This study analyzes the visualization of census data in the U.S. Statistical Atlases from 1874 to 1925. I examine how visual strategies were used to construct an American identity by contrasting the “native” population with the “other”—new immigrants and African Americans, which were visualized as undesirable counterparts. By defining the “other,” the Atlases created a pan ethnic identity of the “native white” population, established a racial hierarchy, and hardened the division between old and new immigrants. The study develops a rhetorical framework for understanding how data design is used to marginalize racially and ethnically minority groups.

This study examines the visual representation of Chinese immigrants in the U.S. Statistical Atlases from 1874 to1925. Compilers of the Atlases used a variety of visual strategies to facilitate rhetorical inclusion and exclusion, and by creating particular visual emphasis, constructed Chinese immigrants as being alienated, racialized, and low in the ethnic hierarchy. The visual constructs of the Chinese population reflected and reshaped the state’s policy of immigration restriction in the 19th and 20th centuries.