Abstract

In Huatong Sun's recent book, Cross-cultural technology design: Creating culture-sensitive technology for local users , the author presents a study of text messaging usage in both American and Chinese culture. Sun introduces the field to her "design philosophy and model of Culturally Localized User Experience" or "CLUE" (xiv-xv). Using the CLUE approach, Sun explores the differences in how a technology such as text messaging has developed, and has been interpreted by users, within each culture, including case studies of specific users. Sun breaks up her book into three distinctive parts: Grounding, Experiences, and Implications.