This article discusses the rise of conservation writing as a new field of technical communication, and it offers pedagogical strategies for teaching conservation writing and building curricula. Conservation writing is an umbrella term for a range of writing about ecology, biology, the outdoors, and environmental policies and ethics. It places the natural world at the center of readers' attention, often viewing sustainability as a core value. A course or curriculum in this kind of writing would likely need to help students master a variety of genres, while providing a working knowledge in environmental law, ethics, and politics.