Can We Afford to Read?

Abstract

The cost of a book consists not only of the purchase price; the expenditure incurred by the reader in assimilating the contents of the book are of considerably greater importance. This article presents an outline calculation of this expenditure.

Journal
Journal of Technical Writing and Communication
Published
1971-07-01
DOI
10.2190/elh3-pvwr-a3ah-wb4n
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