Though scholars have begun to explore how texts mediate design, little is known about rhetorical invention in design. To investigate how heuristics used for rhetorical invention and design might be related, the author analyzed how one disciplinary design heuristic, the information system cliché, influenced the production of both a computer system and a specification text for the system. The cliché was used to generate design proposals, which designers evaluated using at least three criteria: projected context of use, correspondence between the proposals and their textual inscriptions, and system coherence. Results indicate that disciplinary heuristics and rhetorical topics overlap in design; however, the rhetorical character of disciplinary heuristics is obscured in textual representations of the design. Both types of heuristic serve as interpretive instruments and are used dialogically to develop the parts of a design or text within the context of the whole.

The authors report an investigation of the discourse practices of the “affiliated professions” of software engineering design. Lists of design issues generated by students in computer science and technical communication were compared to lists produced by experts affiliated with software engineering and by students entering an unaffiliated profession. The results suggest that (a) the affiliated experts addressed a more balanced set of issues, (b) the students in computer science looked more like the affiliated experts in their attention to technical issues and more like the unaffiliated students in their attention to human issues, and (c) the students in technical communication looked more like the affiliated experts in their attention to the human issues and more like the unaffiliated students in their attention to the technical issues. The results are discussed in terms of a landscape of highly clustered, fractured, and stratified affiliated professions over which students travel during their educational and professional careers.

This article explores how an understanding of the nature and purposes of reports may help women gain recognition for their accomplishments, both in conventional business settings and within feminized professions and spheres of activity. A case study of report writing in the North Carolina Canning Clubs (1912-1916) illustrates how reports of work can provide a vehicle for elevating the perceived value of women's work. Since reports also inscribe authorial identity, however, women—indeed all report writers—must consider the ethical implications of their reports.