Visual Literacy: A Perceptual Discipline

Abstract

Education in the discipline of literacy has not provided individuals with the basic quality of mind and knowledge with which to meaningfully control and order perceptual experience. Visual literacy is based on the discipline, the knowledge, of visual codes. A sophisticated literacy is necessary today in order to understand visual analogies and to avoid the consequences of visual illiteracy, random perception, and escapism through self-deception. The thesis of the present article is that a disciplined knowledge of visual analogies and to avoid the consequences of visual illiteracy: random perception and escapism through self-deception. The concern of communicators in all fields.

Journal
Journal of Technical Writing and Communication
Published
1971-07-01
DOI
10.2190/e1mv-v2nm-tcje-9rxp
Topics

Citation Context

Cited by in this index (1)

  1. Journal of Technical Writing and Communication

Cites in this index (0)

No references match articles in this index.

CrossRef global citation count: 1 View in citation network →