The Value of Employee Participation in Strategic Planning

Gail M. Holbrook Mort Framingham State University

Abstract

A strategic planning and measurement planning project was undertaken by an 800-employee Maintenance department of a major Canadian gas transmission company to establish a stable direction and performance guide. Employee morale was so diminished from six years of constant reorganization and downsizing that the newly appointed vice-president was skeptical that the department would be able to meet its new goals unless a highly participative process was used. The project therefore was designed to use an input-reaction process between employees and managers to create a shared vision, strategic plan, and measurement system. Past projects of this nature had involved management personnel only and often goals were not achieved because few employees felt motivated by the “top-down” directives. This process produced a motivating vision, a highly doable performance plan, and a well-accepted measurement system within the allotted project schedule.

Journal
Journal of Technical Writing and Communication
Published
2001-10-01
DOI
10.2190/17av-56gt-6r2g-acp6
CompPile
Search in CompPile ↗
Open Access
Closed
Export

Citation Context

Cited by in this index (0)

No articles in this index cite this work.

References (1)

  1. Mintzberg H., Ahlstrand B., and Lampel J., STRATGEGY SAFARI, The Free Press, New York, pp. 123–148, 263–284, 1998.