Ronald L. Applbaum

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  1. Effective oral communication for business and the professions
    Abstract

    This textbook is aimed at both students and people already on the job. Part I, “Communicating: The Nature of Communication,” provides thorough coverage of various communication problems — poor listening, nonverbal messages, language and meaning as barriers, differences in perception, and receiver hostility. Chapter 5 covers content rules (word choice) and procedural rules (methods) of communication.

    doi:10.1109/tpc.1984.6448774