Abstract

Research problem: The purpose of this study was to investigate the effects of two types of motivational elements-verification steps and personal stories-in an instruction manual for a cell phone targeted at senior users (between 60 and 70 years). Research questions: What are the effects of adding verification steps and personal stories to an instruction manual on: (1) Seniors' confidence in being able to work with a cell phone? (2) Seniors' motivation to work with a cell phone? (3) Seniors' effectiveness and efficiency in performing tasks, and their satisfaction with the cell phone and the instruction manual (usability)? Literature review: To optimize products and services for older users, the literature suggests that two specific motivational elements may be beneficial: (1) verification steps, which provide information at the end of procedures to allow users to check if these procedures were performed correctly. These appear to users as part of conventional procedural information in user instructions and (2) personal stories, which are anecdotes or testimonials that describe how a fictitious user succeeded in completing a procedure. Methodology: We conducted a quantitative experiment in which 59 seniors between 60 and 70 years of age participated. They performed a number of tasks with a cell phone, using a version of the instruction manual with added verification steps, or a version with additional personal stories, or a control version without motivational elements. We measured participants' confidence, their motivation, and usability by asking them to answer several questionnaires and by measuring task performance. Results and conclusions: Results support the use of verification steps or personal stories as motivational elements in user instructions as they can positively affect confidence, motivation, and usability, especially when senior users encounter setbacks.

Journal
IEEE Transactions on Professional Communication
Published
2013-12-01
DOI
10.1109/tpc.2013.2286221
CompPile
Open Access
Closed
Topics
Export

Citation Context

Cited by in this index (3)

  1. Journal of Technical Writing and Communication
  2. IEEE Transactions on Professional Communication
  3. Communication Design Quarterly

References (45) · 3 in this index

  1. Measures in Health Psychology A User's Portfolio Causal and Control Beliefs
  2. 10.2466/pr0.1982.51.2.663
  3. The logical and rhetorical construction of procedural discourse
    Tech Commun
  4. 10.1016/j.learninstruc.2006.08.002
  5. Self-Efficacy The Exercise of Control
Show all 45 →
  1. Social Foundations of Thought and Action A Social Cognitive Theory
  2. 10.1177/109442810141004
  3. 10.1177/0013164406288171
  4. 10.1080/08959285.1998.9668030
  5. IEEE Transactions on Professional Communication
  6. 10.1080/01449290701679395
  7. 10.1093/geronj/47.4.P250
  8. Universal Access in HCI Part I
  9. 10.1007/s10209-008-0125-0
  10. 10.1145/1525840.1525841
  11. Introducing seniors to new media technology: New ways of thinking for a new target group
    Tech Commun
  12. 10.1037/0882-7974.21.2.333
  13. 10.1007/s10209-006-0060-x
  14. Older adults' motivations, patterns, and improvised strategies of using product manuals
    Int J Design
  15. Cognition and Exploratory Learning in Digital Age
  16. Journal of Business and Technical Communication
  17. 10.1007/978-1-4419-1250-3
  18. Over 60 and overlooked Everyone knows the world is ageing So why is business doing so little about it? The Economist (8 Aug 2002)
  19. 10.1002/tl.7804
  20. Global Population Ageing Peril or Promise?
  21. Ergonomic Requirements for Office Work with Visual Display Terminals (VDTs) Part 11 Guidance on Usability
  22. 50+ Marketing Marketing Communicating and Selling to the Over 50s Generations
  23. 10.1145/1273961.1273979
  24. 10.1080/0144929042000320009
  25. The greying world: A challenge for the twenty-first century
    Sci Prog
  26. The influence of ageing on the experience of information and communication technology
    HCI Brit Human-Comput Interact Workshop Conf
  27. World Population Ageing 1950?2050
  28. Adding motivational elements to an instruction manual for seniors: Effects on usability a…
    Tech Commun
  29. 10.1201/9781420023862
  30. Confidence-increasing elements in user instructions: Seniors' reactions to control steps …
    Tech Commun
  31. Validation of the instructional materials motivation survey (IMMS) for seniors in a self-…
  32. 10.1007/BF02905780
  33. Dynamics in document design Creating text for readers
  34. Self-Efficacy Beliefs of Adolescents
  35. Instructional-Design Theories and Models An Overview of Their Current Status
  36. 10.1002/pfi.4160260902
  37. IEEE Transactions on Professional Communication
  38. 10.1002/pfi.4160260802
  39. Statistical Power Analysis for the Behavioral Sciences