Rhetorical Hegemony: Transactional Ontologies and the Reinvention of Material Infrastructures

Catherine Chaput University of Nevada, Reno ; Joshua S. Hanan University of Denver

Abstract

ABSTRACTThis article proposes rhetorical hegemony as a new materialist intervention into the production of alternative political economic futures. It problematizes contemporary theories of hegemony that assert affect as beyond rhetorical engagement, suggesting that these accounts fail to produce viable political economic alternatives because they use, but do not reinvent, the prevailing affective relations. Turning to and extending Foucault's middle and late work to forge a different model, the article discusses rhetorical hegemony as the entangled relationships between materiality and power. In conversation with other contemporary theories, it argues for a practice of rhetorical hegemony that materially recapacitates energetic potential and, consequently, the milieu. The article ends by outlining the rhetorical, political, and intellectual implications of this shift.

Journal
Philosophy & Rhetoric
Published
2019-11-21
DOI
10.5325/philrhet.52.4.0339
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Cited by in this index (8)

  1. Rhetoric Society Quarterly
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