IEEE Transactions on Professional Communication
3229 articlesDecember 2019
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Caveat Emptor: How Lay Technical and Professional Communicators Sell Technical Products in C2C E-Commerce ↗
Abstract
Background: Consumer-to-consumer (C2C) e-commerce involves consumers re-selling products to other consumers using online platforms. Research identifies trust as a major factor in this exchange. It concludes that seller-generated product descriptions can mitigate mistrust. Further, technical and professional communication research can reveal what content sellers tend to provide and can reveal how platform design may encourage that content. Literature review: C2C e-commerce and TPC researchers agree that mistrust can be mitigated by detailed content, and they call for platform designers to help improve platform and seller reputations. Research questions: 1. What content do sellers provide about their technical products? 2. How do the platforms' web form designs and the associated documentation about listing a product for sale encourage certain content types? Research methodology: Four platforms were chosen using specific criteria. Product descriptions were collected once per week for six weeks, generating 1900 product descriptions. These descriptions were unitized and given reliable content categories, a methodology called quantitative content analysis. Further, the documentation and processes for posting items were explored to determine how they may encourage content types. Results/discussion: Sellers mostly provide product information and sales procedures, and they rarely give benefits and goodwill to the buyer. The platform design seems to encourage this content because of the content-entry process, the content-entry options, and the required and unrequired content entry. Conclusions: This study invites technical and professional communicators to provide more guidelines for users about the kinds of content they may include, and designers to explore the content entry process using usability and user-experience research.
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This special issue on user-generated content and its effect on the profession asks, “What might professional technical communicators do with user-produced documentation?” The question is both descriptive—what can technical communicators do with UGC?—and normative—what should technical communicators do with UGC? Answering it requires taking stock of the multiple roles that technical writers play within and outside To serve effectively in these roles, technical communicators must listen to what users are saying. Yet, despite their best efforts, technical communicators have not always been able to anticipate users’ needs [11]—and some users may simply want to learn how to operate the technology in the way that the inventors intended [12]. UGC might offer a glimpse into some users’ narratives, but it is up to professional technical communicators to determine how those narratives fit into the mosaic of users’ experiences with a product or service. These are the concerns that contributors grapple with in this special issue.
September 2019
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Abstract
Background: Business competition, globalization, increasing opportunities presented by information and communication technology, the increased number of remote workers, and the emergence of computer-mediated groups have propelled the use, deployment, and growth of virtual teams in the past decade. A recent survey of 1,372 business respondents from 80 countries found that 85% of the respondents worked on virtual teams. The increasingly important role of virtual teams in organizations has spurred a parallel growth in research examining various aspects and challenges of these teams. Research goal: This paper reports on a systematic examination of the literature on virtual teams through which we provide a thorough review, analysis, and synthesis of research published in the past 10 years. Methodology: We follow the systematic literature review methodology proposed by Ramey and Rao to examine theories, research problems, research focuses, research methodologies, and major findings of 149 related studies on virtual teams published between 2007 and 2018. Results and conclusions: By using thematic analysis, we develop a research taxonomy that summarizes the main themes of existing research in the field; we develop a research model of independent, dependent, and moderator constructs that the existing research has examined; we identify the major limitations, unresolved issues, and gaps of existing research; and we suggest opportunities and directions to guide future research by proposing a set of research questions that remain unanswered. The research offers several theoretical and practical implications for scholars, remote workers, knowledge engineers, technology developers and designers, and professionals working in virtual settings.
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The Effect of Leader Rapport-Management Feedback on Leader–Member Relationship Quality and Perceived Group Effectiveness in Student Teams ↗
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Background: Preparing students to work on teams in the workplace is both important and challenging. The transfer of learning from school to work requires that faculty provide guidance to support teamwork processes, including team communication. Literature review: Leader communication, especially when nondirective, has been associated with team success. Nondirective leaders influence others and develop quality relationships through personal rather than position power. Personal power is created partly through interactions in which a leader's linguistic behavior effectively manages rapport with team members. Research questions: We wanted to explore the influence of team member feedback on leader rapport management, leader-member relationship quality, and perceived team effectiveness. Research methodology: We designed a feedback intervention that was delivered to team leaders within multidisciplinary student teams in a technical writing course. The study was a traditional, intervention-based, between-subjects quasi-experiment. Results/discussion: Despite its singular focus on team leader behavior, the intervention resulted in higher perceived group effectiveness. Although leader rapport management and leader-member relationship quality were higher in teams with feedback intervention, the effects were not statistically significant. Conclusion: We discuss several potential causes of our results, including several options for future research. Ultimately, because the intervention is simple to create and efficient to share, we conclude that it can supply instructors with one useful tool for intervening in student teamwork processes to improve team outcomes and for emphasizing the importance of interpersonal communication and leadership in teams.
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Research problem: This study investigates the way in which large Chinese firms communicated occupational fatalities in corporate social responsibility (CSR) reports. Research questions:1. Did the sample firms disclose information about workplace fatalities in their CSR reports? 2. What communicative strategies were used in the disclosure for the purpose of self-legitimation? 3. How were these strategies manifested linguistically and rhetorically? Literature review: The study is based on legitimacy theory, which suggests that when reporting bad news, firms may use communicative strategies to maintain or restore organizational legitimacy. Previous studies of negative CSR disclosures focus more on information selection and omission than on information presentation. A lack of consideration of actual organizational performance in some studies also makes it less feasible to account for strategies that firms use to misrepresent reality. Methodology: The study compared CSR reports issued by Fortune 500 Chinese firms with the firms' reports of fatal occupational incidents to see whether the incidents were reported faithfully. An integrated analytical framework of legitimation strategies, developed from previous studies of legitimation in organizational communication, was applied to the analysis. Results and conclusions: Most firms disclosed their fatality incidents. Legitimation strategies-in particular, positive performance evaluations and corrective actions-were used by the firms to de-emphasize or minimize the bad news. This study calls for greater attention from CSR monitors and professionals to information presentation as an important indicator of report quality. The findings are limited to one type of CSR disclosure and to the firms that were examined.
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Abstract
Background: This study adopted a corpus-linguistics approach to investigate the gender effects in students' technical and scientific writing. Specifically, we analyzed whether gender influenced how males and females used adverbs (e.g., very, really, and definitely) and passive voice (e.g., the article was published in the journal). The overuse of both adverbs and passive voice has been associated with poor writing clarity and concision. Literature review: Previous research works on gender effects in language have been mixed. Since these are all the essential elements of effective technical communication, teachers need to know what gender effects might exist. Research questions are as follows: 1. Does gender influence the student writers' use of adverbs? 2. Does gender influence the student writers' use of passive voice? Methodology: The sample included 87 writers (46 females and 41 males) who contributed to a 757,533-word corpus. Researchers analyzed 12,111 instances of adverbs and 4,732 instances of passive voice within a variety of technical texts. Results/discussion: Female writers used significantly more adverbs as well as more additive/restrictive, degree, and stance adverbs than expected. Male writers used more linking and manner adverbs than expected. Female writers also used significantly more passives, particularly passive verbs associated with reporting findings and interpretation. In contrast, male writers associated with passive verbs used to describe methods and analyses. Overall, the results suggested that females and males used the same style markers to fulfill different rhetorical functions.
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How Technology Support for Contextualization Affects Enterprise Social Media Use: A Media System Dependency Perspective ↗
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Research background: Using enterprise social media (ESM) in the workplace has become an important channel for initiating communication activities for employees in the organization. However, some organizations reported that they did not obtain expected returns from their ESM investments. This outcome may be attributed to employee underutilization of ESM. Thus, exploring how employees use ESM is vital to improving communication efficiency. Research questions: 1. How does ESM support for contextualization affect employees' dependency relations with ESM? 2. How do dependency relations affect ESM use? Literature review: For professional communicators and other workers, dependency relations can enhance their media use behavior by channeling more useful information. In studying how professional communicators use a medium, researchers indicated that users' continuance intention rarely occurs without users' dependency on the medium, thus making media system dependency (MSD) relations critical for media use. Based on the MSD theory, we investigate how ESM support for cognitive and affective contextualization affects employees' understanding, orientation, and play dependency relations with ESM, and consequently affect work-related and social ESM uses. Methodology: We surveyed 258 employees of a large software development firm in China. Results and conclusions: Our findings suggest that technical and professional communicators who have not yet used ESM in their work may take the following steps: 1. explore ESM and their specific use by employees; 2. manage and control different information sharing among employees on ESM so as to satisfy employees' different goals; and 3. design and develop different ESM functionalities.
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H. A. McKee and J. E. Porter: Professional Communication and Network Interaction: A Rhetorical and Ethical Approach [Book Review] ↗
Abstract
Digital media abound, so technical communicators must continually invent new ways to communicate in these new technologies. They must understand new media and find the most effective ways to use them. Using rhetorical and ethical theory, the authors of this book analyze the changes to professional communication provoked by technological advancement. The book offers case studies and analysis to demonstrate approaches to network interactions such as phatic communication, rhetorical interaction, social listening, and artificial-intelligence (AI) agents. This book is divided into two sections. The first details rhetorical and ethical approaches in communication; the second examines four “Cases of Network Interaction.” The first half of the book explains how rhetoric and ethics can be used to help create successful networked communication. The second half recommends how to apply rhetoric and ethics in specific workplace settings. Each chapter contains detailed subheadings and a helpful conclusion summarizing its main points, a feature sure to help students and novices digest the theoretical concepts presented. The summaries will also help readers who must quickly read and understand a specific topic without having to read the book in its entirety. This book provides a fairly general overview of the main issues influencing communication using digital media and new technology. It offers case studies and key concepts that could be applied to a variety of fields. This book could be used as an introduction to corporate communication across industries. It focuses on a few key rhetorical concepts; therefore, other theories such as postcritical approaches are not considered. This book introduces rhetorical theory applied to realworld cases. Doing so might help a wider range of readers see practical applications for it, even though the book does not offer rules, checklists, or guidelines to follow in networked communication. Nevertheless, the book clearly offers a comprehensible introduction to cases and considerations for professional communication and network interaction.
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This book offers a hands-on master class in building effective data graphics using the ggplot package for the R language. While the implied audience is researchers in the social sciences, there is a lot of practical wisdom here for anyone who works with numerical data. This book treats both the theoretical principles of effective data visualization design (in the mode of Edward Tufte, Stephen Few, Alberto Cairo, and others) as well as concrete guidance on how to integrate such wisdom into a slick data-analysis workflow in the R ecosystem. This practitioner-oriented approach is a very welcomed addition to the literature. By covering both the whys and the hows of data visualization, this single volume swiftly equips researchers to build compelling graphics from their numerical data. The book itself is attractively typeset. One commendable feature is the direct integration of many graphics alongside the corresponding passage of text, by setting them in the wide scholar’s margins. This richly graphical approach makes the lessons engaging, tangible, and enjoyable to read. The book ends with a generous Appendix, which is a compendium of various productivity-oriented tips for working in the R and tidyverse ecosystems. This single volume represents an excellent entry point for those wishing to enhance their capabilities in data visualization. Much of the relevant theoretical work is covered explicitly, and the rest is clearly signposted. The software tools presented are mainstream, open source, and powerful, and the author’s enthusiasm for the ecosystem is infectious. There is only one topic that felt slightly overlooked: the importance of choosing appropriate ranges and divisions for the axes of a graph. Indeed, many of the figures in the book seemed a bit too cluttered with excessive gridlines and tick marks. These are minor gripes, though. Overall, the book is a welcome and timely volume that is full of practical wisdom for producing attractive and effective technical graphics.
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Introduction: Professional communication instructors in transnational contexts face unique challenges when helping students transition into the workplace. These challenges include preparing students for multilingual workplaces and educational settings, as well as multicultural communication in English at transnational workplaces. About the case: The authors, working at an international branch campus (IBC) in the Middle East, wanted to revise their assignments in a technical writing course for engineers in order to better prepare students for the realities of professional communication in the region. Situating the case: Engineering students matriculate into an increasingly diverse workplace, but instructors may not adequately understand the needs of employers in transnational corporations. Methods: Semistructured interviews were conducted with students and alumni of the IBC, and transcripts were coded for common themes. Results/discussion: Students and alumni had different perceptions of workplace communication genres, expectations for detailed writing, and the ability to adapt rhetorical strategies for different contexts. Alumni experienced a gap between their professors' and their workplaces' expectations for business genres and level of detail. They also reported that one of their significant challenges was adopting a flexible mindset toward written and spoken communication practices. Conclusions: Professional communication instructors should emphasize the strengths of multilingual writers, particularly their sense of language difference and rhetorical attunement, to better prepare them for the transnational workplace, in both the US and abroad. The authors describe changes in their pedagogy to help students adopt a more flexible and industry-oriented mindset toward technical communication.
June 2019
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Background: Professional communication instructors give profuse feedback on student writing in service or introductory courses; however, professional communication has traditionally borrowed feedback practices from first-year writing. In addition, professional communication instructors have relied on lore instead of data when giving students feedback. Literature review: Three recent studies examine the content of feedback comments given by professional communication instructors; nevertheless, these studies open questions about how professional communication instructors enact their pedagogical values when giving feedback. Research questions: 1. What do instructors value when teaching professional communication service courses? 2. What do instructors emphasize in their feedback? 3. To what extent do instructors' values align with the feedback that they give on students' writing? Research methodology: To answer these questions, this pilot study does close qualitative work to test interview questions and a coding scheme formed by inductive content analysis. I triangulated four interviews about instructors' pedagogical values with content analysis of their 599 feedback comments on students' writing. Results and discussion: The results reveal three implications: Rhetorical terminology may contradict the goals of professional communication, overly conversational or directive feedback may not give students tools to improve their writing, and borrowing pedagogical training from first-year composition may not prepare instructors to teach professional communication. Conclusion: Tensions between instructors' values and their feedback comments highlight a lack of consensus about professional communication's pedagogical values for the service course, particularly higher order values, such as audience analysis or purpose through giving feedback.
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Background: Virtual teams are more and more common since the internet and mobile revolutions. Organizations are facing new challenges due to the lack of interpersonal relationships between the members of these teams. This study examines common team processes in an e-environment, relying upon two virtual team types: temporary and ongoing teams. Literature review: The aim of the review is to provide an overview of the challenges of such teams and to understand the complexity of team processes in such an environment. Research questions: 1. Does the type of virtual team have an impact on the quality of common team processes? 2. Can criteria be identified to determine which type of virtual team is more appropriate for given tasks? Research methodology: A quantitative test was conducted to compare the mean gaps between temporary and ongoing teams in trust, communication, and five collaborative processes. Then, by employing qualitative thematic analysis, we constructed a conceptual model to understand the reasons for these mean gaps. Results: Primary findings indicate that all but one of the tested processes achieved higher levels in ongoing teams rather than in temporary ones. Also, the more the collaborative process entails complex activities involving social bonds, the greater the gaps between the two team types. Conclusion: At the initiation of a virtual team, it would be best to focus on projects limited to elementary activities. If more complex team activities are anticipated, virtual team members should work together for an extended period.
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"Bottlenecks: Aligning UX Design with User Psychology", written by David C. Evans and technically reviewed by Dr. Peter Meyers, informs "entrepreneurs, designers, developers, publishers, and advertisers" of the relationship between user psychology and UX design, stating that "digital innovations must survive the psychological bottlenecks of attention, perception, memory, disposition, motivation and social-influence if they are to proliferate" (p. xiii). Bottlenecks aims for readers to understand the psychological considerations that one must make when instituting digital memes, which are digital ideas, inventions, or particles of culture whose diffusion through a population can be observed (p. xiv). Overall, Bottlenecks is an excellent resource for anyone in a marketing, research and development, or design role at a company that produces digital memes.
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Introduction: Technical and professional communication (TPC) instructors value audience awareness, using peer- and client-based projects to facilitate it. We explore how students' audience awareness is facilitated by the case method, which presents students with a professional communication task within a workplace scenario. Situating the case: Case-method research suggests including a detailed audience and situation, multiple genres, and multimedia. Few studies have explored how case materials facilitate students' audience awareness. About the case: A 12-week case that was consistent with case-method research asked students to respond to an engineering firm's internal problem with a proposal and report. How the case was studied: Students from two sections of a genre-based course completed reflections about their audience awareness after the proposal and report. We qualitatively analyzed 51 reflections. Results/discussion: Students stated they could understand the facts about their primary audience but couldn't identify secondary and tertiary audiences. Students stated they could identify audience needs, but they disagreed about the amount of detail to understand those needs. Also, students stated they could respond to the audience using appropriate evidence and writing style. Conclusions: When using the case method, instructors should know that students may need varying levels of detail to interpret their audience's needs. Also, including data and conflicting needs gives students opportunities to make strategic decisions about content.
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Introduction: ABET has approved changes to the EAC's Criterion 3 that will take effect for the 2019-2020 accreditation cycle. Among many changes and rearrangements is the introduction of the term “engineering judgment” as one of the competencies that students must develop to prepare for professional engineering. Literature review: However, engineering judgment is not defined in the criterion, and although it is a ubiquitous concept in the philosophy of engineering and engineering education, little empirical investigation has been undertaken into the practice of engineering judgment. And there is even less conceptual or empirical investigation into communication's role in the practice of engineering judgment. Research questions: 1. What does engineering judgment look like in practice? 2. How does the sociotechnical situation affect engineering judgment? 3. What role does rhetoric have, not only in communicating judgments, but informing them as well? 4. How can teachers and practitioners in engineering and technical communication use these findings to facilitate better judgment in the classroom and at work? Methods: Using videotape and fieldnotes, the author examines the two sequences of decision-making from a student engineering design project. An ethnomethodologically inspired framework is used to exhibit the phenomenal details of “doing” engineering judgment. Discussion/conclusion: Data reveal that engineering judgment may be fruitfully understood by educators as not just a cognitive and individual ability to apply technical knowledge, but instead a capacity of participants to rhetorically establish common cause to interrogate and reflect on the relations between technical data and situations.
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Introduction: Under the influence of economic globalization, many enterprises are seeking more markets in developing countries, and more Chinese business expatriates are being sent to work in host countries. This study explores Chinese business expatriates' communication experience and identity work in three African countries, and their perceptions of the functions of English or the local language in transnational business communication. About the case: This article explores the following research questions: 1. How do Chinese business expatriates experience their cultural and national identity when using a foreign working language in a host country? 2. How do Chinese business expatriates evaluate the functions of a foreign language in their transnational communication? 3. What suggestions can be provided for future business expatriates and their transnational/globalizing companies? Situating the case: The process of identity construction and business expatriates' identity work in a host space are interpreted in the context of Hofstede and Hofstede's acculturation curve. Other key concepts related to transnational business communication, including third space as defined by Bhabha, are also addressed. Methods/approach: Using a case study approach, the researchers examine four participants' transnational business communication experiences and interpret their identity work through the data collected in the form of interviews. Results/discussion: The researchers find that the business expatriates realized the importance of English or local language communication competence in a transnational business space, although they still kept their Chinese cultural and national identity. Conclusions: This study contributes to transnational business communication by helping professionals to understand the language and cultural challenges faced by Chinese business expatriates, and offers suggestions for globalizing companies that send employees to host countries.
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Abstract
Background: Although agile and Scrum have been important frameworks in software engineering for over a decade, little research has explored how teams use Scrum language within their sprints. Literature review: Most explorations of Scrum communication have been collected through self-reported means. These studies are inherently unable to explore how Scrum teams use Scrum-centric language in their meetings in ways that adhere or run counter to standard Scrum practice. Research questions: 1. In what ways is Scrum reflected in the language used by team members in various sprint meetings? 2. What associations exist between the job title of team members and their use of Scrum language? 3. What does a discourse analysis reveal about the ways in which this team uses language to value and discount Scrum? Research methodology: For three sprints over 10 weeks, I recorded meetings of 27 Scrum team members. I transcribed these meetings, developed a codebook for assigning Scrum language categories, conducted an interrater reliability agreement on the data, completed a correspondence analysis on how Scrum language associates with meeting types and job titles, and conducted a discourse analysis to determine in what ways these teams value and discount Scrum. Results/discussion: Scrum language was found in all recorded meetings across all three sprints, with much language found in the planning meetings. Few associations existed between Scrum language and job title, suggesting that Scrum at this engineering firm is an egalitarian process. In addition, the discourse analysis revealed that this engineering firm valued User Story and Sprint Execution language while discounting Capacity and Story Pointing language. Conclusions: Although this group broadly adheres to Scrum practices about 68% of the time, this study finds that several current standard components of Scrum are routinely discounted. This exploratory study suggests that more research into the in-situ use of Scrum language in engineering workplaces is necessary to better inform engineering professionals about the communicative expectations of Scrum and to better enable engineering communication educators to prepare future engineers for Scrum realities.
March 2019
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Background- With communication skills deemed increasingly important for engineering graduates, we wanted to understand how writing is currently included in engineering classes, what challenges are caused by including writing in such classes, and what resources would be most useful to help engineering instructors more easily include writing in engineering classes. Literature review- Writing is a necessary skill for engineering graduates and has received increased attention in engineering classes. However, despite many instructors' beliefs that writing is an important skill for engineers, it is not typically taught in a systematic and comprehensive way across the engineering curriculum. Research questions- 1. What perceptions of writing, and specifically writing in engineering, do engineering instructors hold? 2. To what extent do engineering instructors report incorporation of writing activities and assignments in their classes? 3. What barriers do engineering instructors perceive as inhibiting the inclusion of more writing in engineering courses? 4. What resources do engineering instructors desire to expand and improve the inclusion of writing in engineering courses? Research methods: A survey was completed by engineering instructional staff (n = 190 respondents, 10.7% response rate) from seven institutions as well as by some members of the Big10+ Engineering Deans Mailing List. Instructors were asked about their general perceptions about writing in engineering and were also asked to consider the most recent engineering course that they taught and reflect on how they included (or did not include) writing in their course. Findings and conclusions- As expected, we found that most engineering instructional staff agree that writing skills are very important in engineering. Yet, we found that constraints on time and resources kept instructors from including more writing in their courses. This paper concludes with a discussion of our efforts to develop resources, such as rubrics, graded writing examples, and strategies for developing writing prompts, to help instructors include more writing in their engineering courses.
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In a world where mobile apps are a dime a dozen, Pablo Perea and Pau Giner give mobile app designers the tools and tips to design successful mobile apps, and they do so in plain language. The book targets designers, developers, and product managers. However, regardless of the reader’s background, the instructional information is communicated clearly. UX Design for Mobile addresses all aspects of making a mobile application, from designing the app to solutions to potential problems, and finishing with prototypes and usability testing. Experienced users may already have most of the information provided in the book, but they will gain helpful tips and fresh perspective from Perea and Giner. Readers new to the mobile app will find this book an important point of reference when starting each step of the app creation process.
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James A. Herrick: Visions of Technological Transcendence: Human Enhancement and Rhetoric of the Future [Book Review] ↗
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Technologists, research scientists, communication professionals, and others involved in computer and internet technologies, including graduate students, will find this book both relevant and prescient. Readers interested in philosophy, futurism, or the fate of humanity will like it too. The book achieves its purpose of outlining, with salient references and a sense of history, the prominent strains of thought in the transhumanist and human enhancement communities - and their philosophical forebears - along with critical responses. The book stands out as a comprehensive, measured look at technology, its future, and its narratives. The author's well-researched, historical look at the stories we tell ourselves about the future—and, crucially, how those stories drive technological advances and policies—details the beliefs of transhumanism: where those beliefs came from and how they are driving the shape of our future. The author also balances the book with critical responses to each of these narratives. The book is focused more on the mythology of the future and technology, rather than on practical applications of any of the technologies discussed. Therefore, it would be most suited to a graduate-level course, or for consideration by policy makers and designers who are potentially influenced by these myths. The book’s value - and its contribution to its field - is in its scope and context, as well as its critical balance.
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David Kmiec and Bernadette Longo Eds.: The IEEE Guide to Writing in the Engineering and Technical Fields [book review] ↗
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The IEEE Guide to Writing in the Engineering and Technical Fields is a concise manual for engineers, technical professionals, scientists, researchers, teachers, and students to improve their writing skills. Each chapter is short—ranging from 20 to 40 pages—and the entire book is 200 pages, including appendices. The book accomplishes its purpose of providing recommendations for writing activities and for "assessing the social situation of writing, then using that assessment to make writing decisions" (p. 5). Throughout the book, the authors offer short, manageable takeaway lessons to help readers make writing decisions and learn IEEE style for references. Compared to other engineering communication textbooks and manuals, this guide is short and manageable, yet its approach still considers the rhetorical and contextual dimensions of writing. Because it is brief, the guide does not explicitly cover ethics, risk communication, information graphics, presentations, and global or international communication. It also does not provide as many examples or complete samples of the genres and best practices discussed. Finally, as with other textbooks, some genres are missing, such as reviews, evaluations, and regulations. Nevertheless, these limitations do not diminish the value of the book in giving a concise and convenient overview of standard engineering communication genres and a rhetorically grounded framework for readers to use when writing in the engineering workplace. The book has potential for use in writing-intensive courses, where students must compose documentation for labs and projects, as well as for in-house training for employees. Its hybrid framework for making decisions as you write is flexible and can be applied to many different writing situations. Furthermore, the guide offers valuable, basic help on writing mechanics. It offers readers an approach to engineering communication that can help them think about the decisions that they make when they write and make thoughtful, informed choices in their writing.
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Reaching Out GloballyIEEE's vision is to "be essential to the global technical community and to technical professionals everywhere, and be universally recognized for the contributions of technology and of technical professionals in improving global conditions."Like its parent organization, the IEEE Professional Communication Society has been working for more than two decades to address the needs of engineers and professional and technical communicators worldwide by making research in our discipline available to those who need to use it.In our TRANSACTIONS, we have published the work of increasing numbers of authors from outside North America, particularly from Europe and Asia, and have likewise added representation from these two continents to our Editorial Board.Although we recognize that English is the lingua franca of business, science, and technology these days, we also know that not everyone who is a potential member of the TRANSACTIONS audience reads and comprehends English fluently.Even for those with fair proficiency, reading only the abstract of a journal article may require time and attention that are in short supply.Being able to review abstracts more quickly should increase research efficiency although the full text of the articles is in English.
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Abstract
Background:Recordings of gamers interacting with video games have become a mainstay of online video-sharing communities such as YouTube. Sometimes called Let's Play videos, those recordings include content relatable to usability testing sessions and potentially illustrate basic think-aloud protocols.Literature review:Research regarding think-aloud protocols indicates that the use of video to review concurrent user commentary is a valid usability testing technique, including sessions that include little to no tester instruction or intervention. Evaluation using a heuristic created for the studied interface can support this type of usability testing.Research questions:1. Based on a heuristic created from video game usability research, do Let's Play videos provide content representative of think-aloud protocols regarding usability of the games played? 2. Are relevant Let's Play videos potentially useful tools for illustrating think-aloud protocols to students unfamiliar with this type of usability testing?Methods:After reviewing research concerning video game heuristics to create a common set of guidelines, the author selected and reviewed five YouTube videos, gathering and coding information related to the heuristic.Results:The recordings were found to contain relevant information regarding video game usability based on the criteria developed from the literature, specifically considering verbalizations relative to think-aloud protocols.Conclusion:Because these gaming videos contain commentary measurable against a research-based heuristic for game usability, they could be used as an additional method to introduce think-aloud protocols to usability students.
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Abstract
Background: Knowledge workers have become “technologically-tethered,” increasingly using mobile and communication technologies to engage in work during nonwork or “after-hours” personal time. Literature review: Research has identified several individual- and organizational-level predictors of this after-hours technology-enabled work behavior and its primarily negative consequences. However, little is known regarding the behavior's potential benefits or the ways in which it is affected by technology characteristics. Research questions: 1. How do technology characteristics affect after-hours work connectivity? 2. How does after-hours technology use affect work-life balance? Methodology: We test our hypotheses with a survey-based research design involving 312 knowledge workers, and analyze our data with covariance-based structural equation modeling. Results: After-hours work connectivity increases when the technology affords lower levels of immediacy and greater levels of concurrency, rehearsability, and reprocessability. A post-hoc analysis reveals that workers who might be expected to have low levels of after-hours work connectivity-such as those who have children at home or whose employers have a high segmentation norm-have higher levels of after-hours connectivity than their counterparts when the technology has high concurrency. We also find support for a curvilinear (inverted-U shaped) relationship between after-hours technology use and work-life balance. Conclusion: Individuals are amenable to interweaving technology-enabled work with nonwork tasks when the technology facilitates asynchronous and user-controlled interactions. Furthermore, this interweaving has a positive impact on work-life balance, up to a point. We discuss the implications of these findings for research and practice.
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Social Network Site Skills for Communication Professionals: Conceptualization, Operationalization, and an Empirical Investigation ↗
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Background: The primary goal of the current study was to conceptualize and operationalize social networking sites (SNS) skills for communication professionals. Literature review: The development of the definition and measurement instrument began with a critical look at internet skills literature. We propose a three-fold instrument for measuring SNS skills: communication, content creation, and strategic SNS skills. Research questions: 1. Which skills do communication professionals need to effectively use SNS? 2. Which SNS use-related factors contribute to the level of SNS skills? Method: We ensured that the proposed measures reflected typical SNS uses for communication professionals. All items in the instrument used a scale that contained statements about SNS skills, with answer formats that ranged from “Not at all true of me” to “Very true of me.” After the development of a first survey instrument, we conducted cognitive interviews that resulted in some amendments to the proposed skill items to improve clarity. The SNS skill scales and their characteristics were then tested in a pilot study. Results: The resulting instrument was refined in the final study among 203 German communication professionals. Conclusion: The findings suggest a recommendation for the use of a 15-item survey measure for communication, content creation, and strategic SNS skills in professional contexts. Our findings furthermore suggest that communication and content creation SNS skills are better developed than strategic SNS skills. Finally, several SNS use variables were identified as predictors of SNS skills.
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Principles of Place: Developing a Place-Based Ethic for Discussing, Debating, and Anticipating Technical Communication Concerns ↗
Abstract
Background: This paper offers a hybrid, place-based ethic drawn from multiple perspectives as a way to reinvigorate ethical thought for technical communicators. Literature review: Aldo Leopold's land ethic asks us to consider actions beyond our immediate surroundings. Martin Buber's dialogic ethics complement a land ethic and interrogate interpersonal communication. Anticipatory technology ethics recommends the integration of ethical discussions and decisions during the design phase of new technologies. Together, these three approaches inform a place-based ethic for technical communicators. Research questions: 1. How might we meaningfully merge the many ways that technical communicators from varying backgrounds approach ethics into a useful ethical model that considers human interaction, technological innovation, and physical place? 2. How might such a merged model, what we call a place-based ethic, affect technical communication design? Methods: We analyze cases including documents from radical environmental defense groups, a restyling of certain federal court rules from legalese into plainer language, the creation of mortgage documents suitable for consumers and industry professionals, and the action-research design phase of a locative mobile application about public art. Results and conclusion: The cases provide concrete examples of the components of a place-based ethic, and we conclude that designing with a place-based ethic includes actively acknowledging the value of the environment, seeking areas for dialogue among involved parties and celebrating dialogue where it occurs, seeking shared spaces, clearly stating anticipated outcomes, and usability testing for potential ethical issues.
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Aaron Marcus, Masaaki Kurosu, Xiaojuan Ma, and Ayako Hashizume: Cuteness Engineering: Designing Adorable Products and Services [Book Review] ↗
Abstract
Computers are now programmed to support emotion; we communicate with our computers as if the computer was another human, not a machine. As a result, user interfaces are being “cutesified” because people love and respond to cute things. This is the basic premise of Cuteness Engineering. Designers, developers, usability researchers, and graduate students will learn the history, key terms, problems, research findings, and international issues pertaining to cuteness engineering, and they will gain exposure to case studies from Japan and China. The book offers strategies and interviews with cuteness designers. This book serves as an introduction to the developing field of cuteness design in the user experience. It is divided into five main chapters, excluding the introduction and conclusion chapters. The first two chapters explore cuteness in Japan and China, the next chapter provides a taxonomy of cuteness, and the final two chapters consist of interview transcripts with user-experience designers. The next logical question the book addresses is “Why cuteness?” To answer this question on a broad scale, the authors use cross-cultural research to examine cuteness in different cultures. This research was used to create and validate their taxonomy of cuteness. However, this taxonomy is general and does not consider the culture-specific attributes of cuteness. To address this problem, the authors study the specific, attributes of cuteness in Japan, China, and the US. They hypothesize that cuteness varies among cultures. According to this theory, different styles of cuteness should be used in different cultures. At the same time, the authors also claim that cuteness can be universal and shared amongst a global audience. Since cuteness is considered a universal language, cuteness is a tool used to help close the gap between technologies, designs, and users. This contradiction limits the overall findings of this book. However, this limitation can be rectified by further clarifying the difference between the goals of cuteness itself (which are universal), and the goals of the individual styles of cuteness (which vary based on culture). Exploring this relationship between the purpose of cuteness and the styles of cute presents an opportunity for future research in cuteness engineering.
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Faculty and Student Perceptions of the Impacts of Communication in the Disciplines (CID) on Students’ Development as Engineers ↗
Abstract
Background: Research suggests that communication instruction is particularly effective when situated in disciplinary courses. While studies show that this approach improves communication skills, less is known about how it enhances engineering learning. Literature review: Prior work includes approaches to integrating communication into engineering, studies of writing to learn, and explorations of the role of communication in identity development. Research question: How might the integration of communication instruction and practice into undergraduate engineering courses support engineering learning? Methodology: Because little is known about how communication instruction enhances engineering learning, we conducted an exploratory case study of an established integrated program in one European university. Participants included six engineering instructors, five engineering program heads, and six engineering students. Using interviews and focus groups, we explored the engineering-specific gains that faculty and students perceived from integrating communication assignments into engineering courses. Results: Our analysis yielded three salient areas of learning: 1. understanding disciplinary content, 2. selecting important information, and 3. justifying choices. While the first aligns tightly with writing-to-learn research, all three themes, in fact, bridge content learning and disciplinary literacy to enhance students' development as engineering professionals. Conclusions: Communication instruction can potentially support engineering learning through assignments that prompt students to select information in ways that are consistent with both disciplinary values and the needs of stakeholders, and make and justify decisions about approaches and solutions in ways that demonstrate sound engineering judgment.
December 2018
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Hand Collecting and Coding Versus Data-Driven Methods in Technical and Professional Communication Research ↗
Abstract
Background: Qualitative technical communication research often produces datasets that are too large to manage effectively with hand-coded approaches. Text-mining methods, used carefully, may uncover patterns and provide results for larger datasets that are more easily reproduced and scaled. Research questions: 1. To what degree can hand collection results be replicated by automated data collection? 2. To what degree can hand-coded results be replicated by machine coding? 3. What are the affordances and limitations of each method? Literature review:We introduce the stages of data collection and analysis that researchers typically discuss in the literature, and show how researchers in technical communication and other fields have discussed the affordances and limitations of hand collection and coding versus automated methods throughout each stage. Research methodology: We utilize an existing dataset that was hand-collected and hand-coded. We discuss the collection and coding processes, and demonstrate how they might be replicated with web scraping and machine coding. Results/discussion: We found that web scraping demonstrated an obvious advantage of automated data collection: speed. Machine coding was able to provide comparable outputs to hand coding for certain types of data; for more nuanced and verbally complex data, machine coding was less useful and less reliable. Conclusions: Our findings highlight the importance of considering the context of a particular project when weighing the affordances and limitations of hand collecting and coding over automated approaches. Ultimately, a mixed-methods approach that relies on a combination of hand coding and automated coding should prove to be the most productive for current and future kinds of technical communication work, in which close attention to the nuances of language is critical, but in which processing large amounts of data would yield significant benefits as well.
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Abstract
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More Than a Feeling: Applying a Data-Driven Framework in the Technical and Professional Communication Team Project ↗
Abstract
Introduction: Group projects are a common pedagogical tool for technical and professional communication courses. These projects provide students with valuable learning experiences that they would not otherwise receive working individually. However, student group projects come with some unique challenges, such as unequal distribution of work, unequal levels of learning, and perceptions of fairness. Situating the case: While many instructor-led resources and strategies exist for facilitating group projects, fewer student-empowering strategies exist. Data provide one potential way to empower students to take ownership of their team experience and make more informed decisions throughout the teamwork process. About the case: This teaching case was born out of a response to the many teamwork problems that are outlined in the literature and that the author has observed as an instructor. This teaching case describes the implementation and outcomes of a data-driven framework for decision making called collect, analyze, triangulate, and act (CAT) that the author developed. After they learned about the CATA framework, the students completed a series of data-driven exercises during the team formation, team functioning, and team evaluation stages of the team project. Perceptions of CATA's effectiveness were collected after the project ended. Methods: A mixed-methods approach, which included a survey and a series of interviews, was used to gain insights into how both team members and team leaders perceived the CATA framework. Results: Survey results indicated that students found the CATA framework helpful in many team contexts. Students expressed particularly strong opinions about how CATA aided in the fairness and accuracy of peer evaluations, was helpful for self-reflection, and was useful for making informed arguments to convince team members of a decision. Interviews with team leaders revealed that appealing to data using the CATA framework was helpful in managing the team but had limited capacity to aid in managing conflict. Conclusions: Students realized many benefits from the CATA framework, and some team leaders even felt empowered in certain instances by appealing to data. However, instructors should still consider scaffolding data literacy and teamwork skills for students to be fully prepared for successful teamwork.
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Exploring an Ethnography-Based Knowledge Network Model for Professional Communication Analysis of Knowledge Integration ↗
Abstract
In contemporary knowledge-intensive spaces, workers often team with experts from different disciplinary backgrounds and different geographic locations and, thus, they face the challenge of integrating knowledge in their work. When modeling how communication can be improved in these circumstances, previous studies have often relied on social network analysis to understand the aggregate exchanges among team members. In this study, rather than analyze social networks (people linked by communication), we argue that network analysis of knowledge networks (people linked by common knowledge) presents an opportunity to better understand and address the challenge of knowledge integration in organizational contexts. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Research questions:</b> 1. How can professional communicators use the distribution of knowledge on teams as a structure for planning interventions in the work of complex, collaborative teams? 2. What kinds of insights do networks of specific knowledge areas offer professional communicators about team communication challenges? <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Literature review:</b> We describe prior uses of network analysis in professional communication research that inform our development of a knowledge network. In particular, we review current literature and highlight network-based concepts that we believe are organizing principles of knowledge networks. Previous literature has shown that network models, particularly social network models, are useful tools for professional communication researchers to examine a range of communication factors and practices. However, professional communication research has yet to fully explore the possible contributions of knowledge networks to understand communication processes. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Methodology:</b> We conducted an ethnography of a team science collaboration and used observations to create a survey of terms that measured subjects’ self-professed understanding of key concepts. We used the survey results to produce a bimodal network model of agents and terms, in which we binarized link values after filtering for only the highest-rated terms for each subject. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Results:</b> The model demonstrated that the team collaboration broke into two distinct groupings. Ego networks extracted from this parent network showed that concepts commonly well-understood in the team join together multiple subgroups of expert knowledge. <bold xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">Conclusions:</b> The knowledge network is a useful instrument in helping team members understand possibilities for integrating knowledge across disciplines and subspecialties. The visual produced by this model also can be useful for developing research questions and strategizing work processes.
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Abstract
Background: Online user networks are important points of contact for users who seek help from their peers rather than documentation. Literature review: The appeal of online user networks coincides with and seems connected to growing user interest in topicalized and tailored content, the production of which is inconsistent with the “craftsman” model of technical communication. Studies of online user networks indicate that community members may be practicing a different kind of technical communication. Research questions: This study examines an online user network for an open-source software product and asks how we can study online user networks, with the aim of identifying important people, practices, and relationships associated with the kind of technical communication practiced in those settings. Research methodology: Social network analysis is used to visualize the structural properties of an online user network, in order to identify central figures and their relationships to others. Verbal data-analysis techniques are used to find themes in their contributions. Results/discussion: People who are central to the structure of online interaction are important figures in the distribution of the technical communication effort. They engage users in reciprocal exchanges of information and they influence user practices. They are also important as brokers who link users and developers. Broadly, their conversational exchanges are a kind of distributed technical communication. Implications for practice: We learn what the practice of technical communication looks like in an online user network. By observing the work of participants, technical communicators can understand what it means to do technical communication and make user networks a more integral part of a broader documentation strategy. We see promising ways in which technical experts (e.g., software developers) can engage with users as well.