Journal of Technical Writing and Communication Jan 1980

Lakeland Reports: A Communicative Tool in Watershed Management

Donald C. Pelz University of Michigan–Ann Arbor ; John E. Gannon State University of New York at Oswego

Abstract

To communicate ecological information for watershed management, an inter-disciplinary program in northern Michigan used a variety of mutually reinforcing techniques including a series of Lakeland Reports — short, self-contained brochures with a blend of hard information (factual data) and soft (general principles); local data, illustrations, action implications, and quizzes were used to stimulate involvement. A survey of recipients found that the series had captured reader interest; a large majority judged it useful to themselves and even more rated it useful to public officials. Many of the reports could be adapted for environmental communication in other inland lake regions by retaining soft information and substituting local illustration and hard data.

Journal
Journal of Technical Writing and Communication
Published
1980-01-01
DOI
10.2190/547a-5rkh-x7w1-vq9n
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References (4)

  1. Pelz D. C. (1977)
    Utilization of Environmental Knowledge in Northern Michigan
  2. Pelz D. C. and Gannon J. E., Utilizing Environmental Knowledge for Watershed Management in Northern Michigan,…
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  3. Caplan N. (1977)
    The Use of Social Science Knowledge in Policy Decisions at the National Level
  4. Bormuth J. R. (1975)
    Help for the Reading Teacher: New Directions in Research
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