This essay reconsiders the role of the “self-sponsored” writer in the attention economy by suggesting that contemporary do-it-yourself publishers have not only attempted to negotiate a public sphere which has linked "self-sponsored" to "entrepreneurial," but contend with a digital environment that makes it difficult to parse authorial desire from neoliberal rationality. Ultimately, this essay suggests that materialist models of circulation should be accounted for in studies of extracurricular literacies, specifically by drawing from the literacy narratives of public writers such as zine authors. It thus provides a method of analysis for understanding how these writers, who must necessarily exist within a broader political economy, have developed publishing strategies to negotiate an alternative position — a stance which can benefit not only our disciplinary research on literacy and public writing, but our publicly-oriented composition classrooms as well.

“What is a zine? My definition: For me a zine is not just a self-made and self-published booklet but it is also situated within DIY culture. This means it is non-profit, non-commercial, low-budget, and non-competitive. Topics and style can vary but it’s important that zines remain accessible … (everyone can afford them) and to writers (everyone can make them). Zines don’t exist as little paper islands but they are connected and blossom within a mutually supportive zine community.” —Nina, Scissors & Chainsaws #2