How to prepare professional design brochures — Gerre Jones

Della A. Whittaker DEVCOM Army Research Laboratory

Abstract

Because brochures attract clients and accounts, firms seeking contracts should prepare and print brochures with expert advice. Gerre Jones gives this advice in How to Prepare Professional Design Brochures. Having studied this handbook, the administrator, public relations officer, writer, and illustrator can more assuredly choose a format, gather data, sketch a layout, and plan the printing of a design brochure. Such reading and planning should reduce the cost for a consultant and speed the time to printing.

Journal
IEEE Transactions on Professional Communication
Published
1977-12-01
DOI
10.1109/tpc.1977.6591961
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