The critical issues of technological change involve people, before profits. However, the authors consider how technology and profits drive most organizations. Responsible managers understand how people reacted to change in the past to prepare them for future changes. They ask how change shifts the values and responsibilities within their own organizations. Learning from history, managers break from the past and lead people who use technology to further the interests of all.< <ETX xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">></ETX>