Abstract

This essay explores the rhetorical qualities of neoliberalism through an analysis of economic and rhetorical theories of conventional wisdom and common sense. I analyze Barack Obama’s health care advocacy to demonstrate how neoliberal language animated his arguments for reform and frustrated his appeals to community. I argue that neoliberalism maintains its influence on political culture in large part because of its deep embeddedness in political language. The essay concludes with a discussion of how rhetors might operate within a culture marked by this prominent and often problematic discourse.

Journal
Rhetoric Society Quarterly
Published
2017-08-08
DOI
10.1080/02773945.2016.1273378
Open Access
Closed

Citation Context

Cited by in this index (2)

  1. Rhetoric & Public Affairs
  2. Rhetoric Society Quarterly

Cites in this index (0)

No references match articles in this index.

Also cites 10 works outside this index ↓
  1. Language as Symbolic Action
  2. 10.1215/9780822390923
  3. 10.1057/9780230594180
  4. 10.1515/9781400857852
  5. 10.1177/1532708605276909
  6. 10.1353/rap.2002.0033
  7. 10.1093/ser/mwn016
  8. 10.1080/00335639509384117
  9. 10.1353/rap.2011.0038
  10. 10.1080/10570314.2015.1041650
    Western Journal of Communication  
CrossRef global citation count: 9 View in citation network →