Abstract

The larger any organization becomes, the more difficult it becomes for people within it to communicate effectively with each other. These difficulties arise not only from the physical dispersion, the large numbers of people involved, and the trend towards compartmentalization, but also from complex personal factors. In order to overcome them, management needs to recognize the unique, dynamic qualities of each communications situation. Each problem requires careful analysis, in an effort to find a solution appropriate to the particular situation, rather than reliance on a general, non-specific communications system.