Journal of Business and Technical Communication Oct 1993

This is a Pedagogical Essay on Voice

RICHARD C. FREED

Abstract

Rhetorical voice is rarely discussed in business, professional, or technical communication textbooks, despite its strategic importance in aligning writer and audience so that persuasion can occur. This article identifies those aspects of the rhetorical situation that shape voice and presents a heuristic that writers can use to identify the components of voice and to construct their personae.

Journal
Journal of Business and Technical Communication
Published
1993-10-01
DOI
10.1177/1050651993007004004
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Topics
modern rhetorical theory rhetorical criticism writing pedagogy argument technical communication
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References (1)

  1. Broadhead, Glenn J
    Carbondale: Southern Illinois University Press and the Conference on College Composition …
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