Motivating Factors to Self-Disclosure on Social Media: A Systematic Mapping

Azma Alina Ali Zani University of Malaya ; Azah Anir Norman University of Malaya ; Norjihan Abdul Ghani University of Malaya

Abstract

<bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Background:</b> Self-disclosure on social media can cause some privacy risks, but it benefits users and businesses if adequately managed. Companies may benefit from users’ self-disclosure on social media to better understand the consumers’ needs, customize services or products, and address users’ concerns to sculpt positive brand reputation, trust, and sales. In addition, users’ better understanding of self-disclosure motivations helps them manage more suitable topic, platform, and concepts to match the intended online personal or professional persona. Finally, technical communicators’ understanding of the motivation for social media self-disclosures can help them leverage available self-disclosure in producing more effective technical communication and carefully plan self-disclosures with clear motivations. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Literature review:</b> Many researchers have studied the varying self-disclosure motivations, but to the best of our knowledge, no mapping studies are currently available summarizing the motivations of self-disclosure on social media. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research question:</b> What does the current research about self-disclosure identify as users’ motivation for self-disclosure on social media? <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research methodology:</b> We conducted a systematic mapping study that included relevant journal and conference publications. Mapping studies are suitable for structuring a broad research field concerning research questions about content, methods, or trends in the existing publications. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Results:</b> We found four categories for social media self-disclosures: discloser-related, audience-related, platform- and affordances-related, and perceived risk- and cost-related. Within the main categories, we found varying submotivations. We also discuss the implications of our findings and future research needs. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Conclusions:</b> The mapping of available studies helps researchers, academics, and practitioners understand existing self-disclosure motivations and research gaps. In addition, social media stakeholders planning to use social media self-disclosures within their areas of interest can use this study as a starting point to understand what drives social media self-disclosures.

Journal
IEEE Transactions on Professional Communication
Published
2022-09-01
DOI
10.1109/tpc.2022.3184428
CompPile
Search in CompPile ↗
Open Access
Closed
Topics
Export

Citation Context

Cited by in this index (1)

  1. IEEE Transactions on Professional Communication

Cites in this index (12)

  1. IEEE Transactions on Professional Communication
  2. IEEE Transactions on Professional Communication
  3. Journal of Business and Technical Communication
  4. Journal of Technical Writing and Communication
  5. IEEE Transactions on Professional Communication
Show all 12 →
  1. IEEE Transactions on Professional Communication
  2. IEEE Transactions on Professional Communication
  3. Technical Communication Quarterly
  4. Technical Communication Quarterly
  5. Technical Communication Quarterly
  6. Technical Communication Quarterly
  7. IEEE Transactions on Professional Communication
Also cites 105 works outside this index ↓
  1. 10.1016/j.chb.2014.11.036
  2. 10.1016/j.chb.2017.03.026
  3. 10.1145/2818048.2820010
  4. 10.1016/j.chb.2017.04.006
  5. 10.1016/b978-0-08-097086-8.64122-3
  6. 10.1080/15332861.2017.1402637
  7. 10.1109/ipcc.2010.5530019
  8. 10.1109/ipcc.2017.8013950
  9. 10.1086/209566
  10. 10.1109/ipcc.2010.5530027
  11. 10.1016/j.copsyc.2019.08.011
  12. 10.1016/j.copsyc.2019.08.005
  13. 10.1016/j.copsyc.2019.06.025
  14. 10.1016/j.infsof.2015.03.007
  15. 10.1016/j.infsof.2010.12.011
  16. 10.1016/j.chb.2012.10.002
  17. 10.1016/j.chb.2015.06.028
  18. 10.1016/j.chb.2017.04.036
  19. 10.1016/j.chb.2018.01.018
  20. 10.1016/j.chb.2019.09.004
  21. 10.1037/h0033950
  22. 10.1016/j.chb.2015.12.030
  23. 10.1145/2531602.2531672
  24. 10.1080/0144929x.2014.978378
  25. 10.1016/j.chb.2013.01.033
  26. 10.1016/0022-1031(73)90065-6
  27. 10.1017/cbo9780511606632.023
  28. 10.1109/ICCSN.2011.6014772
  29. 10.1002/arcp.1065
  30. 10.1108/oir-11-2020-0514
  31. 10.1016/j.chb.2017.01.012
  32. 10.3390/bs8060058
  33. 10.1016/j.jand.2021.11.007
  34. 10.1002/ase.1948
  35. 10.1007/s11920-020-01205-9
  36. 10.1016/j.bjps.2021.11.072
  37. 10.1007/s11213-016-9373-8
  38. 10.1016/j.bushor.2011.01.005
  39. 10.1016/j.ijinfomgt.2020.102188
  40. 10.1016/j.pec.2020.12.031
  41. 10.3322/caac.21710
  42. 10.1016/j.pec.2020.12.025
  43. 10.1016/j.ijdrr.2021.102375
  44. 10.1109/ipcc.2015.7235801
  45. 10.1207/s15327663jcp1401&2_6
  46. 10.1016/j.chb.2017.12.006
  47. 10.1016/j.ijpe.2020.107846
  48. 10.1080/02650487.2020.1837485
  49. 10.1007/s10957-011-9917-0
  50. 10.1007/s00266-020-01961-2
  51. 10.1080/15252019.2018.1437854
  52. 10.1080/15252019.2008.10722146
  53. 10.1177/1080569904273300
  54. 10.1016/j.compedu.2016.11.002
  55. 10.1109/ipcc.2012.6408637
  56. 10.1109/procomm.2019.00024
  57. 10.1145/3290605.3300256
  58. 10.1016/j.jbusres.2020.12.006
  59. 10.1201/9781315154855-2
  60. 10.1145/2601248.2601268
  61. 10.1016/j.infsof.2012.07.007
  62. 10.1109/esem.2007.59
  63. 10.1016/j.cola.2020.100972
  64. 10.1016/j.cose.2014.11.007
  65. 10.1016/j.copsyc.2019.08.019
  66. 10.1145/2998181.2998243
  67. 10.1016/j.chb.2015.04.030
  68. 10.1016/j.copsyc.2019.08.003
  69. 10.1111/jcom.12106
  70. 10.1145/3097286.3097310
  71. 10.1016/j.chb.2017.05.043
  72. 10.1145/3017431
  73. 10.1207/S15327957PSPR0402_05
  74. 10.1145/2858036.2858414
  75. 10.1016/j.chb.2017.06.011
  76. 10.1016/j.chb.2012.06.013
  77. 10.1145/3025453.3025956
  78. 10.1016/j.chb.2014.09.033
  79. 10.1016/j.entcom.2021.100444
  80. 10.1145/3313831.3376854
  81. 10.1145/3449181
  82. 10.1109/itme.2016.0050
  83. 10.3390/info9090219
  84. 10.1145/3316615.3316620
  85. 10.1145/3173574.3174181
  86. 10.1016/j.chb.2015.12.066
  87. 10.1016/j.chb.2011.11.008
  88. 10.1016/j.chb.2015.06.039
  89. 10.1145/3240925.3240930
  90. 10.1145/2815620
  91. 10.1016/j.ijinfomgt.2016.10.006
  92. 10.1145/1125451.1125674
  93. 10.1016/j.chb.2015.08.016
  94. 10.1111/j.1468-2958.1976.tb00494.x
  95. 10.1145/3308558.3313669
  96. 10.1016/j.chb.2015.11.055
  97. 10.1016/j.intmar.2018.01.004
  98. 10.1145/3290605.3300261
  99. 10.1145/3359198
  100. 10.1145/3328529.3328560
  101. 10.1177/1354856517736981
  102. 10.1016/j.jsis.2013.01.003
  103. 10.3389/fpsyg.2021.575653
  104. 10.1089/cyber.2011.0277
  105. 10.1145/2858036.2858096