Karen J. Lunsford and Amanda Stansell

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  1. Grappling with an Evolving Field: Developing an Undergraduate Writing Minor in Science Communication at the University of California, Santa Barbara
    Abstract

    In this program profile, we describe the development of a new track in Science Communication (SciComm) for an existing Professional Writing minor offered by an independent Writing Program. We identify the international and local exigencies for improving SciComm; the resources needed for this new track—both those already in place and those created; the three lines of SciComm theory that underpin the course designs; and the challenges and opportunities we have identified. Throughout, we offer examples of specific assignments and activities that may interest readers who are considering incorporating more SciComm approaches into their courses and/or programs.