This study examines how diversity and inclusion are communicated in LinkedIn job advertisements as workplace communication texts. Using qualitative, discourse-oriented analysis of job advertisements from global hotel brands, the study identifies recurring discursive frames through which organisations construct inclusivity, including belonging-oriented language, celebration of diversity, formal equal opportunity claims, and well-being–focussed narratives. These discourses are realised through specific communicative signals such as non-discrimination statements, values-based cultural cues, identity-affirming language, and references to inclusive policies. The study proposes the Inclusive Recruitment Communication Process conceptual framework, explaining inclusive recruitment communication as a platform-mediated process linking discourse, signalling, and conceptualised applicant sensemaking.

This study contributes to the literature on corporate diversity and crisis management by analyzing stakeholder perceptions in the aftermath of Google’s and Microsoft’s sexual harassment scandals. The results reveal that both scandals were construed from the perspective of activism, an inherent feature of social media communication. While users made demands for additional corrective action from both companies, Google’s scandal was predominantly defined from the frames of controllability and perceived injustice, possibly eroding corporate reputation. By contrast, the frame of severity prevailed in the online discourse around Microsoft and showed a delineation between perceptions of senior leadership and HR. The findings have implications for the practice of communication management with respect to scandals.

This article presents critical positive communication pedagogy (CPCP), which synthesizes the fields of critical pedagogy and positive communication pedagogy to promote positive communication practices that develop a social justice sensibility among students. We argue that CPCP contributes to the creation of learner-centered classrooms that promote interpersonal connection, foster feelings of inclusion and belonging, and aid students in achieving sustainable happiness. We provide examples of CPCP in business and professional communication classrooms to promote diversity and inclusion, specifically related to issues of gender and sexuality, race, disability, and class.

This article examines the relationship between politeness, culture, and speech acts in multilingual corporate communication. It emphasizes the role of second language acquisition (SLA) practices in teaching politeness strategies, with a focus on explicit instruction, immersion programs, and authentic language practice. The article also offers suggestions to enhance communication in such environments, using Luxembourg as an example of a multicultural business environment and highlighting the importance of understanding cultural norms and expectations surrounding politeness. By examining the interplay between these factors, this study aims to contribute to improved communication practices in multilingual corporate settings.

This study investigates how overly familiar personal communication habits, specifically the use of terms of endearment, impact professional workplace relationships. It examines the role of demographic factors—such as age, ethnicity, geographic region, and sexual orientation—in shaping perceptions of these communication patterns. Additionally, the study addresses the legal and ethical implications of such language usage in the workplace. Using data from 154 respondents, the results provide insight into how various demographics perceive personal communication in a professional context.

In this article, I study how a Deaf-owned company, Convo Communications, builds on accessibility as the baseline from which members contribute to more inclusive workspaces through innovative technologies and communication practices. I analyze the company’s website, blog posts, and videos to demonstrate how this organization embodies the value of accessible communication and a collective vision, how the members design more accessible ways to connect and use their expertise to educate other businesses and professionals, and the organizational commitment to communication diversity and accessible conversations. The findings lead to implications for even more inclusive business and professional communication practices.

This 10-week study investigates the relationships between diversity beliefs, teamwork satisfaction, perceived classroom competitiveness, and attitudes toward project-based activities among 105 marketing students. Findings indicate that diversity beliefs enhance teamwork satisfaction, whereas performance-approach goals reduce it. Classroom competitiveness negatively moderates the impact of teamwork satisfaction on project attitudes, whereas teammate competitiveness has a positive moderating effect. These insights can help educators balance competition and collaboration to optimize learning environments.

When companies take a stance on sociopolitical issues, it is considered corporate social advocacy (CSA). This article examines to what extent perceived corporate motives of engaging in CSA affect consumer skepticism and brand equity. It is one of the few published studies of consumer attitudes toward companies’ CSA involvement. An online survey was conducted ( N = 375). It provides evidence that consumer assessments of the motives that inspire CSA are similar to the better-researched motives that inspire CSR. The findings imply that companies need to develop a good understanding of the consumers’ attributions when engaging in CSA.

Innovative classroom-tested approaches to cross-cultural communication—diversity, equity, and inclusion—and personal and professional development are featured. Readers can explore 10 teaching creations debuted at the 2023 My Favorite Assignment sessions at the Association for Business Communication Annual International Conference held in Denver, Colorado, USA.

We analyze diversity, equity, and inclusion (DEI) reports from the top 20 Fortune 500 companies to particularly examine how these companies use visual design and representation to present an aspirational future that valorizes their current DEI efforts. We contend that if large corporations have the ability to affect outcomes among employees, stakeholders, and citizens, then educators have an obligation to prepare students to be well positioned to make change and to participate in conversations about change.

Accent bias, a type of linguistic bias that is based on a speaker’s pronunciation, is a source of partiality in hiring and retention decisions. This study sought to understand perspectives on linguistic diversity and accent bias among university instructors and students in undergraduate human resource management programs. Results point to a lack of coverage alongside stereotypical views about accents and accent bias among instructors and a desire for accent bias training among all participants. The discussion addresses misconceptions that arose, argues for greater focus on accent bias in business communication, and provides guidance for the development of accent bias training.

This study explored potential biases in professional writing evaluation. An experiment was conducted in which individuals with hiring authority or influence at their workplace evaluated an email with multiple grammatical/typographical mistakes requesting that the reader make time to speak with the author. Participants were randomly assigned into one of five conditions, each with a separate profile photo accompanying the email. Data analysis indicates that ethnicity of the author influenced how competent the author was perceived to be and the reader’s attitude about meeting with the author.

Recent scholarship argues for increased attention to students’ linguistic diversity and intercultural communication competence. Our study examined the experiences of 10 working engineers who had graduated from an English-medium international branch campus in the Arabian Gulf. An analysis of their interviews reveals the complex role of English as a business lingua franca (BELF) in workplace communication. Interviewees’ reflections about their university experience indicate that they had not previously understood the full rhetorical and communicative nature of BELF. We provide implications for instructors who wish to provide methods that center intercultural professional communication and decenter English as a standardized, static language.

Communication apprehension can lead to professional challenges for individuals, teams, and organizations. This is the first study of communication apprehension that involved a randomized national survey of working adults in the United States and captured broad representation in terms of age, gender, race/ethnicity, managerial status, and other factors. The study showed that communication apprehension is common, including in group discussions, meetings, interpersonal situations, and public speaking. It is significantly more common among early-career professionals, women, introverted professionals, and professionals with anxiety. Interpersonal situations appear to be the situations in which contemporary professionals are most likely to experience high communication apprehension. This study suggests more attention is needed to address communication apprehension in interpersonal and group situations. It also frames communication apprehension as a matter of inclusion and team performance.

Because few studies of disciplinary business writing have examined whether language features play a role in instructor assessment of student writing, this study explored the relationship between student language use and instructor essay scores. Undergraduate business students wrote a case study critique as part of their final exam, and their critiques were evaluated by their instructors for theory integration and essay structure. Student language use was analyzed in terms of error rate, lexical sophistication, lexical diversity, and phrasal complexity. Whereas lexical sophistication positively predicted instructor scores, error rate was a negative predictor of their assessment of business student writing.

Leveraging a team’s diverse perspectives can be a powerful way to foster team innovation. A common approach to leverage team differences involves tool-based approaches, including brainstorming, mind-mapping, and whiteboarding. However, the effective use of ideational tools as a means to innovation often assumes high levels of team cohesion and productivity—dynamics that may not be safe to assume, especially in teams with high levels of diversity. This study investigates how workplace teams at a Biotech company use discourse to innovate, and in doing so, instantiate a larger rhetorical practice known as difference-driven inquiry.

This nationwide study of business communication instructors examined course delivery, course outlook, topics and depth of coverage, social media and technology coverage, diversity coverage, critical thinking, and accessibility. The outlook for the course appears positive and promising, and instructors continue to add content to the course. An important finding is that business communication instructors’ level of confidence in technology significantly affects how they cover technology-mediated communication. Therefore, we suggest professional associations and higher education institutions should provide more opportunities for voluntary training in these newer communication technologies. Further research is needed about the strain placed on business communication instructors.

This study examined the perceptions and expressions of learning of 18 undergraduate students who participated in case study competitions through qualitative inquiry. The participants articulated learning outcomes based on their participation in a case competition, including enhanced communication, critical thinking, and analytical skills; viewing diversity as an educational benefit; and gaining a deeper understanding of business fields such as consulting. These findings suggest case study competitions are a viable tool for business educators to aid students in preparing for competitive work environments.

This article offers readers 13 My Favorite Assignments that were presented at the Association for Business Communication’s 83rd annual conference held in Miami, Florida, in 2018. The teaching innovations offered include assignments that present quick, fun icebreaker exercises; visual communication and diversity; rhetoric; email; and informational interviews. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on the Association for Business Communication and DePaul University Center for Sales Leadership websites: https://www.businesscommunication.org/page/assignments and https://salesleadershipcenter.com/research/business-professional-communication-quarterly-my-favorite-assignment

Despite the excellent work by scholars who invite us to consider disability, social justice, and business and professional communication pedagogy, little attention has been given to what a disability- and social-justice-centered business and professional communication course might look like in design and implementation. This case study offers an example of a simulation based within the Harry Potter universe that emphasizes the ways disability advocacy and civic engagement manifest themselves in foundational business writing theories and practices. This simulation enabled students to engage with social justice issues by understanding access as an essential part of business and professional communication.

Distinctions between traditional service learning and critical service learning with a social justice focus are important when structuring professional writing courses and defining course outcomes. This article presents a hybrid pedagogical approach for designing a critical service-learning course that integrates a social justice curriculum while focusing specifically on reflection, context, and positionality. Detailing the course design and sharing reflections from students and the instructor, the author argues that the modified immersive situated service-learning approach provides professional communication students the opportunity to become agents of change.

The intercultural divides in values, perceptions, and interpretations of concepts have been studied extensively by international business and intercultural communication scholars. Consequentially, much effort in university classrooms is spent on focusing on the differences between groups and on finding ways to “manage” cultural diversity. What is often missed is the common ground among cultural groups and the differences within what are presumed to be homogenous groups of students. To negotiate this complexity of diversity, we describe an initiative to foster collaborative student-led analyses of a case study to open up meaningful discussions around diversity.