Pilar Pérez Cañizares

1 article
Vienna University of Economics and Business ORCID: 0000-0002-9577-699X

Loading profile…

Publication Timeline

Co-Author Network

Research Topics

Who Reads Cañizares

Pilar Pérez Cañizares's work travels primarily in Technical Communication (100% of indexed citations) · 1 indexed citations.

By cluster

  • Technical Communication — 1

Counts include only citations from indexed journals that deposit reference lists with CrossRef. Authors whose readers publish primarily in venues without reference deposits will appear less central than they are. See coverage notes →

  1. “Corporate Sustainability” or “Corporate Social Responsibility”? A Comparative Study of Spanish and Latin American Companies’ Websites
    Abstract

    This study aims to compare how leading companies in Spain and in Spanish-speaking Latin America communicate corporate social responsibility or sustainability on their web pages. For this purpose, the pages of 68 companies were examined to establish the accessibility of such topics and to trace how their prominence and wording had evolved over time. The results show a trend toward greater uniformity in both Spain and Latin America, with corporate social responsibility/sustainability discourse gaining in prominence and “responsibility”-related terms being gradually replaced by those related to “sustainability.” Various cases hint that changes in terminology may be unrelated to any clear distinction between both terms.

    doi:10.1177/23294906211023799