Reviews 201 style demonstrated a facility with his language that went beyond what someone untrained in rhetoric would have been able to produce" (p. 169). He advances this claim in order to prove that a rhetorical analysis of the structure goes a long way toward establishing the authenticity and integrity of the Aducrsits Indneos. I find Dunn s arguments regarding authorship persuasive because of his rhetorical analysis, despite the fact that his critical modus operandi is formalistically tedious and to some extent mechanistic. This approach serves Dunn s purpose of reflecting on authorship, but the rhetorical insights are wooden and not especiallv perceptive. Thomas H. Olbricht Pepperdine University Frédérique Woerther, ed., Literary and Philosophical Rhetoric in the Greek, Roman, Syriac, and Arabic Worlds (Europea Memoria Series 2, Vol. 66). Hildesheini, Zurich, and New York: Georg Olms Verlag, 2009. 327 pp. ISBN 978-3-487-13990-6 Historians of rhetoric are well aware that in pre-modern eras, there was extensive contact between Europe and the Arabic world. Some of this contact (e.g., Arabic commentaries on Aristotle's Rhetoric) has been extensively discussed for a long time, but some of those discussions are now out of date and other relevant areas have remained largely unexplored. The collection of essays reviewed here, in English and French, is designed to take one topic that has proved important in both European and Arabic rhetoric and in the contact between them and to provide a comprehensive overview of the topic in light of what is now known about it. The collection begins from one of the key commonplaces in rhetorical history, that rhetoric oscillates between two key poles: one philosophical, in which the emphasis is on the relationship between rhetoric and knowledge, and one literary, in which the emphasis is on style. Or, to say it a bit differently, the rhetorician can focus on the truth value of what is said and on the validity of propositions or on the verbal embellishment of rhetorical statements. This book was born at a conference on "Literary and Philosophical Rhetoric in the Greek, Syriac, and Arabic Worlds" which was organized by Frédérique Woerther in Beirut on 3-4 July 2006, where ten of the essays were originally presented. Woerther is to be commended, however, for not taking the easy way out and simply publishing those ten essays. She has added four more papers that fill in some obvious gaps in what the conference covered. The result, unlike many volumes of conference proceedings, is a book that offers reasonable coverage of its subject. The first seven of the fourteen essays cover Greek and Roman rhetoric. This section begins with a short but incisive piece on Plato by Harvey Yunis 202 RHETORICA which offers some interesting comments on how Plato uses various literary devices to convert readers to philosophical values and to inculcate philo­ sophically defensible method. Pierre Chiron drew what is perhaps the key assignment in this section, the treatment of Aristotle's Rhetoric, since this is the text which would prove so influential for the second half of the vol­ ume. Focusing on epideictic and on diction, Chiron shows how Aristotle diminishes the distance which separates rhetoric and literature. Next Niall R. Livingstone presents a nicely nuanced paper which recognizes the sub­ tleties and complexities of Isocrates' ideas in this area. As Livingstone puts it, "[intellectually and stylistically, Isocratean philosophia achieves validation by representing itself as the artistic crystalisation of the public sphere: the mid-point both between self-seeking sophistry and elite philosophical ob­ scurantism, and between the vulgar point-scoring of the lawcourts and the meretricious entertainment-value of poetry" (p. 54). Frédérique Woerther glances forward toward the second section of the volume in her essay, which focuses on how Hermagoras of Temnos and al-Fârâbï preserved and inter­ preted the traditional connections among rhetoric, logic, and politics, show­ ing that in the end, rhetoric and poetics allow a general public that is not able to understand rigorous argumentation to grasp the results of scientific discoveries. David Blank in turn discusses Philodemus, whose work is in the process of being reconstructed on the basis of papyri found...

Research Article| May 01 1997 City Culture and the Madrigal at Venice Martha Feldman, City Culture and the Madrigal at Venice (Berkeley, Los Angeles, and London: The University of California Press, 1995), xxxi + 473 pp. with 20 plates, 13 tables, 68 music examples, and 2 figures. Craig Kallendorf Craig Kallendorf Department of English, Texas A&M University, College Station, TX 77843-4227, USA. Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (1997) 15 (2): 228–233. https://doi.org/10.1525/rh.1997.15.2.228 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Craig Kallendorf; City Culture and the Madrigal at Venice. Rhetorica 1 May 1997; 15 (2): 228–233. doi: https://doi.org/10.1525/rh.1997.15.2.228 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. Copyright 1997, The International Society for the History of Rhetoric1997 Article PDF first page preview Close Modal You do not currently have access to this content.

228 RHETORICA titre de son recueil. Cette image, empruntée à Quintilien (VUI, v, 34), l'auteur la lie au symbolisme du paon. Elle pourrait éventuellement s'appliquer au recueil même, qui déplie, tout comme le plumage du paon, un brillant éventail de splendeurs. Paul J. Smith Martha Feldman, City Culture and the Madrigal at Venice (Berkeley, Los Angeles, and London: The University of California Press, 1995), xxxi + 473 pp. with 20 plates, 13 tables, 68 music examples, and 2 figures. A book with a title like this is not an obvious candidate for review in the pages of Rhetorica. A rhetorical way of thinking, however, often sur­ faces in unexpected places. For example, as Paul Grendler has recently confirmed, Cicero played a central role in the educational practice of six­ teenth-century Venice,1 providing some of the key principles by which those who lived and worked there constructed and articulated their own distinctive culture. Feldman begins from the premise that music is a part of this culture and shows that the compositional practice of the day evolved along distinctly rhetorical lines. The key text in this story is Pietro Bembo's Prose della volgar lingua (1525), which advocates Italian rather than Latin as the language of literary expression and Petrarch in particular as the model for the vernacular lyric. In part Bembo and the rhetorical culture for which he wrote were attracted to Petrarch's mastery of sound, and previous music historians have traced this aspect of Bembo's poetics in the practice of the madrigalists of his day. Feldman, however, argues that the influence of the treatise is far greater than previous scholars have believed. Bembo read Petrarch through a Ciceronian filter in which three principles assumed special importance: first, style should be separated into three distinct levels, high, middle, and low; second, the principle of variazione (variation) should create a balance within each style between gravitd (gravity) and piacevolezza (pleasingness); and third, styles should be matched to subjects through decoro (propriety). In particular, Bembo made decoro defined as "moderation" the fundamen1Paul Grendler, Schooling in Renaissance Italy: Literacy and Learning, 1300-1600 (Baltimore and London: The Johns Hopkins University Press, 1989), pp. 203-34. Reviews 229 tai principle of his stylistics and linked it to variazione, creating a procedure for moderating extremes through variation to avoid excessive emphasis in any single rhetorical register. Such self-expression through a moderation of extremes, Feldman argues, is peculiarly Venetian, for Bembo's readers were accustomed to constructing a stylized self-presentation based on reserve and discretion. Bembo's treatise, in other words, connects Venetian civic identity, rhetorical principles, and expressive idioms in a distinctive, all-encompassing way. This argument is developed in detail in the fifth of ten chapters in the book. The four preceding chapters lay the groundwork by studying the men who patronized composers in sixteenth-century Venice and the infor­ mal "academies" in which patrons and composers (and others) came together to exchange ideas. Two Florentine exiles, Neri Capponi and Ruberto Strozzi, appear to have been the main benefactors of Venice's two most famous mid-century madrigalists, Adrian Willaert and Cipriano de Rore. As wealthy nobles, Capponi and Strozzi practiced an elite, private sort of patronage, in contrast to that of "new men" like Gottardo Occagna, who supported the publication of music in an effort to make himself upwardly mobile, and of Venetian patricians like Antonio Zantani, who added the printing of music to the collection of antiquities, the commis­ sioning of portraits, and other cultural activities designed to bring public recognition and honor to his family. The most renowned vernacular liter­ ary academy in mid-century Venice, however, was presided over by Domenico Venier. Venier himself wrote Petrarchan poetry and provided a drawing room in which musical settings of that poetry were performed, in accordance with Bembo's interpretation of Ciceronian principles. The last five chapters of the book focus more specifically on the theory and composition of this rhetoricized music. The first significant effort to link language and sound came from a priest named Giovanni del Lago, but the link was not really consolidated until 1558, when Gioseffo Zarlino's Le istitutioni harmoniche...

Research Article| August 01 1994 Machiavellian Rhetoric: From the Counter-Reformation to Milton Victoria Kahn, Machiavellian Rhetoric: From the Counter-Reformation to Milton (Princeton: Princeton University Press, 1994), xvi + 314 pp Craig Kallendorf Craig Kallendorf Department of English, Texas A&;M University, College Station, TX 77843-4227, USA. Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (1994) 12 (3): 343–345. https://doi.org/10.1525/rh.1994.12.3.343 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Get Permissions Cite Icon Cite Search Site Citation Craig Kallendorf; Machiavellian Rhetoric: From the Counter-Reformation to Milton. Rhetorica 1 August 1994; 12 (3): 343–345. doi: https://doi.org/10.1525/rh.1994.12.3.343 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. Copyright 1994, The International Society for the History of Rhetoric1994 Article PDF first page preview Close Modal You do not currently have access to this content.

George A. Kennedy, trans. Aristotle: On Rhetoric (subtitled A Theory of Civic Discourse). Oxford University Press, 1991. 335 + xiii pages. The Importance of George A. Kennedy's Aristotle: On Rhetoric Kennedy's Aristotle: On Rhetoric as a Pedagogical Tool Kennedy's Rhetoric as a Contribution to Rhetorical Theory Kennedy's Aristotle: on Rhetoric as a Work of Translation∗ James J. Murphy, ed. A Short History of Writing Instruction: From Ancient Greece to Twentieth‐Century America. Davis, CA: Hermagoras Press, 1990. 241 + v pages. Teaching the History of Writing Instruction Thomas Miller. The Selected Writings of John Witherspoon. Southern Illinois University Press, 1990. 318 + viii pages. Patricia Harkin and John Schilb, eds. Contending with Words: Composition and Rhetoric in the Postmodern Age. New York: Modern Language Association, 1991. iv + 242 pages. Sandra Stotsky, ed. Connecting Civic Education and Language Education: The Contemporary Challenge. New York: Teachers College Press of Columbia University, 1991. Janis Forman, ed. New Visions of Collaborative Writing. Portsmouth, NH: Boynton/Cook Publishers, 1992. 200 pages. $23.50.

Three books that provide an overview of current practice in organization communication, look into the future of the field, and a penetrating critique of key assumptions and definitions are reviewed. Several of the issues under consideration-especially organizational culture, generalisation conflicts, and the relationship between communication and productivity-are of special interest to the business community. It is concluded that the issues raised demand consideration by everyone in an organization who writes and speaks on the job, from engineers and managers to technical writers.< <ETX xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">></ETX>

This essay analyzes business communication in order to generate an ap proach to ethics based in the rhetorical process of corporate life. Through a study of the role of language in creating and disseminating values, the essay first extends the Aristotelian paradigm for ethical communication to the rhet oric of business. Two case studies then show how this model works in practice, while a third case poses questions of ethics and communication for the read er's consideration.

Research Article| May 01 1988 Greek Rhetorical Origins of Christian Faith: An Inquiry Greek Rhetorical Origins of Christian Faith: An Inquiry, by James L. Kinneavy. New York and Oxford: Oxford University Press, 1987. pp. xii + 186. Craig Kallendorf Craig Kallendorf Department of English, Texas A&M University, College Station, Texas 77843. Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (1988) 6 (2): 195–198. https://doi.org/10.1525/rh.1988.6.2.195 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Craig Kallendorf; Greek Rhetorical Origins of Christian Faith: An Inquiry. Rhetorica 1 May 1988; 6 (2): 195–198. doi: https://doi.org/10.1525/rh.1988.6.2.195 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. Copyright 1988, The International Society for the History of Rhetoric1988 Article PDF first page preview Close Modal You do not currently have access to this content.

Research Article| November 01 1983 The Rhetorical Criticism of Literature in Early Italian Humanism from Boccaccio to Landino Craig Kallendorf Craig Kallendorf Dept. of English, Texas A & M University, College Station, TX, 77843, USA. Search for other works by this author on: This Site PubMed Google Scholar Rhetorica (1983) 1 (2): 33–59. https://doi.org/10.1525/rh.1983.1.2.33 Views Icon Views Article contents Figures & tables Video Audio Supplementary Data Peer Review Share Icon Share Facebook Twitter LinkedIn MailTo Tools Icon Tools Cite Icon Cite Search Site Citation Craig Kallendorf; The Rhetorical Criticism of Literature in Early Italian Humanism from Boccaccio to Landino. Rhetorica 1 November 1983; 1 (2): 33–59. doi: https://doi.org/10.1525/rh.1983.1.2.33 Download citation file: Ris (Zotero) Reference Manager EasyBib Bookends Mendeley Papers EndNote RefWorks BibTex toolbar search Search Dropdown Menu toolbar search search input Search input auto suggest filter your search All ContentRhetorica Search This content is only available via PDF. Copyright 1983, The International Society for the History of Rhetoric1983 Article PDF first page preview Close Modal You do not currently have access to this content.