Selling Possibilities

Journal of Business and Technical Communication Oct 1998

LISA R. CRAIG ; ANDREW FLOOD

Abstract

Hypertext, in its most available manifestation, the World Wide Web, is being sold as a force for liberation. One must differentiate the varieties of freedom to better understand how different interests manipulate the freedom mythology to achieve different ends. This study examines the scholars who have framed the hypertext debate and the rhetoric employed by the companies that want to sell it to locate a more complex picture of how these interests use the freedom myth. Such consideration leads to discussion of what might shape hypertext's emergence as more than an information-dispersal system.

Journal: Journal of Business and Technical Communication
Published: 1998-10-01
DOI: 10.1177/1050651998012004003
Open Access: Closed
Topics: writing across the curriculum multilingual writers

Citation Context

Cited by in this index (2)

Reeves (2013)

Temptation and Its Discontents: Digital Rhetoric, Flow, and the Possible

Rhetoric Review
Scott (2006)

Writing work, technology, and pedagogy in the era of late capitalism

Computers and Composition

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Also cites 1 work outside this index ↓

10.7227/BJRL.74.3.2

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