Donald A. Hantula
2 articles-
Abstract
<para xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"> This article provides an introduction to the Special Section on Darwinian Perspectives on Electronic Communication. It starts with a discussion of the motivation for the Special Section, followed by several sections written by the Guest Editor (Ned Kock) and the Guest Associate Editors (Donald Hantula, Stephen Hayne, Gad Saad, Peter Todd, and Richard Watson). In those sections, the Guest Editor and Associate Editors put forth several provocative ideas that hopefully will provide a roadmap for future inquiry in areas related to the main topic of the Special Section. Toward its end, this article provides a discussion on how biological theories of electronic communication can bridge the current gap between technological and social theories. The article concludes with an answer to an intriguing question: Are we as a species currently evolving to become better at using electronic communication technologies? </para>
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Abstract
<para xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink"> <?Pub Dtl=""?>This paper extends the Behavioral Ecology of Consumption, a foraging theory model of human decision-making in an online environment, in a replication and extension of previous online foraging research. Participants shopped for music CDs in a simulated internet mall featuring five virtual music stores with delay to in-stock feedback of 2, 4, 8, 16, and 32 seconds. Preference was measured as the proportion of total purchases and shopping time allocated to each store. Consistent with previous research, a hyperbolic decay function provided the best fit to the data. The results further the consumer foraging model and bolster existing evidence of the generality of hyperbolic discounting and matching in human decision-making. </para>