Business and Professional Communication Quarterly Sep 2022

Designing a Course in Business Communication

Deborah C. Andrews

Abstract

Design thinking, broadly understood as an organizational and entrepreneurial process aimed at innovative problem solving, has been productively incorporated by scholar-teachers in rhetoric, writing studies, and technical communication. Business communication offers similar opportunities. After briefly explaining design thinking and reviewing related scholarship and pedagogy, the article traces the process of creating an innovative course in business communication through each phase or mode of this recursive method: empathizing with users, defining the problem, ideating and prototyping solutions, and testing and evaluating the prototypes. The article positions course design as a project grounded in radical collaboration, with diverse colleagues as well as students.

Journal
Business and Professional Communication Quarterly
Published
2022-09-01
DOI
10.1177/23294906221105286
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Topics
curriculum design multimodality technical communication race and writing multilingual writers

Citation Context

Cited by in this index (1)

  1. Sharma et al. (2025)
    A Decade of <i>Business and Professional Communication Quarterly</i…
    Business and Professional Communication Quarterly

Cites in this index (10)

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    Journal of Technical Writing and Communication
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    Technical Communication Quarterly
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    Using Design Thinking to Teach Creative Problem Solving in Writing Courses
    College Composition and Communication
  4. Pope-Ruark (2019)
    Design Thinking in Technical and Professional Communication: Four Perspectives
    Journal of Business and Technical Communication
  5. Kimball (2017)
    The Golden Age of Technical Communication
    Journal of Technical Writing and Communication
Show all 10 →
  1. Andrews (2016)
    Making the Familiar Strange
    Business and Professional Communication Quarterly
  2. Dusenberry et al. (2015)
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    Journal of Technical Writing and Communication
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    College Composition and Communication
Also cites 10 works outside this index ↓
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CrossRef global citation count: 2 View in citation network →

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