Inhuman Rhetoric: Generative AI and Crisis Communication

Erick Piller Nicholls State University

Abstract

This article considers the rhetorical risks of using generative AI to compose organizational communication during crises or in the aftermath of tragedies. It focuses on a case study in which representatives of Vanderbilt University’s Peabody College of Education and Human Development disclosed their use of ChatGPT to write a response to a school shooting at another university. The author argues that although generative AI can often be useful in technical and professional communication, it can also undermine perceptions of “rhetorical humanity” if its use is disclosed or discovered, making it rhetorically risky in certain contexts. Thus, knowing when not to utilize AI is an important aspect of AI literacy for practitioners.

Journal
Journal of Business and Technical Communication
Published
2025-01-01
DOI
10.1177/10506519241280594
CompPile
Search in CompPile ↗
Open Access
Closed
Topics
Export

Citation Context

Cited by in this index (3)

  1. Technical Communication Quarterly
  2. IEEE Transactions on Professional Communication
  3. IEEE Transactions on Professional Communication

References (21) · 2 in this index

  1. ArXiv
  2. New York Times
  3. Manifesto: For humanity, the case against generative AI writing
  4. Journal of Business and Technical Communication
  5. Intercom
Show all 21 →
  1. Center for AI Safety (n.d.). Statement on AI risk . https://www.s…
  2. Centers for Disease Control and Prevention (CDC) (2018). Crisis and emergency risk comm…
  3. Business and Professional Communication Quarterly
  4. ArXiv
  5. 10.1080/03637751.2010.502536
  6. 10.1111/j.1460-2466.2008.01410.x
  7. 10.1111/j.1083-6101.2006.00019.x
  8. 10.1108/JPBM-02-2022-3864
  9. Vanderbilt Hustler
  10. Technical communication
  11. Defending Digital
  12. 10.1177/1077699014538827
  13. Vanderbilt Hustler
  14. Effective crisis communication: Moving from crisis to opportunity
  15. The Washington Post
  16. The collected poems of W. B. Yeats