Business and Professional Communication Quarterly Sep 2018

Selections From the ABC 2017 Annual Conference, Dublin, Ireland: Teaching With Yeats’s Elegance and Wilde’s Wit

D. Joel Whalen DePaul University

Abstract

This article, the second of a two-part series, features 13 My Favorite Assignments that were introduced at the Association for Business Communication’s 82nd annual conference held in Dublin, Ireland, in 2017. The pedagogical innovations include assignments that teach students how to conduct primary research, present their findings, package messages for electronic media, and enhance students’ career and personal development. Additional assignment support materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects—are posted on the Association for Business Communication and DePaul University Center for Sales Leadership websites: http://www.businesscommunication.org/page/assignments and https://salesleadershipcenter.com/research/business-professional-communication-quarterly-my-favorite-assignment

Journal
Business and Professional Communication Quarterly
Published
2018-09-01
DOI
10.1177/2329490618768023
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Topics
writing pedagogy teacher development professional writing
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References (7)

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  4. Howard R. A. (2008)
    Ethics for the real world: Creating a personal code to guide decisions in work and life
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    Kiss, bow, or shake hands: The bestselling guide to doing business in more than 60 countries
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  1. 10.1037/h0022100
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  2. Williams R. (2015)
    The non-designer’s design book: Design and typographic principles for the visual novice
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