Paul A. Argenti

1 article
  1. How Technology Has Influenced the Field of Corporate Communication
    Abstract

    This commentary serves as a sequel to and an update of the author's earlier article “Corporate Communication as a Discipline: Toward a Definition.” In addition to presenting new information about the field of corporate communication, the author discusses the particular effect that technology has had on the field as both a function in business and a discipline within the academy. He focuses specifically on the challenges and opportunities that new technologies have brought to the field and explores possibilities for teaching and research.

    doi:10.1177/1050651906287260