John M. McKenzie

1 article
The University of Texas at Austin

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Who Reads McKenzie

John M. McKenzie's work travels primarily in Technical Communication (33% of indexed citations) · 3 total indexed citations from 3 clusters.

By cluster

  • Technical Communication — 1
  • Rhetoric — 1
  • Composition & Writing Studies — 1

Counts include only citations from indexed journals that deposit reference lists with CrossRef. Authors whose readers publish primarily in venues without reference deposits will appear less central than they are. See coverage notes →

  1. Rhetoric and the Neurosciences: Engagement and Exploration
    Abstract

    Few popular science news articles today attract as much attention or are communicated with as much flamboyance as those involving the neurosciences. Catchy but charged headlines such as "Obese Teens May Be Lacking in Brain Size, Not Willpower" These popular accounts present rhetoric scholars with numerous opportunities for interrogating scientific understandings of the brain and their development through the discourses, practices, and materials of neuroscience. However, a strictly deconstructive approach, as Bruno Latour (2004) notes, can be viewed as intellectually hostile to the efforts of scientific researchers (p. 225-228). Because neuroscience is a relatively new and diverse field, it is important to

    doi:10.13008/2151-2957.1084