The Influence of Business Case Study Competitions on Students’ Perceptions of Learning

Joelle Davis Carter Western Kentucky University ; Monica Galloway Burke Western Kentucky University ; Aaron Hughey

Abstract

This study examined the perceptions and expressions of learning of 18 undergraduate students who participated in case study competitions through qualitative inquiry. The participants articulated learning outcomes based on their participation in a case competition, including enhanced communication, critical thinking, and analytical skills; viewing diversity as an educational benefit; and gaining a deeper understanding of business fields such as consulting. These findings suggest case study competitions are a viable tool for business educators to aid students in preparing for competitive work environments.

Journal
Business and Professional Communication Quarterly
Published
2019-12-01
DOI
10.1177/2329490619829900
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Cited by in this index (1)

  1. Business and Professional Communication Quarterly

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