Journal of Business and Technical Communication Jul 2006

How Technology Has Influenced the Field of Corporate Communication

Paul A. Argenti Dartmouth College

Abstract

This commentary serves as a sequel to and an update of the author's earlier article “Corporate Communication as a Discipline: Toward a Definition.” In addition to presenting new information about the field of corporate communication, the author discusses the particular effect that technology has had on the field as both a function in business and a discipline within the academy. He focuses specifically on the challenges and opportunities that new technologies have brought to the field and explores possibilities for teaching and research.

Journal
Journal of Business and Technical Communication
Published
2006-07-01
DOI
10.1177/1050651906287260
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Open Access
Closed
Topics
teacher development professional writing
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Citation Context

Cited by in this index (7)

  1. Joglekar et al. (2022)
    Developing Digital Communication Competency in the Business Classroom
    Business and Professional Communication Quarterly
  2. Cañizares (2021)
    “Corporate Sustainability” or “Corporate Social Responsibility”? A Comparative …
    Business and Professional Communication Quarterly
  3. Zhang et al. (2020)
    How Large Information Technology Companies Use Twitter: Arrangement of Corporat…
    Journal of Business and Technical Communication
  4. Yim et al. (2019)
    Why Legitimacy Matters in Crisis Communication: A Case Study of the “Nut Rage” …
    Journal of Business and Technical Communication
  5. Shin et al. (2015)
    Building Relationships Through Integrated Online Media: Global Organizations’ U…
    Journal of Business and Technical Communication
Show all 7 →
  1. Lillqvist et al. (2014)
    Facing Facebook: Impression Management Strategies in Company–Consumer Interactions
    Journal of Business and Technical Communication
  2. Hoff-Clausen (2013)
    Attributing Rhetorical Agency in a Crisis of Trust:Danske Bank's Act of Public …
    Rhetoric Society Quarterly

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CrossRef global citation count: 60 View in citation network → Build reading path →

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