter 1, Longaker astutely distills Locke's well-known recommenda­ tions concerning the abuses of language and his mistrust of disputation into "four rules to remedy language's infirmity" (p. 14). Conducting a "synthetic reading" of Locke's work, he then demonstrates how each rule elucidates dif­ ferent areas of the philosopher's corpus. For example, the "Rule of Propriety" describes Locke's view of both effective language and stable currency. Longaker closes the chapter by suggesting that Locke's actual prose style conforms to his rules of clarity and that his writings on education "developed a rhetorical pedagogy of clarity" (p. 37). Although most scholars of rhetoric who consider Locke tend to highlight a few of his well-worn...

Reviews 417 many ways, but it confirmed for me the distance between Letters to Power and Public Advocacy Without Public Intellectuals. To be sure, I want all of what McCormick has to offer: I want the letter to help us rethink rhetorical history, and I want the weapons of the weak to supply learned advocacy. I'm unsure, however, that we need to Hold these projects in tandem. Dave Tell The University of Kansas Ben McCorkle, Rhetorical Delivery as Technological Discourse: A CrossHistorical Study. Carbondale and Edwardsville: Southern Illinois Uni­ versity Press, 2012, xiii, 207 pp.: black and white illustration. $35.00. ISBN 978-0-8093-3067-6 At a time when media platforms for content delivery proliferate so we can stay abreast of the latest iLife gadgetry; many scholars in both rhetorical studies and new media studies have been tracking the resurgence of interest in "delivery"-both in terms of the technical apparatuses that deliver content and in the rhetorical affordances of such platforms. Rhetoricians as diverse as James Porter and Kathleen Welch tout a new era of delivery, even the ascendancy of delivery as the rhetorical canon needing attention and study in the digital age. Such, at least, is the opening premise of rhet/comp and new media scholar Ben McCorkle's first book, Rhetorical Delivery as Technological Dis­ course: A Cross-Historical Study, which takes stock of this "revived" interest in delivery and notes how it has assumed a position as the "central element of the rhetorical process" (xi). But McCorke's interest in delivery is not just to help assert its current eminence; rather, he seeks to examine "the dynamic that has historically existed between rhetorical delivery and...technological shifts in our society" (2). More bluntly, he argues throughout the pages of this ambitious and wide-ranging book that "delivery's status can be read as an indicator of Western culture's attempts to come to terms with newly emerging technics, media forms, and technologies" (2). To demonstrate how delivery has been key to navigating shifts in literacy and the acquisition of new communications tools and platforms, McCorkle takes a broad view, examining over 2500 years of technological innovation in writing and composing across media. We move quickly through the shift from orality to alphabetic literacy in ancient Greece, to the Ramist rhetorics of the latel5th and early 16th centuries and the birth of European printing, to the belletristic and elocutionary movements of the 18th and 19th centuries and the rise in mass printing and literacy, to the advent of mass and digital media in the early and late 20th century respectively. Each historical moment becomes a "case study" of a technological innovation in writing or literacy that McCorkle invites us to re-imagine as an example of how the 418 RHETORICA canon of delivery comes to the fore to help navigate the transition. In the process, McCorke redefines delivery as a "technological discourse" in that "theories of delivery have historically helped to foster the cultural reception of emergent technologies of writing and communication by prescribing rules or by examining and privileging tendencies that cause old and new media forms to resemble one another" (5). Take the emergence of textual literacies in ancient Greece as an exam­ ple. Writing about Plato's dialogues, McCorkle notes how they "are not faithful transcriptions of oral events"; rather, any given dialogue comprises a "conceptual remediation of an oral discursive practice that functions by borrowing the generic conventions of a prior mode of communication, ac­ complishing the dual task of making writing appear more like speech and speech more like writing" (61). While the move to print literacies might have coincided with a declining overt interest in oral delivery, those modes of delivery were nonetheless recaptured in the new technology of writing. In this fashion, McCorkle's analysis avoids technological determinism by emphasizing the interplay of older modes of delivery with newer technolo­ gies. For instance, when analyzing the rise of the elocutionary movement with the spread of mass printing and increasing literacy in the nineteenth century, he describes how oral delivery and printing conventions began to resemble one another: "Yet another mechanism of remediation, the elocu­ tionary movements advocated...

Reviews Christopher Reid, "Imprison'd Wranglers": The Rhetorical Culture ofthe House ofCommons, 1760-1800, Oxford: Oxford University Press, 2012. 270 pp., ISBN: 978-0-19-958109-2 As rhetoricians expand the parameters of rhetorical histories, the inter­ actions between politicians and the people on "Main Street" or "out of doors" become as important as the words of famous orators. In Imprison'd Wranglers, Christopher Reid extends this approach to the eighteenth-century British Parliament. He argues for a "rhetorical culture" surrounding the House of Commons in an era when politicians became public figures. According to Reid, new relationships developed between Members and constituents with the expansion of print culture: "eloquence was flowing outside the House, to be captured, admired, or caricatured in print, before flowing back in the form of pamphlets and newspaper reports... which were read in the Chamber " (p. 14). By tracing this flow through multiple institutions and media, he produces a comprehensive account of change and continuity in parliamentary oratory. The title of Reid's book comes from William Cowper's The Task (1785), in which the poet, reading newspaper reports of debates, longs to "set th' im­ prison'd wranglers free." While Cowper reconstructs orators' performances, Reid examines now MPs were metaphorically "imprisoned" in the "chain of newspaper mediations that brought speech events in Westminster" to distant constituents and reassesses the rhetorical dynamics of distributing parliamentary speech in print (p. 3). By addressing "the complex reciprocity between print and oratory" in late eighteenth-century Britain, Imprison'd Wranglers complements recent work by Carolyn Eastman (A Nation ofSpeechifiers , 2009) and Sandra Gustafson (Imagining Deliberative Democracy, 2011), who explore how printed American oratory fostered new political identities in the new nation and promoted new forms of rhetorical education at the turn of the nineteenth century (Eastman, p. 10). Reid likewise studies how print reconstructions of the British Commons "brought parliamentary debate onto a broader terrain of public argument," "permanently altered the rhetorical context" of political speech, and gave the people "a stake in Parliament" (Reid, p. 11, 75). To survey the breadth of Parliament's "rhetorical culture," Reid exam­ ines newspapers, pamphlets, letters, collections like William Cobbett's ParliaRhetorica , Vol. XXXII, Issue 3, pp. 312-323, ISSN 0734-8584, electronic ISSN 15338541 . ©2014 by The International Society for the History of Rhetoric. All rights re­ served. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Rights and Permissions website, at http://www.ucpressjournals.com/reprintlnfo.asp. DOI: 10.1525/RH.2014.32.3.312. Reviews 313 ntaty History ofEngland, and satirical sketches (p. 3). The architecture of the Chamber, the classical curriculum, and the working conditions of newspaper reporters also come under his purview. He draws on political historians like David Cannadine and Joanna Innes but approaches parliamentary texts and practices as a historian of rhetoric. Reid compares parliamentary speaking techniques to classical and eighteenth-century rhetorical theories and ad­ dresses the challenges of working with transcripts of oral performances. For him, reporters transcripts matter less as accurate representations of speech than as efforts to represent "the House as a place of collective rhetorical action ... in which political arguments and meanings were forged" (p. 17). These archives, including the transcripts, the Chamber, and reporting practices, re­ veal how oratory circulated beyond the Chamber and brought constituents into the political nation. Imprison'd Wranglers comprises four sections: Part 1 (Chapter 2) ap­ plies Roxanne Mountford's "geography of a communicative event" to St. Stephen's Chapel, the home of the eighteenth-century Commons (p. 25). The three chapters of Part 2 discuss how Parliament reached the public through the "fictitious tribunals of the press" (Chapter 3), reporters who copied debates from memory (Chapter 4), and visual satirists like James Gillray (Chapter 5) (p. 75). In Part 3, Reid examines how MPs modified classical rhetorical practices including declamation (Chapter 6) and the con­ cept of ethos (Chapter 7) in the face of increasing publicity. Part 4 features a broader view of parliamentary rhetorical culture with a case study of the 1773 Lord Clive debates (Chapter 8) and an exploration of MPs' persuasive uses of quotation (Chapter 9). Reid concludes with...

Reviews Roxanne Mountford. The Gendered Pulpit: Preaching in American Protes­ tant Spaces. Studies in Rhetorics and Feminisms Series. Carbondale: Southern Illinois University Press, 2003. xii + 194 pages. The Gendered Pulpit makes a significant contribution to rhetorical studies, investigating the heretofore largely overlooked issue of how gender affects rhetorical performance in sacred spaces. Roxanne Mountford employs multi­ ple lenses—including rhetorical theory, feminist historiography, church and homiletic tradition, personal experience, and ethnography—and produces a sweeping, comprehensive, and compelling analysis of her subject. The first two chapters identify masculinist biases embedded within the spatial and sermonic conventions of the Protestant church. In chapter one, Mountford introduces an original and sure to be influential conception of "rhetorical space/' which includes not only the architectural setting and physical props incorporated into an oratorical performance but also entirely non-material elements: "rhetorical spaces carry the residue of history within them . . . [and so are] a physical representation of relationships and ideas" (17). Thus, culture, tradition, and ideology inhabit rhetorical space and shape speakers' performances. Mountford illustrates this point via the pulpit, an object/space imbued with "masculine" connotations that pose challenges to women preachers. First, the pulpit is designed for male rather than female bodies. One woman minister studied by Mountford must stand on a foot­ stool in the pulpit because of her small stature; even so, she is so dwarfed by the furniture that only her neck and head are visible to the congregation. Second, the pulpit enforces a distanced, hierarchical relationship between the preacher and the audience, spatially encoding the speaker as the authority and the listeners as silent, passive recipients of "his" wisdom. Mountford argues that this type of relationship is unappealing to women preachers, who tend to prefer a "populist" stance and seek more intimate connection with the congregation. Third, because of its strong masculine associations, the pulpit automatically casts women ministers as misfits in that sacred space. To overcome the gendered obstacles posed by the pulpit, women often opt to deliver sermons in alternative spaces, for example, leaving the pulpit and speaking from the church floor or preaching outside of the church entirely. Rhetorica, Vol. XXIII, Issue 4, pp. 401-404, ISSN 0734-8584, electronic ISSN 15338541 . ©2005 by The International Society for the History of Rhetoric. All rights re­ served. Please direct all requests for permission to photocopy or reproduce article content through the University of California Press's Rights and Permissions website, at www.ucpress.edu/journals/rights.htm. 402 RHETORICA Women also confront problematic gender assumptions within preaching textbooks. Nineteenth-century manuals, for example, encouraged ministers to develop an authoritative, heroic, manly character that would empower them to save the world one person at a time, an irrelevant and inappropriate ethos for women. Twentieth-century manuals, while not as overtly mascu­ line, failed to address gender directly and instead promoted "a generic ideol­ ogy of gender" that left traditional masculinist biases intact (63). Women's strategies for overcoming the gender biases inherent to sacred spaces and traditions are examined concretely in the book's remaining chapters. Chapters three, four, and five examine the intersections of rhetorical performance, space, and the body through the practices of three contem­ porary and very different Protestant preachers, all of whom are the first women to lead their respective churches: Patricia O'Connor, pastor of a large and affluent suburban Lutheran church; Barbara Hill (Rev. Barb), minister to a struggling church located in a strip mall and serving a low-income, African-American community; and Janet Moore, leader of an urban and deeply divided Methodist church composed of conservative, aging, white, working-class core members and liberal, young, prosperous, gay and lesbian professionals. Although possessing varied gifts and serving dissimilar con­ gregations, the three women pursue a similar goal in their ministries, which Moore describes as creating "a community of Christians dedicated to peace, social justice, and diversity" (137). This "populist" purpose, so at odds with that promoted in conventional preaching manuals and traditions, inspires the women to develop new rhetorical strategies. One of the most significant is their use of sacred space to create a sense of community. As noted, tradition places the authoritative, male preacher in the pulpit and promotes...

310 RHETORICA especially troubling for colonial discourse analysis, which is given a cursory treatment in Chapter Four but could have been developed in more depth and usefully applied in all of the examples. The last point draws attention to the fact that Schuetz does not develop an overarching thesis for her study in her brief introduction, and offers no separate conclusion. It is thus never clear what might hold these eleven very different chapters together beyond their interest as examples of governmentIndian relations or as examples of the diversity of rhetorical theories. The individual chapters consist mainly of summaries of the relevant history for the particular case study; surprisingly, there is little actual analysis. The conclusions to the individual chapters will likely seem obvious both to scholars actively engaged in American Indian studies and to American Indian peoples who live in the aftermath and ongoing legacies of these histories. The explanatory, theoretical, and activist potential of rhetorical analysis for these cases is left largely untapped. Chadwick Allen Ohio State University Jeffrey M. Suderman, Orthodoxy and Enlightenment: George Campbell in the Eighteenth Century. Montreal and Kingston: McGill-Queen's University Press, 2001. 293 pages. Readers of Rhetorica are not the audience Jeffrey Suderman targeted in writing Orthodoxy and Enlightenment: George Campbell in the Eighteenth Century. Suderman writes that he was motivated to undertake this study to correct the imbalance of Campbell's modern reputation—as the author of the Philosophy of Rhetoric—and his contemporary reputation, which rested more on his Dissertation on Miracles and on his translation of the Gospels. Furthermore, Suderman claims that historians of the Enlightenment have devoted too much attention to atypical figures, especially skeptics such as Hume, Voltaire, and Gibbon, to the neglect of representative figures, such as Campbell. As a result, today Campbell is known "only to a few specialists" in rhetoric who read the Philosophy ofRhetoric "without a broader appreciation of his life and thought" (4-5). In contrast, Suderman would reconstruct the George Campbell that eighteenth-century audiences knew, and ... find what was representative in his thought" (6). To me, Suderman's seems a wrong-headed approach to Campbell, whose work (except for the Philosophy of Rhetoric) is as unremarkable as it is representative, but his perverse accounting of Campbell's achievement does not much compromise the usefulness of a book that is a model of a scholarship. Suderman divides his book into three parts: a biographical section (968 ); a section on the "Enlightened Campbell," which examines the origins of Campbell's thought in eighteenth century empiricism (69-178); and a section Reviews 311 on the "Religious Campbell," which examines Campbell as a biblical scholar and Christian polemicist. In appendices, Suderman lists all of Campbell's extant letters, each identified by library and manuscript number, and the manuscripts Suderman used in his study, some of which were not previously identified. Future Campbell scholars owe him thanks. The picture of Campbell that emerges from Suderman's biographical chapters is not substantially different from what we could piece together from Lloyd Bitzer's Introduction to his edition of the Philosophy of Rhetoric and from Lewis Ulman's work on the Aberdeen Philosophical Society. But Suderman adds more details to make this the most complete and reliable biography we have. Section II groups together the Philosophy of Rhetoric, the Dissertation on Miracles, and the Lectures on Ecclesiastical History as constituting Campbell's program to establish Christianity on rational grounds. Suderman therefore reads the Philosophy of Rhetoric in order to derive Campbell's philosophy of mind, concluding that Campbell's faculty of psychology and his discussion of evidence support the conclusion that belief in God and Christian morality can be rationally justified on empirical grounds. Scholars of rhetoric will find of particular interest Suderman's analysis of memory and his stress on the importance of the argument from design as the guarantor of the reliability of our reasoned conclusions. In Section III, "Revealed Knowledge: the Religious Campbell," Sud­ erman attempts to delineate Campbell's theology, discusses Campbell's en­ gagement with his Roman Catholic, Episcopalian, and Dissenting critics, and examines his translation of the Gospels. Suderman identifies Campbell's the­ ology as "mitigated" Calvinism (205). My conclusion...

Reviews Janice Schuetz, Episodes z/z the Rhetoric ofGovernment-Indian Relations. Westport, CT: Praeger, 2002. ISBN 0-275-97613-0. xxii + 316 pages. Relations between the United States government and American Indian nations, tribes, or individuals, in all periods of U.S. history, are notoriously resistant to easy analysis or straightforward conclusions. For one thing, the written record is typically incomplete and often heavily biased, in both form and content, against Indian interests. For another, the U.S. academy has been slow to develop adequate research methodologies or innovative theoretical tools that promote scholarship that will be relevant not only to academics but also to Indian peoples themselves. The interdisciplinary fields of ethno-history and American Indian studies have made important strides in these directions over the past couple decades, but there is still a high level of disagreement over which approaches are most appropriate and productive. A carefully researched and specifically-situated rhetorical analysis of significant texts in the history of U.S.-Indian relations would add an important perspective. Unfortunately, Episodes in the Rhetoric of Government-Indian Relations by Janice Schuetz, Professor of Communication at the University of New Mexico, offers neither ground-breaking archival research nor innovative theory. The book's main appeal is its ambitious scope: each of the eleven chapters analyzes a different "episode" in U.S.-Indian relations, from the mid-nineteenth century through the late twentieth century. Moreover, like an introductory textbook to rhetorical theories, each case study employs a different method of analysis: the dramatistic theories of Kenneth Burke are applied to the Pugent Sound War of 1854-58: genre theory is applied to the so-called Sioux Uprising of 1862; speech act and political spectacle theory is applied to the Sand Creek Massacre of 1864; colonial discourse analysis is applied to the history of the Navajo Long Walk and Internment of 1846-68; Victor Turner's theories of ritual and redress are applied to Zuni Witch Cases of 1880-1900; and theories of lamentation are applied to the Wounded Knee Massacre of 1890. Given the range and diversity of cases, Schuetz's presentation and analysis of individual episodes is necessarily limited. Although the breadth of her reading in Indian history is impressive, it is also highly selective for any particular case and, in general, does not add new evidence or points of view. Furthermore, it is often unclear why individual theories were chosen for, and restricted to, particular cases. This is© The International Society for the History of Rhetoric, Rhetorica, Volume XXI, Number 4 (Autumn 2003). Send requests for permission to reprint to: Rights and Permissions, University of California Press, Journals Division, 2000 Center St, Ste 303, Berkeley, CA 94704-1223, USA 309 310 RHETORICA especially troubling for colonial discourse analysis, which is given a cursory treatment in Chapter Four but could have been developed in more depth and usefully applied in all of the examples. The last point draws attention to the fact that Schuetz does not develop an overarching thesis for her study in her brief introduction, and offers no separate conclusion. It is thus never clear what might hold these eleven very different chapters together beyond their interest as examples of governmentIndian relations or as examples of the diversity of rhetorical theories. The individual chapters consist mainly of summaries of the relevant history for the particular case study; surprisingly, there is little actual analysis. The conclusions to the individual chapters will likely seem obvious both to scholars actively engaged in American Indian studies and to American Indian peoples who live in the aftermath and ongoing legacies of these histories. The explanatory, theoretical, and activist potential of rhetorical analysis for these cases is left largely untapped. Chadwick Allen Ohio State University Jeffrey M. Suderman, Orthodoxy and Enlightenment: George Campbell in the Eighteenth Century. Montreal and Kingston: McGill-Queen's University Press, 2001. 293 pages. Readers of Rhetorica are not the audience Jeffrey Suderman targeted in writing Orthodoxy and Enlightenment: George Campbell in the Eighteenth Century. Suderman writes that he was motivated to undertake this study to correct the imbalance of Campbell's modern reputation—as the author of the Philosophy of Rhetoric—and his contemporary reputation, which rested more...

Reviews 315 In the long and important chapter on Bossuet's sermons, for instance, Lockwood shows convincingly how the preacher's metadiscursive reflections on the difficulty, or indeed impossibility, of giving expression to the word of God and on the possibility of true knowledge which the listener creates by listening to his/her inner voice, forces the listener into active participation. As he puts it, "metadiscursive analysis through a figure such as the Inner Master [the preacher within us] becomes a response not to a philosophical problem, but to the pragmatic problems of authorizing the speaker and giving him the power to determine the audience's reaction to the speech" (p. 276). One of the engaging features of Lockwood's book is the way in which from time to time it too becomes self-reflexive, discussing the author's rhetorical problems and strategies and the reader's likely response: will he/she keep reading? What will be the relation between the reader at the outset and the reader at the end? As I read, I found myself wondering whether I was in fact embodying the reader figure laid down for me by the text, whether I was Pascal's good reader with his "esprit de discemement" who sees enough to be aware of what he/she doesn't see. Lockwood's text, as some of the passages quoted suggest, it not always easy reading, and sometimes a tell-tale "of course" suggests that the connections between one thing and another are clearer in the author's mind that in the (this) reader's. This is therefore a book to reread and reflect on. Peter France Richard L. Enos, Roman Rhetoric: Revolution and the Greek Influence (Prospect Heights, IL: Waveland Press 1995) xiv+135pp. This book is not an analysis of the internal structure of ancient rhetoric in the manner of George Kennedy's several handbooks or M L Clarke's recently re-released Rhetoric at Rome: A Historical Survey. Instead, Enos offers an account of the interaction of Greek and Latin rhetoric as cultural phenomena and in the context of other cultural developments. The seven chapters (plus brief RHETORICA 316 preface and conclusion) are somewhat loosely connected studies of key moments in the history of roman rhetoric and (insofar as it is part of the Roman story) of Greek rhetoric. The goal is, to my mind, an admirable one; the execution is therefore all the more disappointing. The first chapter explores the political importance of sophistic rhetoric in the Western Greek colonies. It suggests that a similar politics (i.e. "democratic" imperialism) encouraged Roman absorption of rhetoric from south Italian sources. The second chapter traces the opportunities for and role of rhetoric in the changing political scene of the late Republic. This history is highlighted by a case study—chapter three—of state suppression of rhetoric at Rome in the second and early first centuries B.c. Chapter four traces the eventual acceptance of Greek rhetoric at Rome and particularly the role of declamation in Roman education. The next two chapters examine the influence of Roman patronage on the fortunes of rhetoric in Greece; this patronage was both of individual rhetors and of institutions and even entire cities (Athens) as educational centers. Enos considers first the Second sophistic in Athens, then the history of literary competitions at a relatively obscure festival at Oropos. The nonliterary (particularly epigraphic) evidence deployed in the latter chapter is probably the most novel and most substantive contribution of the book. Finally, an "epilogue" tries to account for the survival of rhetoric in various areas of the sometimes hostile Christian middle ages. The first important problem in this attempt to contextualize rhetoric is a sometimes dated and sometimes simply mistaken view of Roman history. For instance Enos uses the term "patrician" variously to mean the senate, the nobiles, political conservatives, or simply the economic upper-class. Not only does this mistake the technical sense of what was a largely unimportant caste term by the late republic, but it also means Enos has trouble explaining distinctions within the Roman elite: Catiline's opponents are non-aristocrats" (27)" and equestrian jurors are represented as the ' voice of the...