The Influence of the Purpose of a Business Document on its Syntax and Rhetorical Schemes

Journal of Technical Writing and Communication Oct 1999

The Influence of the Purpose of a Business Document on its Syntax and Rhetorical Schemes

Marshall Myers Eastern Kentucky University

Abstract

This study attempts to show how the purpose of three types of business and technical documents (instructions, annual reports, and sales promotional letters) affects the syntactical and rhetorical choices authors make in writing these documents. While the results of the examination rendered some predictable results, there were some surprises in the absence of many rhetorical schemes in sales promotional letters. Another value of this study is that it provides partial syntactical and rhetorical “fingerprints” of three important documents in business and technical writing to offer students norms they can go by in constructing such documents.

Journal: Journal of Technical Writing and Communication
Published: 1999-10-01
DOI: 10.2190/rqdt-bcem-52r8-nq6p
Open Access: Closed
Topics: technical communication affect and writing

Citation Context

Cited by in this index (2)

Lord (2002)

Annual Reports: A Literature Review (1989–2001)

Journal of Technical Writing and Communication
Myers (2002)

A New Look at Infinitives in Business and Technical Writing

Journal of Technical Writing and Communication

Cites in this index (0)

No references match articles in this index.

Also cites 1 work outside this index ↓

10.3765/bls.v10i0.1957

↗

CrossRef global citation count: 2 View in citation network →