Abstract
Have you ever wondered how design matters other than in content, structure, and insightful arrangement? Amy Gore's latest text, Book Anatomy: Body Politics and the Materiality of Indigenous Book History, can provide some answers to this question. A single sentence from the concluding chapter in her book--- "When we read a book for its narrative content only, we miss half the story" (p.125)---speaks volumes about where lies the book's alternative rhetorical possibility. This alternative rhetoricity rests on paratextuality manifesting a text's layout, cover design, and spatial texture that make up the cornerstone of design-based communicative practices.