I see you're talking #HPV

Communication Design Quarterly Jan 2013

Angela Harrison

Abstract

This poster reports data from a pilot study of communication practices in the microblogging site Twitter. A content analysis was conducted on a random sample of 50 tweets from the #hpv (human papillomavirus) stream in order to determine any recurring practices such as use of links, retweets, uses of the @ symbol, and other phenomena. The pilot study found that, unlike studies conducted on communication patterns in Twitter streams, the participants in the #hpv stream use it to primarily broadcast information as opposed to interacting and conversing with one another, and collaboration, while present indirectly, is minimal. The researcher plans to expand the sample set to 900 tweets and continue the process of content analysis in order to determine more solid findings for practices of communication in this space. The researcher also plans to examine other spaces relevant to the exchange of information on HPV, conduct content analyses for them, and compare them to the findings on Twitter. The goal is to use these findings for both health and technical communication so that better systems can be designed to optimize the power of participant generated information spaces.

Journal: Communication Design Quarterly
Published: 2013-01-01
DOI: 10.1145/2448926.2448930
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Topics: multimodality social media technical communication