New Avenues in Teaching Written Communication: The use of a Case Study in Crisis Management

Laurence Barton Pennsylvania State University

Abstract

The case method of teaching is increasingly utilized as a tool for the teaching of business communication and technical writing. In addition to providing students with meaningful exposure to actual companies and written products, the use of cases challenge students to assume one or many various positions within an organization where effective communication with myriad publics is essential in meeting organizational goals and objectives.

Journal
Journal of Technical Writing and Communication
Published
1993-04-01
DOI
10.2190/e1eq-p5xx-1wyy-f23c
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Cited by in this index (1)

  1. Journal of Business and Technical Communication

References (15) · 1 in this index

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