Present Tense: A Journal of Rhetoric in Society Jan 2018 RSS Open Access

Corporate Kairos and the Impossibility of the Anonymous, Ephemeral Messaging Dream

Abstract

“Yik Yak was simply too open, too democratic, too anonymous, and too ephemeral to survive in the monetization-driven world of social media platforms today. Unlike Snapchat, which we use as counterpoint in this article, Yik Yak appears to have been incompatible at the structural level with what we call corporate kairos.”

Journal
Present Tense: A Journal of Rhetoric in Society
Published
2018-01-20
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argument social media
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