Abstract

This study explores how prompting techniques, especially those integrated with rhetorical analysis results, may improve the effectiveness of artificial intelligence (AI)-generated business communication messages. I conducted an experiment to assess the effectiveness of these prompting techniques in the context of crafting a negative message generated with ChatGPT 3.5 ( n = 85). A multiple regression was calculated to explore prompting techniques’ impact on the negative message grades and how each technique influences the message grade. The results ( F(4, 80) = 31.84, p < .001), with an adjusted R2 = .595, indicate a positive relationship between prompting techniques and the effectiveness of AI-generated messages. This study also identified challenges related to students’ AI literacy. I conclude the study by recommending practical measures on how to incorporate AI into business and professional writing classrooms.

Journal
Journal of Technical Writing and Communication
Published
2024-10-01
DOI
10.1177/00472816241260033
Open Access
Closed
Topics

Citation Context

Cited by in this index (1)

  1. Technical Communication Quarterly

Cites in this index (2)

  1. Journal of Business and Technical Communication
  2. Rhetoric Society Quarterly
Also cites 19 works outside this index ↓
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