Abstract

In The Iconoclastic Imagination, Ned O’Gorman sets three architectonic topoi in motion, charting them across a “range of political, aesthetic, and theological histories” (xiv). O’Gorman gives image, catastrophe, and economy greater presence in different sections of the book, enabling microscopic and macroscopic views of his particular objects of study as well as his ambitious inquiry as a whole. In method as well as conclusions The Iconoclastic Imagination provides a dynamic interplay of rhetorical history, theory, and criticism that together provide an inspiring example of what rhetorical studies—and rhetorical education—fully realized can see, make, and do.1In Part 2, for instance, what O’Gorman describes as “the heart of the book,” he “attend[s] not only to the explicit rhetoric of the texts … but also to subjectivities of spectatorship and the aesthetic logics of the technologies of representation in and against which they are situated” (xv). An example of the kind of profound insight such a method can provide comes two pages into O’Gorman’s conclusion: In the context of Hayek’s and Friedman’s argument that nation-states police economic systems, O’Gorman observes, The state appears as an instrument of necessity, rather than freedom. As such, we have a remarkable reversal of the ancient Greek distinction that Arendt discusses between the polis and the oikos. In the neoliberal version, politics is the space of necessity, and economics is the space of freedom. (199)To highlight the power of O’Gorman’s ideas and methods, I herein juxtapose his superlative study with another recent and worthwhile book that sets out to explicate our contemporary dis-ease.A metaphor O’Gorman uses at the end of chapter 1 pushed from likelihood to necessity my juxtaposition of The Iconoclastic Imagination with the proximately published Citizen-Protectors: The Everyday Politics of Guns in an Age of Decline by sociologist Jennifer Carlson. As O’Gorman sums up chapter 1 he observes, “though the age of market triumphalism may or may not be past, I think we remain today in important respects in the crosshairs of a contradiction with respect to the history of liberal democracy” (43). Crosshairs? And how.In Citizen-Protectors, Carlson states that she is “not … attempting to provide a value judgment on guns themselves” (10); nor does her book “attempt to advocate for specific gun policies” (9). Instead, Citizen-Protectorsexamines a world in which guns are a sensible, morally upstanding solution to the problem of crime, a world in which the NRA is not a hard-line lobby that distorts the political process in Washington, D.C., but rather a community service organization that serves middle America, and a world in which guns are attractive not only to white men but also to racial minorities. (9)Carlson’s training as a sociologist enables her to work from inside the norms and practices of men who use guns “to navigate a sense of social precariousness” (10). She analyzes what she first calls the “turn toward guns” and then “the celebration of guns” in terms of “three registers of decline”: First, “changing economic opportunities that have eroded men’s access to secure, stable employment”; second, “abiding fears and anxieties surrounding crime and police inefficacy, concerns that encourage men to embrace their duties as protectors”; and third, “a response to growing feelings of alienation and social isolation, such that guns come to represent not simply an individual’s right to self-defense but also a civic duty to protect one’s family and community” (10) and to police others—hence the book’s title, Citizen-Protectors.Carlson blames neoliberalism for the “age of decline” referenced in her title, and the loss of confidence in the state that Carlson posits harmonizes with O’Gorman’s account of legitimation crisis. Yet Carlson names an additional cause beyond neoliberalism for United States gun mania: what she calls “Mayberry,” “a fictional small North Carolina town on the long-gone Andy Griffith Show” (11). It is here that Carlson’s account becomes deeply unsatisfactory. In her words, “Rich in cultural imagery, Mayberry expresses a nostalgic longing for a ‘state of mind’ … about a particular version of America”; “Mayberry represents, in the American psyche, an idyllic space of single-family homes, nuclear families, community cohesion, and safety and security” (11). Perhaps sensing the inadequacy of the conceptual work she is asking a television program about a fictive town to do in a work of sociology, Carlson hastens to add that the real-life emergence of Mayberry depended on white flight en masse from American cities to suburbs in the 1950s, ‘60s, and ‘70s and a manufacturing-based economy that offered men a breadwinning wage to support the nuclear, single-family household that it idealized. While white middle-class Americans chased the socioeconomic security of the white picket fence, their mass divestment from urban centers helped to further concentrate and isolate poor people of color, who were left behind in American so-called ‘urban ghettos.’” (11)O’Gorman’s profound and novel connection between legitimation crisis and the aesthetics of representation offers a much more comprehensive account of the historical and cultural factors that prompt celebration of not only gun culture but other cultures of violence in the United States. What sums up the neoliberal imaginary better than the celebrated—and globally marketed—figure of the American sniper?Perhaps my preference for O’Gorman’s transdisciplinary understanding of neoliberalism and its entailments is merely a consequence of my own pluralist standpoint. While I long ago lamented Plato’s having “put the -ic in rhetoric” by adding the suffix -ike to rhetor (“Plato’s Shibboleth Delineations”), I have come to see that Plato’s ambivalence about rhetorike is—I will take it to be—a gift for rhetorical invention and reinvention. O’Gorman confesses that his study—in his words—“ranges widely”; that suits this free-range rhetorician just fine. To appropriate Luce Irigaray, this rhetoric “which-is-not-one” at its plural heart remains paideia, a teaching art. No better gift to a teacher than for a student to reciprocate and—to use a metaphor which as a non-athlete I have not earned any right to use—raise the bar. By synthesizing rhetoric’s interpretive and productive capacities in a work of unimpeachable scholarship that ends by stressing rhetoric as a teaching art, O’Gorman has, indeed, raised the bar for rhetorical studies.In his postscript, O’Gorman makes a case for, in his words, “a multidisciplinary school for the artificial in all its aspects. This would include a substantive revival of the liberal arts” (210). Nowhere more than in undergraduate rhetoric classrooms, even and especially in the required writing and speaking classes—for all students, not just honors students—can such a revival make a material difference in the quality of our polity. Many thanks to Ned for this book, for his example, and for passing to another generation of rhetorical teacher-scholars the powers of rhetoric’s kaleidoscope, through which we can glimpse in motion ideas across time.